Boys & Girls Clubs of America Audience in United States

Boys & Girls Clubs of America logo

Boys & Girls Clubs of America has an estimated audience of 1,813,743 people in United States. 62.2% are female, 37.8% are male, average age 41.2. Top brand affinities: İsmail Türüt, Bundarra, New South Wales, Tuzla, Istanbul, Pordenone, Mojinos Escozíos.

Top brand affinities include İsmail Türüt, Bundarra, New South Wales, Tuzla, Istanbul, with strongest over-indexing on İsmail Türüt (89.93× the country average). Demographically, the Boys & Girls Clubs of America audience skews more female with an average age of 41.2, and over-indexes on personality traits such as Community Orientation, Family Orientation.

Category: Kids & Family · Type: NGO / Political Party · Subtype: Charity

Demographics of Boys & Girls Clubs of America fans

Demographic split for Boys & Girls Clubs of America audience in United States
MetricValue
Female62.2%
Male37.8%
Average age41.2
Estimated audience size1,813,743

Audience persona

The typical Boys & Girls Clubs of America fan in United States is more female, around 41.2 years old, with strong Community Orientation tendencies and a notable affinity for İsmail Türüt.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Boys & Girls Clubs of America audience
BrandAffinityCategory
İsmail Türüt89.93×Music & Radio
Bundarra, New South Wales60.39×Travel & Leisure
Tuzla, Istanbul50.46×Travel & Leisure
Pordenone28.16×Travel & Leisure
Mojinos Escozíos19.03×Music & Radio
UK Cop Humour18.88×Internet & Social Media
Habtamu Wondimu17.52×Politics & Society
Wedding Favors shop12.67×Kids & Family
McGill University Faculty of Law12.48×Business & Career
Bunga bunga11.61×Politics & Society
Gilbert Montagné8.17×Music & Radio
Istanbul Kemerburgaz University7.7×Business & Career
Jeremy Riddle7.7×Music & Radio
Lulu 黃路梓茵7.7×Movies & TV
Easy Home Meals7.23×Food & Beverages
Kraljevo7.11×Travel & Leisure
SmartKey6.93×Technology & Electronics
Government National Mortgage Association6.2×Home & Garden
Tepatitlán5.76×Travel & Leisure
Zaghouan5.62×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Boys & Girls Clubs of America audience
TraitClusterScore
Community OrientationOPEN1.84
Family OrientationCONSERVATISM1.39
ExtroversionTHRILL1.27
Career OrientationPOWER1.26
Price SensitivityPREMIUM1.23
Convenience OrientationPREMIUM1.13

Worldwide distribution

Worldwide audience distribution share by country for Boys & Girls Clubs of America
CountryShare
United States80.1%
Canada5.0%
United Kingdom2.4%

See Boys & Girls Clubs of America audiences in other countries

More Charity audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Boys & Girls Clubs of America. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.