Commercial fishing Audience in United States
Commercial fishing has an estimated audience of 9,440,735 people in United States. 30.4% are female, 69.6% are male, average age 43.0. Top brand affinities: Capital One, CarGurus, Google Maps, AccuWeather, Indeed.com.
Top brand affinities include Capital One, CarGurus, Google Maps, with strongest over-indexing on Capital One (15.76× the country average). Demographically, the Commercial fishing audience skews more male with an average age of 43.0, and over-indexes on personality traits such as Patriotism, Risk Appetite.
Category: Business & Career · Type: Topic
Demographics of Commercial fishing fans
| Metric | Value |
|---|---|
| Female | 30.4% |
| Male | 69.6% |
| Average age | 43.0 |
| Estimated audience size | 9,440,735 |
Audience persona
The typical Commercial fishing fan in United States is more male, around 43.0 years old, with strong Patriotism tendencies and a notable affinity for Capital One.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Capital One | 15.76× | Business & Career |
| CarGurus | 19.89× | Cars & Mobility |
| Google Maps | 12.45× | Internet & Social Media |
| AccuWeather | 14.82× | Home & Garden |
| Indeed.com | 9.18× | Business & Career |
| Aaron Rodgers | 14.2× | Sports |
| Circle K | 15.2× | Shopping |
| Bruce Willis | 14.58× | Movies & TV |
| Enterprise Rent-A-Car | 10.91× | Cars & Mobility |
| DeviantArt | 12.51× | Internet & Social Media |
| Beetlejuice | 8.29× | Movies & TV |
| Google News | 9.73× | News |
| Billy Bob Thornton | 14.3× | Movies & TV |
| Diane Keaton | 10× | Movies & TV |
| Blake Lively | 14.66× | Movies & TV |
| Khan Academy | 12.59× | Business & Career |
| Clint Eastwood | 13.29× | Movies & TV |
| Bryce Dallas Howard | 15.93× | Movies & TV |
| ICloud | 13.28× | Technology & Electronics |
| Matthew McConaughey | 12.88× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 2.11 |
| Risk Appetite | THRILL | 1.69 |
| DIY Mentality | THRILL | 1.67 |
| Sports Activity | POWER | 1.66 |
| Sustainability | BALANCE | 1.61 |
| Luxury Orientation | PREMIUM | 1.59 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 30.4% |
| Italy | 5.7% |
| Japan | 4.8% |
See Commercial fishing audiences in other countries
More Business & Career audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Commercial fishing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.