Bubble bath Audience in United States

Bubble bath has an estimated audience of 614,494 people in United States. 73.5% are female, 26.5% are male, average age 34.0. Top regions: Texas, California, Florida. Top brand affinities: Kia Sportage, Bath salts, Bath bomb, Google Maps, Indeed.com.

The average Bubble bath fan in United States is 34.0 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Kia Sportage, Bath salts, Bath bomb, with strongest over-indexing on Kia Sportage (30× the country average). Demographically, the Bubble bath audience skews more female with an average age of 34.0, and over-indexes on personality traits such as Luxury Orientation, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Beauty & Wellness · Type: Topic · Subtype: Body

Demographics of Bubble bath fans

Demographic split for Bubble bath audience in United States
MetricValue
Female73.5%
Male26.5%
Average age34.0
Estimated audience size614,494

Audience persona

The typical Bubble bath fan in United States is more female, around 34.0 years old, with strong Luxury Orientation tendencies and a notable affinity for Kia Sportage.

Top regions in United States

Top regions ranked by reach for Bubble bath in United States
RegionReachAffinity
Texas87,6511.66×
California72,4921.07×
Florida47,0641.13×
New York36,4111.06×
Illinois23,0551.13×
North Carolina22,9381.24×
Pennsylvania22,1711.07×
Georgia21,7411.15×
New Jersey19,2021.23×
Ohio18,8511×
Massachusetts18,3141.51×
Michigan17,3851.08×
Tennessee16,9251.37×
Virginia15,9831.07×
Louisiana13,2071.67×
Washington11,9620.97×
Maryland11,7121.11×
Alabama11,6791.36×
Indiana11,2381×
Arizona10,9570.87×
South Carolina10,7091.16×
Missouri9,6270.97×
Kentucky8,6441.12×
Colorado8,3230.86×
Minnesota7,8000.89×
Wisconsin7,6070.82×
Mississippi7,4031.46×
Oklahoma7,1811.05×
Connecticut7,1221.16×
Nevada6,0921.03×
Oregon5,6550.8×
Arkansas5,2361.03×
Utah4,8760.89×
Kansas4,4940.93×
Iowa4,0580.8×
Idaho2,6670.87×
Nebraska2,5850.84×
West Virginia2,3140.81×
New Mexico2,2220.72×
New Hampshire2,0370.84×
Rhode Island1,9040.97×
Hawaii1,8150.69×
Washington, District of Columbia1,8110.98×
Maine1,6360.74×
Delaware1,4370.85×
Montana1,1530.68×
North Dakota1,1080.88×
Alaska8680.66×
South Dakota8490.6×
Vermont6660.62×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bubble bath audience
BrandAffinityCategory
Kia Sportage30×Cars & Mobility
Bath salts26.19×Home & Garden
Bath bomb20.87×Home & Garden
Google Maps3.49×Internet & Social Media
Indeed.com3.52×Business & Career
Pedicure5.79×Beauty & Wellness
Honda HR-V20×Cars & Mobility
Moisturizer4.56×Home & Garden
TikTok2.26×Internet & Social Media
Capital One2.86×Business & Career
Google Earth6.77×Internet & Social Media
Natural foods5.46×Food & Beverages
Pre-school playgroup22.35×Kids & Family
Houston Astros5.55×Sports
AccuWeather4.03×Home & Garden
Lip gloss5.86×Beauty & Wellness
Makeup Tutorials4.06×Beauty & Wellness
Caudalie12.71×Beauty & Wellness
Beetlejuice2.79×Movies & TV
Do it yourself (DIY)1.93×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bubble bath audience
TraitClusterScore
Luxury OrientationPREMIUM1.85
Price SensitivityPREMIUM1.77
Pet OwnershipJOY1.67
Design AffinityPREMIUM1.65
SustainabilityBALANCE1.55
MindfulnessBALANCE1.54

Worldwide distribution

Worldwide audience distribution share by country for Bubble bath
CountryShare
United States23.0%
Taiwan15.4%
United Kingdom9.7%

See Bubble bath audiences in other countries

More Body audiences in United States

Frequently asked questions

How many fans does Bubble bath have in United States?

Bubble bath has an estimated audience of 614,494 people in United States, concentrated in Texas and California.

What is the gender split and age of Bubble bath fans?

73.5% of Bubble bath fans are female, 26.5% are male, with an average age of 34.0 years.

Which brands do Bubble bath fans like most?

Bubble bath fans show strongest brand affinity for Kia Sportage (30×), Bath salts (26.19×), and Bath bomb (20.87×) over the country average.

Where do Bubble bath fans live in United States?

Bubble bath fans in United States are most concentrated in Texas (reach 87,651), California (reach 72,492), and Florida (reach 47,064). These three regions account for the largest share of the active audience.

What other brands do Bubble bath fans also like?

Beyond Bubble bath itself, the audience over-indexes on Bath salts (26.19×), Bath bomb (20.87×), Google Maps (3.49×), and Indeed.com (3.52×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bubble bath. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.