Rascasse Audience Intelligence

Buffer (application) Audience in United States

A data profile of the people who buy, follow and care about Buffer (application) in United States — modelled from more than twelve digital signal sources. Buffer (application) has an estimated audience of 524,243 people in United States.

#11204among Topic in United States#996in Technology & Electronics

The average Buffer (application) fan in United States is 36.4 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include File sharing, Software as a service, Wix.com, with strongest over-indexing on File sharing (168.9× the country average).

Demographically, the Buffer (application) audience skews balanced with an average age of 36.4, and over-indexes on personality traits such as Luxury Orientation, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Buffer (application) fan in United States is balanced, around 36.4 years old, with strong Luxury Orientation tendencies and a notable affinity for File sharing.

Category: Technology & Electronics · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Buffer (application) profile in United States.

Audience size
524K
in United States
Gender
54.9%♀
45.1% male
Age
36.4
average years
Country rank
#35641
Topic in United States
Fig. 01

Search interest · 12-month trend

+17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Buffer (application) fans

54.9% are female, 45.1% are male, average age 36.4.

Fig. 02

Gender split

54.9%
Female
45.1%
Male
Demographic split for Buffer (application) audience in United States
MetricValue
Female54.9%
Male45.1%
Average age36.4
Estimated audience size524,243
Fig. 03

Age distribution

Ø 36.4
average years
Age distribution of the Buffer (application) audience in United States
Age bracketShare%
16-1924%
20-2921%
30-3922%
40-4921%
50+12%
Fig. 04

Worldwide distribution

24.7%

of the worldwide Buffer (application) audience comes from United States.

Worldwide audience distribution share by country for Buffer (application)
CountryShare
United States24.7%
Japan7.4%
United Kingdom6.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Buffer (application) audience in United States is strongest.

Fig. 05

Top regions by affinity

Buffer (application) fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~2K1.48×
02California~70K1.27×
03Florida~40K1.17×
04Georgia~20K1.15×
05New York~30K1.14×
06Oregon~7K1.13×
07North Carolina~20K1.12×
08Washington~10K1.12×
09Colorado~9K1.12×
10Tennessee~10K1.11×
11Massachusetts~10K1.11×
12Nevada~6K1.10×
13New Hampshire~2K1.10×
14Texas~50K1.09×
15Utah~5K1.09×
16Virginia~10K1.06×
17Rhode Island~2K1.06×
18New Jersey~10K1.04×
19Maryland~9K1.04×
20Montana~1K1.03×
21Connecticut~5K1.02×
22Idaho~3K1.02×
23South Carolina~8K1.00×
24Kansas~4K1.00×
25Arizona~10K0.99×
26Alabama~7K0.99×
27Hawaii~2K0.99×
28South Dakota~1K0.98×
29Pennsylvania~20K0.97×
30Nebraska~3K0.97×
31Maine~2K0.97×
32Illinois~20K0.96×
33Kentucky~6K0.96×
34Vermont<1K0.96×
35Minnesota~7K0.95×
36Louisiana~6K0.94×
37Indiana~9K0.93×
38Missouri~8K0.92×
39Mississippi~4K0.92×
40Oklahoma~5K0.91×
41Arkansas~4K0.91×
42Wisconsin~7K0.90×
43Iowa~4K0.89×
44Ohio~10K0.88×
45Delaware~1K0.88×
46Michigan~10K0.86×
47New Mexico~2K0.86×
48North Dakota<1K0.86×
49Alaska<1K0.79×
50West Virginia~2K0.78×
Fig. 06

Affinity by region

Affinity by region — Buffer (application), United States
0.78×1.00×1.48×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Buffer (application) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Buffer (application) audience
#·InterestCategoryAffinity×
01File sharingInternet & Social Media168.90×
02Software as a serviceTechnology & Electronics66.29×
03Wix.comTechnology & Electronics62.80×
04Sprout SocialTechnology & Electronics50.62×
05Constant ContactTechnology & Electronics33.74×
06EvernoteInternet & Social Media33.09×
07South by SouthwestBusiness & Career30.52×
08WordPressTechnology & Electronics29.39×
09TrelloInternet & Social Media23.59×
10HubSpotInternet & Social Media19.18×
11Peter ThielBusiness & Career18.50×
12CanvaTechnology & Electronics17.93×
13MailChimpInternet & Social Media13.00×
14AdobeTechnology & Electronics12.51×
15Accounting softwareBusiness & Career11.51×
16Dropbox (service)Technology & Electronics11.14×
17DocuSignTechnology & Electronics10.78×
18Cloud computingTechnology & Electronics9.99×
19Affiliate marketingBusiness & Career7.19×
20Android (operating system)Technology & Electronics2.91×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Buffer (application) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Buffer (application) audience · What stands out
TraitClusterDeviationScore
Luxury OrientationPREMIUM2.60×
IndulgenceJOY2.29×
Career OrientationPOWER2.08×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Buffer (application) audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.73×
Pet OwnershipJOY0.87×
SustainabilityBALANCE0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Buffer (application) have in United States?

Buffer (application) has an estimated audience of 524,243 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Buffer (application) fans?

54.9% of Buffer (application) fans are female, 45.1% are male, with an average age of 36.4 years.

03

Which brands do Buffer (application) fans like most?

Buffer (application) fans show strongest brand affinity for File sharing (168.9×), Software as a service (66.29×), and Wix.com (62.8×) over the country average.

04

Where do Buffer (application) fans live in United States?

Buffer (application) fans in United States are most concentrated in California (reach ~70K), Texas (reach ~50K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Buffer (application) fans also like?

Beyond Buffer (application) itself, the audience over-indexes on Software as a service (66.29×), Wix.com (62.8×), South by Southwest (30.52×), and Cloud computing (9.99×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Technology & Electronics audiences in United States

See Buffer (application) audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Buffer (application). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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