Blond Audience in United States

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Blond has an estimated audience of 6,671,033 people in United States. 78.5% are female, 21.5% are male, average age 34.3. Top regions: California, Texas, Florida. Top brand affinities: Keene, New Hampshire, Mathcore, Historic site, Google Home, Product design.

The average Blond fan in United States is 34.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Keene, New Hampshire, Mathcore, Historic site, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Blond audience skews more female with an average age of 34.3, and over-indexes on personality traits such as Luxury Orientation, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Beauty & Wellness · Type: Topic · Subtype: Hair

Demographics of Blond fans

Demographic split for Blond audience in United States
MetricValue
Female78.5%
Male21.5%
Average age34.3
Estimated audience size6,671,033

Audience persona

The typical Blond fan in United States is more female, around 34.3 years old, with strong Luxury Orientation tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Blond in United States
RegionReachAffinity
California762,5111.04×
Texas562,8190.98×
Florida410,4260.91×
New York389,7341.05×
Pennsylvania236,0181.05×
Illinois235,0921.06×
Ohio207,3021.01×
North Carolina205,0531.02×
Georgia189,8850.92×
Michigan171,3930.98×
New Jersey166,9490.98×
Virginia165,9511.02×
Massachusetts159,2101.21×
Washington152,4311.14×
Tennessee134,1641×
Arizona131,6560.97×
Indiana126,9011.04×
Missouri118,8171.1×
Minnesota113,9661.19×
Colorado113,4791.08×
Maryland108,7430.95×
Wisconsin106,5001.06×
South Carolina98,7080.98×
Oregon91,5081.2×
Kentucky85,6781.02×
Alabama79,0810.85×
Connecticut77,3791.16×
Louisiana72,0250.84×
Oklahoma71,2630.96×
Utah70,6961.18×
Iowa61,1681.11×
Kansas56,3361.07×
Nevada54,7500.85×
Arkansas49,8720.91×
Mississippi40,5760.74×
Nebraska37,3921.12×
Idaho35,1461.05×
West Virginia28,2150.91×
New Hampshire28,1941.07×
New Mexico27,7530.83×
Maine26,8261.12×
Hawaii22,9830.8×
Rhode Island21,2071×
Montana17,4420.94×
Washington, District of Columbia16,4920.82×
Delaware16,4250.89×
South Dakota16,0821.04×
Vermont13,1541.12×
North Dakota12,9490.94×
Alaska11,7420.82×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Blond audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Mathcore17.5×Music & Radio
Historic site8.4×Arts & Culture
Google Home11.64×Technology & Electronics
Product design3.15×Business & Career
Bank account3.28×Business & Career
UK garage5.83×Music & Radio
The Historian16.48×Literature
Minnesota1.8×Travel & Leisure
Combat sport1.57×Sports
JDSU2.9×Business & Career
Home equity1.69×Home & Garden
Hocus Pocus3.89×Movies & TV
Natural rubber1.68×Cars & Mobility
Eurail16.57×Cars & Mobility
Joshua Jackson3.29×Movies & TV
Parral, Chihuahua9.05×Travel & Leisure
Mothercare1.82×Kids & Family
Stamp collecting2.64×Home & Garden
Isometric exercise4.7×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Blond audience
TraitClusterScore
Luxury OrientationPREMIUM1.61
Early Adopter MentalityPOWER1.4
DIY MentalityTHRILL1.23
Design AffinityPREMIUM1.23
CreativityOPEN1.22
ExtroversionTHRILL1.19

Worldwide distribution

Worldwide audience distribution share by country for Blond
CountryShare
United States21.0%
Brazil10.9%
Spain4.6%

See Blond audiences in other countries

More Hair audiences in United States

Frequently asked questions

How many fans does Blond have in United States?

Blond has an estimated audience of 6,671,033 people in United States, concentrated in California and Texas.

What is the gender split and age of Blond fans?

78.5% of Blond fans are female, 21.5% are male, with an average age of 34.3 years.

Which brands do Blond fans like most?

Blond fans show strongest brand affinity for Keene, New Hampshire (675×), Mathcore (17.5×), and Historic site (8.4×) over the country average.

Where do Blond fans live in United States?

Blond fans in United States are most concentrated in California (reach 762,511), Texas (reach 562,819), and Florida (reach 410,426). These three regions account for the largest share of the active audience.

What other brands do Blond fans also like?

Beyond Blond itself, the audience over-indexes on Mathcore (17.5×), Historic site (8.4×), Google Home (11.64×), and Product design (3.15×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Blond. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.