Blood orange Audience in United States

Blood orange logo

Blood orange has an estimated audience of 483,800 people in United States. 54.5% are female, 45.5% are male, average age 34.9. Top regions: California, Texas, Florida. Top brand affinities: Assassin's Creed II, Mathcore, Google Home, The Historian, Allama Iqbal Open University.

The average Blood orange fan in United States is 34.9 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Assassin's Creed II, Mathcore, Google Home, with strongest over-indexing on Assassin's Creed II (25.37× the country average). Demographically, the Blood orange audience skews balanced with an average age of 34.9, and over-indexes on personality traits such as Indulgence, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic · Subtype: Fruit

Demographics of Blood orange fans

Demographic split for Blood orange audience in United States
MetricValue
Female54.5%
Male45.5%
Average age34.9
Estimated audience size483,800

Audience persona

The typical Blood orange fan in United States is balanced, around 34.9 years old, with strong Indulgence tendencies and a notable affinity for Assassin's Creed II.

Top regions in United States

Top regions ranked by reach for Blood orange in United States
RegionReachAffinity
California83,2871.57×
Texas48,1741.16×
Florida34,0551.04×
New York31,8191.18×
Georgia18,4401.24×
Illinois17,2481.07×
North Carolina16,2341.12×
Pennsylvania16,0590.99×
Ohio14,1400.95×
Michigan13,0671.03×
New Jersey12,7471.04×
Virginia12,2591.04×
Tennessee10,6981.1×
Washington10,3991.07×
Arizona10,3801.05×
Massachusetts9,6721.01×
Indiana9,1961.04×
Maryland8,7991.06×
Missouri7,5560.97×
South Carolina7,4931.03×
Louisiana7,2411.16×
Colorado7,1590.94×
Alabama6,4520.95×
Wisconsin6,3610.87×
Kentucky6,1101.01×
Minnesota6,0330.87×
Oklahoma6,0321.12×
Nevada5,9671.28×
Oregon5,7191.03×
Connecticut5,3461.1×
Utah4,7201.09×
Arkansas4,3491.09×
Mississippi3,9360.99×
Kansas3,9111.03×
Iowa3,5050.88×
New Mexico2,5281.04×
Nebraska2,2390.92×
Idaho2,2290.92×
West Virginia2,1020.93×
Hawaii1,8150.87×
Washington, District of Columbia1,6041.1×
Rhode Island1,5280.99×
New Hampshire1,4340.75×
Maine1,4130.82×
Delaware1,1510.86×
Montana1,0200.76×
Alaska8960.87×
South Dakota8030.72×
North Dakota7560.76×
Vermont6590.78×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Blood orange audience
BrandAffinityCategory
Assassin's Creed II25.37×Games
Mathcore17.5×Music & Radio
Google Home11.67×Technology & Electronics
The Historian16.48×Literature
Allama Iqbal Open University42.96×Business & Career
edureka32.94×Business & Career
Mothercare2.6×Kids & Family
Natural rubber1.65×Cars & Mobility
Stamp collecting3.64×Home & Garden
Eurail16.57×Cars & Mobility
Business English4.17×Business & Career
Picnic4.74×Kids & Family
Unique Gifts1.57×Shopping
Parral, Chihuahua8.87×Travel & Leisure
Birthday Gifts1.62×Kids & Family
St. Ives7×Travel & Leisure
Chili con carne4×Food & Beverages
Certified diabetes educator6.29×Business & Career
Thom Browne4.19×Fashion & Accessoires
Cacique4.84×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Blood orange audience
TraitClusterScore
IndulgenceJOY2.12
Risk AppetiteTHRILL1.96
Luxury OrientationPREMIUM1.87
Design AffinityPREMIUM1.69
DIY MentalityTHRILL1.63
SustainabilityBALANCE1.49

Worldwide distribution

Worldwide audience distribution share by country for Blood orange
CountryShare
United States31.3%
Italy11.7%
United Kingdom8.8%

See Blood orange audiences in other countries

More Fruit audiences in United States

Frequently asked questions

How many fans does Blood orange have in United States?

Blood orange has an estimated audience of 483,800 people in United States, concentrated in California and Texas.

What is the gender split and age of Blood orange fans?

54.5% of Blood orange fans are female, 45.5% are male, with an average age of 34.9 years.

Which brands do Blood orange fans like most?

Blood orange fans show strongest brand affinity for Assassin's Creed II (25.37×), Mathcore (17.5×), and Google Home (11.67×) over the country average.

Where do Blood orange fans live in United States?

Blood orange fans in United States are most concentrated in California (reach 83,287), Texas (reach 48,174), and Florida (reach 34,055). These three regions account for the largest share of the active audience.

What other brands do Blood orange fans also like?

Beyond Blood orange itself, the audience over-indexes on Mathcore (17.5×), Google Home (11.67×), The Historian (16.48×), and Allama Iqbal Open University (42.96×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Blood orange. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.