Rascasse Audience Intelligence

Bob Harper (personal trainer) Audience in United States

A data profile of the people who buy, follow and care about Bob Harper (personal trainer) in United States — modelled from more than twelve digital signal sources. Bob Harper (personal trainer) has an estimated audience of 406,255 people in United States.

The average Bob Harper (personal trainer) fan in United States is 36.9 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Changing Habits, Febreze, Stacy Keibler, with strongest over-indexing on Changing Habits (122.45× the country average).

Demographically, the Bob Harper (personal trainer) audience skews balanced with an average age of 36.9, and over-indexes on personality traits such as Family Orientation, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Bob Harper (personal trainer) fan in United States is balanced, around 36.9 years old, with strong Family Orientation tendencies and a notable affinity for Changing Habits.

Category: Sports · Type: Person · Subtype: Social media influencer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bob Harper (personal trainer) profile in United States.

Audience size
406K
in United States
Gender
53.8%
46.2% male
Age
36.9
average years
Country rank
#41268
Person in United States
Fig. 01

Search interest · 12-month trend

+7%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bob Harper (personal trainer) fans

53.8% are female, 46.2% are male, average age 36.9.

Fig. 02

Gender split

53.8%
Female
46.2%
Male
Demographic split for Bob Harper (personal trainer) audience in United States
MetricValue
Female53.8%
Male46.2%
Average age36.9
Estimated audience size406,255
Fig. 03

Age distribution

Ø 36.9
average years
Age distribution of the Bob Harper (personal trainer) audience in United States
Age bracketShare%
16-1924%
20-2920%
30-3922%
40-4921%
50+13%
Fig. 04

Worldwide distribution

61.8%

of the worldwide Bob Harper (personal trainer) audience comes from United States.

Worldwide audience distribution share by country for Bob Harper (personal trainer)
CountryShare
United States61.8%
Canada8.5%
United Kingdom7.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bob Harper (personal trainer) audience in United States is strongest.

Fig. 05

Top regions by affinity

Bob Harper (personal trainer) fans by region: top regions in United States
#RegionReachAffinity×
01Utah~5K1.44×
02Minnesota~8K1.33×
03Washington, District of Columbia~2K1.32×
04Idaho~3K1.29×
05Massachusetts~10K1.25×
06Colorado~8K1.23×
07New York~30K1.21×
08Missouri~8K1.21×
09Wisconsin~7K1.18×
10Iowa~4K1.17×
11Tennessee~9K1.16×
12Illinois~20K1.13×
13Washington~9K1.13×
14Rhode Island~1K1.11×
15Indiana~8K1.10×
16Oregon~5K1.09×
17Ohio~10K1.08×
18Maine~2K1.07×
19Pennsylvania~10K1.05×
20Michigan~10K1.05×
21Kansas~3K1.05×
22New Hampshire~2K1.05×
23South Carolina~6K1.02×
24Kentucky~5K1.02×
25Nebraska~2K1.02×
26Montana~1K1.02×
27North Dakota<1K1.02×
28Virginia~10K1.00×
29South Dakota<1K0.99×
30New Jersey~10K0.98×
31Connecticut~4K0.98×
32North Carolina~10K0.95×
33Vermont<1K0.95×
34Arkansas~3K0.94×
35Delaware~1K0.94×
36Arizona~8K0.93×
37Oklahoma~4K0.93×
38Maryland~6K0.90×
39West Virginia~2K0.89×
40Georgia~10K0.88×
41Alaska<1K0.88×
42California~40K0.86×
43Texas~30K0.85×
44Nevada~3K0.83×
45New Mexico~2K0.80×
46Alabama~4K0.79×
47Mississippi~3K0.79×
48Florida~20K0.77×
49Louisiana~4K0.77×
50Hawaii~1K0.75×
Fig. 06

Affinity by region

Affinity by region — Bob Harper (personal trainer), United States
0.75×1.00×1.44×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bob Harper (personal trainer) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bob Harper (personal trainer) audience
#·InterestCategoryAffinity×
01Natural Home remediesHealth126.92×
02Changing HabitsHealth122.45×
03GymPassSports56.25×
04FebrezeHome & Garden56.03×
05Stacy KeiblerMovies & TV47.60×
06Jillian Michaels (personal trainer)Movies & TV28.26×
07Sport Club Corinthians PaulistaSports20.00×
08BiohackingTechnology & Electronics11.85×
09GarminTechnology & Electronics8.59×
10QVCMovies & TV8.37×
11Smoothie KingFood & Beverages7.35×
12YogurtFood & Beverages6.19×
13Weather forecastingHome & Garden5.95×
14ASICSFashion & Accessoires5.68×
15FedExBusiness & Career4.17×
16Discount storesShopping3.56×
17Mortgage loansBusiness & Career3.34×
18PinterestInternet & Social Media2.86×
19Shopping mallsShopping2.82×
20SubwayFood & Beverages2.70×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bob Harper (personal trainer) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Bob Harper (personal trainer) audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM2.73×
Convenience OrientationPREMIUM2.26×
PatriotismCONSERVATISM1.71×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Bob Harper (personal trainer) audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.84×
Early Adopter MentalityPOWER0.90×
DIY MentalityTHRILL0.94×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Bob Harper (personal trainer) have in United States?

Bob Harper (personal trainer) has an estimated audience of 406,255 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Bob Harper (personal trainer) fans?

53.8% of Bob Harper (personal trainer) fans are female, 46.2% are male, with an average age of 36.9 years.

03

Which brands do Bob Harper (personal trainer) fans like most?

Bob Harper (personal trainer) fans show strongest brand affinity for Changing Habits (122.45×), Febreze (56.03×), and Stacy Keibler (47.6×) over the country average.

04

Where do Bob Harper (personal trainer) fans live in United States?

Bob Harper (personal trainer) fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and New York (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Bob Harper (personal trainer) fans also like?

Beyond Bob Harper (personal trainer) itself, the audience over-indexes on Febreze (56.03×), Stacy Keibler (47.6×), Jillian Michaels (personal trainer) (28.26×), and Natural Home remedies (126.92×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bob Harper (personal trainer). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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