Bucket-wheel excavator Audience in United States

Bucket-wheel excavator logo

Bucket-wheel excavator has an estimated audience of 496,849 people in United States. 10.2% are female, 89.8% are male, average age 47.1. Top brand affinities: Tech News, Urban Outfitters, Minnesota, Keith Stanfield, Historic site.

Top brand affinities include Tech News, Urban Outfitters, Minnesota, with strongest over-indexing on Tech News (15.91× the country average). Demographically, the Bucket-wheel excavator audience skews more male with an average age of 47.1, and over-indexes on personality traits such as Risk Appetite, DIY Mentality.

Category: Business & Career · Type: Topic

Demographics of Bucket-wheel excavator fans

Demographic split for Bucket-wheel excavator audience in United States
MetricValue
Female10.2%
Male89.8%
Average age47.1
Estimated audience size496,849

Audience persona

The typical Bucket-wheel excavator fan in United States is more male, around 47.1 years old, with strong Risk Appetite tendencies and a notable affinity for Tech News.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bucket-wheel excavator audience
BrandAffinityCategory
Tech News15.91×Technology & Electronics
Urban Outfitters1.97×Shopping
Minnesota1.51×Travel & Leisure
Keith Stanfield5.35×Movies & TV
Historic site3.22×Arts & Culture
MK3.14×Music & Radio
Israel1.56×Travel & Leisure
Pillow1.57×Home & Garden
Unique Gifts1.65×Shopping
N1 road (South Africa)2.8×Travel & Leisure
Endless Space15.97×Games
Sinaloa2.25×Travel & Leisure
ABC 7 Chicago2.56×Movies & TV
Keeper (password manager)3.67×Technology & Electronics
Birthday Gifts1.68×Kids & Family
UK garage2.83×Music & Radio
Home staging2.71×Home & Garden
WESH2.51×Movies & TV
Diane Sawyer4.48×Movies & TV
Hog Hunting1.61×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bucket-wheel excavator audience
TraitClusterScore
Risk AppetiteTHRILL1.71
DIY MentalityTHRILL1.69
PatriotismCONSERVATISM1.66
Need for SecurityCONSERVATISM1.65
Career OrientationPOWER1.43
Urban LifestyleOPEN1.26

Worldwide distribution

Worldwide audience distribution share by country for Bucket-wheel excavator
CountryShare
United States36.6%
Australia7.2%
Canada6.7%

See Bucket-wheel excavator audiences in other countries

More Business & Career audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Bucket-wheel excavator. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.