Rascasse Audience Intelligence

Broward County, Florida Audience in United States

A data profile of the people who buy, follow and care about Broward County, Florida in United States — modelled from more than twelve digital signal sources. Broward County, Florida has an estimated audience of 5,621,975 people in United States.

#403among POI in United States#509in Travel & Leisure

The average Broward County, Florida fan in United States is 41.2 years old, balanced, and lives primarily in Florida.

The audience is concentrated in Florida, Texas, New York.

Top brand affinities include Joe DiMaggio, Mortgage loans, Pinterest, with strongest over-indexing on Joe DiMaggio (21.84× the country average).

Demographically, the Broward County, Florida audience skews balanced with an average age of 41.2, and over-indexes on personality traits such as Patriotism, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Broward County, Florida fan in United States is balanced, around 41.2 years old, with strong Patriotism tendencies and a notable affinity for Joe DiMaggio.

Category: Travel & Leisure · Type: POI

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Broward County, Florida profile in United States.

Audience size
5.6M
in United States
Gender
51.2%♀
48.8% male
Age
41.2
average years
Country rank
#6023
POI in United States
Fig. 01

Search interest · 12-month trend

+31%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Broward County, Florida fans

51.2% are female, 48.8% are male, average age 41.2.

Fig. 02

Gender split

51.2%
Female
48.8%
Male
Demographic split for Broward County, Florida audience in United States
MetricValue
Female51.2%
Male48.8%
Average age41.2
Estimated audience size5,621,975
Fig. 03

Age distribution

Ø 41.2
average years
Age distribution of the Broward County, Florida audience in United States
Age bracketShare%
16-1916%
20-2918%
30-3919%
40-4922%
50+25%
Fig. 04

Worldwide distribution

76.4%

of the worldwide Broward County, Florida audience comes from United States.

Worldwide audience distribution share by country for Broward County, Florida
CountryShare
United States76.4%
Canada3.4%
United Kingdom2.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Broward County, Florida audience in United States is strongest.

Fig. 05

Top regions by affinity

Broward County, Florida fans by region: top regions in United States
#RegionReachAffinity×
01Florida~4M11.89×
02Georgia~300K1.73×
03Washington, District of Columbia~20K1.43×
04Alabama~100K1.31×
05South Carolina~100K1.16×
06North Carolina~200K1.12×
07New York~300K1.08×
08Virginia~100K1.08×
09Tennessee~100K1.08×
10Maryland~100K1.05×
11Mississippi~50K1.02×
12Connecticut~60K1.01×
13New Jersey~100K0.99×
14Louisiana~70K0.99×
15Kentucky~70K0.99×
16Massachusetts~100K0.96×
17Rhode Island~20K0.95×
18Delaware~10K0.94×
19Ohio~200K0.93×
20Indiana~90K0.89×
21Pennsylvania~200K0.88×
22West Virginia~20K0.87×
23Illinois~200K0.86×
24Vermont~9K0.86×
25New Hampshire~20K0.85×
26Maine~20K0.85×
27Michigan~100K0.82×
28Alaska~10K0.82×
29North Dakota~9K0.80×
30Arkansas~40K0.79×
31South Dakota~10K0.78×
32Texas~400K0.75×
33Missouri~70K0.75×
34Montana~10K0.75×
35Nebraska~20K0.74×
36Iowa~30K0.73×
37Kansas~30K0.73×
38Colorado~60K0.72×
39Minnesota~60K0.72×
40Wisconsin~60K0.70×
41Nevada~40K0.70×
42Oklahoma~40K0.69×
43Hawaii~20K0.69×
44Idaho~20K0.67×
45New Mexico~20K0.65×
46Arizona~70K0.64×
47Utah~30K0.62×
48Oregon~40K0.60×
49Washington~70K0.59×
50California~300K0.55×
Fig. 06

Affinity by region

Affinity by region — Broward County, Florida, United States
0.55×1.00×11.89×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Broward County, Florida audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Broward County, Florida audience
#·InterestCategoryAffinity×
01Joe DiMaggioSports21.84×
02Sarah ConnorMusic & Radio16.95×
03Fright NightMovies & TV15.40×
04London EyeTravel & Leisure8.32×
05Florida PanthersSports8.30×
06Pollo TropicalFood & Beverages7.74×
07Babe RuthSports6.72×
08Weather forecastingHome & Garden3.46×
09FedExBusiness & Career2.78×
10Mortgage loansBusiness & Career2.40×
11Las VegasTravel & Leisure2.19×
12Planet FitnessSports2.01×
13IKEAHome & Garden1.91×
14BarbecueFood & Beverages1.85×
15PinterestInternet & Social Media1.82×
16Pizza HutFood & Beverages1.81×
17FloridaTravel & Leisure1.74×
18FurnitureHome & Garden1.66×
19BeerFood & Beverages1.55×
20Country musicMusic & Radio1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Broward County, Florida audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Broward County, Florida audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.05×
Career OrientationPOWER1.63×
Convenience OrientationPREMIUM1.61×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Broward County, Florida audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.80×
TraditionCONSERVATISM0.84×
Design AffinityPREMIUM0.87×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Broward County, Florida have in United States?

Broward County, Florida has an estimated audience of 5,621,975 people in United States, concentrated in Florida and Texas.

02

What is the gender split and age of Broward County, Florida fans?

51.2% of Broward County, Florida fans are female, 48.8% are male, with an average age of 41.2 years.

03

Which brands do Broward County, Florida fans like most?

Broward County, Florida fans show strongest brand affinity for Joe DiMaggio (21.84×), Mortgage loans (2.4×), and Pinterest (1.82×) over the country average.

04

Where do Broward County, Florida fans live in United States?

Broward County, Florida fans in United States are most concentrated in Florida (reach ~4M), Texas (reach ~400K), and New York (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Broward County, Florida fans also like?

Beyond Broward County, Florida itself, the audience over-indexes on Mortgage loans (2.4×), Pinterest (1.82×), Sarah Connor (16.95×), and FedEx (2.78×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Travel & Leisure audiences in United States

See Broward County, Florida audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Broward County, Florida. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →