Rascasse Audience Intelligence

Bowfishing Audience in United States

A data profile of the people who buy, follow and care about Bowfishing in United States — modelled from more than twelve digital signal sources. Bowfishing has an estimated audience of 1,378,168 people in United States.

#197among Sport in United States#7586among Topic in United States#1718in Sports

The average Bowfishing fan in United States is 42.5 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, Florida, California.

Top brand affinities include Fishing lure, Ice fishing, Sportsman's Warehouse, with strongest over-indexing on Fishing lure (9.29× the country average).

Demographically, the Bowfishing audience skews more male with an average age of 42.5, and over-indexes on personality traits such as Patriotism, DIY Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Bowfishing fan in United States is more male, around 42.5 years old, with strong Patriotism tendencies and a notable affinity for Fishing lure.

Category: Sports · Type: Topic · Subtype: Sport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bowfishing profile in United States.

Audience size
1.4M
in United States
Gender
21.7%♀
78.3% male
Age
42.5
average years
Country rank
#18901
Topic in United States
Fig. 01

Search interest · 12-month trend

-2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bowfishing fans

21.7% are female, 78.3% are male, average age 42.5.

Fig. 02

Gender split

21.7%
Female
78.3%
Male
Demographic split for Bowfishing audience in United States
MetricValue
Female21.7%
Male78.3%
Average age42.5
Estimated audience size1,378,168
Fig. 03

Age distribution

Ø 42.5
average years
Age distribution of the Bowfishing audience in United States
Age bracketShare%
16-1913%
20-2917%
30-3920%
40-4923%
50+28%
Fig. 04

Worldwide distribution

69.9%

of the worldwide Bowfishing audience comes from United States.

Worldwide audience distribution share by country for Bowfishing
CountryShare
United States69.9%
Canada3.6%
United Kingdom3.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bowfishing audience in United States is strongest.

Fig. 05

Top regions by affinity

Bowfishing fans by region: top regions in United States
#RegionReachAffinity×
01Louisiana~40K2.06×
02Arkansas~20K1.67×
03Minnesota~30K1.50×
04Oklahoma~20K1.43×
05Nebraska~10K1.43×
06Missouri~30K1.42×
07Alabama~30K1.42×
08Mississippi~20K1.39×
09Kentucky~20K1.36×
10West Virginia~9K1.35×
11Wisconsin~30K1.32×
12Iowa~10K1.30×
13South Dakota~4K1.29×
14Idaho~9K1.23×
15Michigan~40K1.21×
16Kansas~10K1.20×
17Tennessee~30K1.18×
18Indiana~30K1.17×
19North Dakota~3K1.14×
20Florida~100K1.11×
21Vermont~3K1.08×
22Montana~4K1.07×
23Utah~10K1.04×
24South Carolina~20K1.01×
25Alaska~3K0.94×
26Texas~100K0.90×
27North Carolina~40K0.88×
28Pennsylvania~40K0.86×
29Delaware~3K0.85×
30Maryland~20K0.84×
31Georgia~40K0.83×
32New Jersey~30K0.83×
33Hawaii~5K0.81×
34Maine~4K0.81×
35Ohio~30K0.80×
36Rhode Island~4K0.80×
37New Mexico~5K0.79×
38Illinois~40K0.78×
39New Hampshire~4K0.78×
40Washington, District of Columbia~3K0.78×
41Colorado~20K0.76×
42Virginia~30K0.75×
43Washington~20K0.71×
44Oregon~10K0.71×
45Nevada~8K0.64×
46Connecticut~9K0.62×
47Arizona~20K0.60×
48Massachusetts~10K0.52×
49New York~40K0.50×
50California~60K0.42×
Fig. 06

Affinity by region

Affinity by region — Bowfishing, United States
0.42×1.00×2.06×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bowfishing audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bowfishing audience
#·InterestCategoryAffinity×
01Longline fishingSports24.41×
02Striped bassPets & Animals17.05×
03Michigan State Spartans footballSports11.05×
04Ice fishingSports9.55×
05Fishing lurePets & Animals9.29×
06Carp fishingSports8.23×
07Sportsman's WarehouseShopping7.17×
08Fishing floatSports6.42×
09Commercial fishingBusiness & Career5.67×
10Wild fisheriesTravel & Leisure5.03×
11Bass Pro ShopsSports4.20×
12SpearfishingSports4.09×
13Tractor Supply CompanyShopping3.62×
14Cabela'sSports3.05×
15Fishing reelSports2.99×
16Survival skillsPolitics & Society2.98×
17AutoZoneCars & Mobility2.37×
18NFLSports1.58×
19U.S. stateTravel & Leisure1.53×
20BasketballSports1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bowfishing audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Bowfishing audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.54×
DIY MentalityTHRILL1.51×
Risk AppetiteTHRILL1.40×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Bowfishing audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.81×
Luxury OrientationPREMIUM0.87×
Healthy LifestyleBALANCE0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Bowfishing have in United States?

Bowfishing has an estimated audience of 1,378,168 people in United States, concentrated in Texas and Florida.

02

What is the gender split and age of Bowfishing fans?

21.7% of Bowfishing fans are female, 78.3% are male, with an average age of 42.5 years.

03

Which brands do Bowfishing fans like most?

Bowfishing fans show strongest brand affinity for Fishing lure (9.29×), Ice fishing (9.55×), and Sportsman's Warehouse (7.17×) over the country average.

04

Where do Bowfishing fans live in United States?

Bowfishing fans in United States are most concentrated in Texas (reach ~100K), Florida (reach ~100K), and California (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Bowfishing fans also like?

Beyond Bowfishing itself, the audience over-indexes on Ice fishing (9.55×), Sportsman's Warehouse (7.17×), Michigan State Spartans football (11.05×), and NFL (1.58×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sport audiences in United States

See Bowfishing audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Bowfishing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →