A data profile of the people who buy, follow and care about Blood orange in United States — modelled from more than twelve digital signal sources. Blood orange has an estimated audience of 483,800 people in United States.
The average Blood orange fan in United States is 34.9 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Adele, Toshiba, Greenhouse, with strongest over-indexing on Adele (29.54× the country average).
Demographically, the Blood orange audience skews balanced with an average age of 34.9, and over-indexes on personality traits such as Indulgence, Sustainability.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Blood orange fan in United States is balanced, around 34.9 years old, with strong Indulgence tendencies and a notable affinity for Adele.
The key figures that characterise the Blood orange profile in United States.
54.5% are female, 45.5% are male, average age 34.9.
| Metric | Value |
|---|---|
| Female | 54.5% |
| Male | 45.5% |
| Average age | 34.9 |
| Estimated audience size | 483,800 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 31% | |
| 20-29 | 25% | |
| 30-39 | 14% | |
| 40-49 | 15% | |
| 50+ | 15% |
of the worldwide Blood orange audience comes from United States.
| Country | Share |
|---|---|
| United States | 30.9% |
| Italy | 11.5% |
| United Kingdom | 8.7% |
Where the Blood orange audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | California | ~80K | 1.47× | |
| 02 | Washington, District of Columbia | ~2K | 1.29× | |
| 03 | Texas | ~50K | 1.22× | |
| 04 | New York | ~30K | 1.22× | |
| 05 | Nevada | ~6K | 1.22× | |
| 06 | Georgia | ~20K | 1.17× | |
| 07 | Louisiana | ~7K | 1.11× | |
| 08 | Connecticut | ~5K | 1.11× | |
| 09 | Maryland | ~9K | 1.10× | |
| 10 | Oklahoma | ~6K | 1.10× | |
| 11 | Virginia | ~10K | 1.09× | |
| 12 | Utah | ~5K | 1.09× | |
| 13 | Illinois | ~20K | 1.08× | |
| 14 | Arkansas | ~4K | 1.08× | |
| 15 | New Jersey | ~10K | 1.06× | |
| 16 | Arizona | ~10K | 1.05× | |
| 17 | Oregon | ~6K | 1.05× | |
| 18 | Tennessee | ~10K | 1.04× | |
| 19 | North Carolina | ~20K | 1.03× | |
| 20 | Washington | ~10K | 1.03× | |
| 21 | New Mexico | ~2K | 1.03× | |
| 22 | Massachusetts | ~10K | 1.02× | |
| 23 | Michigan | ~10K | 1.00× | |
| 24 | Indiana | ~9K | 1.00× | |
| 25 | Rhode Island | ~2K | 1.00× | |
| 26 | Pennsylvania | ~20K | 0.99× | |
| 27 | Kentucky | ~6K | 0.97× | |
| 28 | Mississippi | ~4K | 0.97× | |
| 29 | Kansas | ~4K | 0.97× | |
| 30 | South Carolina | ~7K | 0.96× | |
| 31 | Delaware | ~1K | 0.96× | |
| 32 | Florida | ~30K | 0.95× | |
| 33 | Iowa | ~4K | 0.95× | |
| 34 | Nebraska | ~2K | 0.95× | |
| 35 | Alabama | ~6K | 0.94× | |
| 36 | Alaska | <1K | 0.94× | |
| 37 | Missouri | ~7K | 0.93× | |
| 38 | Hawaii | ~2K | 0.93× | |
| 39 | Colorado | ~7K | 0.92× | |
| 40 | Idaho | ~2K | 0.92× | |
| 41 | West Virginia | ~2K | 0.92× | |
| 42 | Ohio | ~10K | 0.91× | |
| 43 | Minnesota | ~6K | 0.89× | |
| 44 | Wisconsin | ~6K | 0.87× | |
| 45 | Maine | ~2K | 0.87× | |
| 46 | Vermont | <1K | 0.86× | |
| 47 | South Dakota | <1K | 0.85× | |
| 48 | North Dakota | <1K | 0.85× | |
| 49 | New Hampshire | ~2K | 0.84× | |
| 50 | Montana | ~1K | 0.81× |
The strongest cross-interests of the Blood orange audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Toshiba | Technology & Electronics | 37.80× | ||
| 02 | Adele | Music & Radio | 29.54× | ||
| 03 | Calvin Harris | Music & Radio | 13.46× | ||
| 04 | Foo Fighters | Music & Radio | 12.76× | ||
| 05 | Greenhouse | Home & Garden | 8.96× | ||
| 06 | Crate & Barrel | Home & Garden | 5.14× | ||
| 07 | Sustainable energy | Home & Garden | 4.52× | ||
| 08 | Renewable energy | Business & Career | 3.57× | ||
| 09 | FedEx | Business & Career | 2.96× | ||
| 10 | Home Appliances | Home & Garden | 2.85× | ||
| 11 | Kitchenware | Home & Garden | 2.74× | ||
| 12 | Mortgage loans | Business & Career | 2.34× | ||
| 13 | Renovation | Home & Garden | 2.32× | ||
| 14 | Domino's Pizza | Food & Beverages | 2.09× | ||
| 15 | Subway | Food & Beverages | 2.00× | ||
| 16 | Organic food | Food & Beverages | 1.95× | ||
| 17 | Airbnb | Travel & Leisure | 1.84× | ||
| 18 | McDonald's | Food & Beverages | 1.84× | ||
| 19 | Internet & Social Media | 1.63× | |||
| 20 | Home improvement | Home & Garden | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 2.31× | |
| Sustainability | BALANCE | 1.70× | |
| Urban Lifestyle | OPEN | 1.63× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 0.79× | |
| Luxury Orientation | PREMIUM | 0.84× | |
| Creativity | OPEN | 0.87× |
Blood orange has an estimated audience of 483,800 people in United States, concentrated in California and Texas.
54.5% of Blood orange fans are female, 45.5% are male, with an average age of 34.9 years.
Blood orange fans show strongest brand affinity for Adele (29.54×), Toshiba (37.8×), and Greenhouse (8.96×) over the country average.
Blood orange fans in United States are most concentrated in California (reach ~80K), Texas (reach ~50K), and New York (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Blood orange itself, the audience over-indexes on Toshiba (37.8×), Greenhouse (8.96×), Home Appliances (2.85×), and Sustainable energy (4.52×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Blood orange. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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