Burmese language Audience in United States
Burmese language has an estimated audience of 888,632 people in United States. 57.0% are female, 43.0% are male, average age 40.7. Top brand affinities: Zoo Tycoon (series), Food quality, Electrolyte, Minnesota, Voter registration.
Top brand affinities include Zoo Tycoon (series), Food quality, Electrolyte, with strongest over-indexing on Zoo Tycoon (series) (196.08× the country average). Demographically, the Burmese language audience skews more female with an average age of 40.7, and over-indexes on personality traits such as Community Orientation, Travelling.
Category: Politics & Society · Type: Topic · Subtype: Language
Demographics of Burmese language fans
| Metric | Value |
|---|---|
| Female | 57.0% |
| Male | 43.0% |
| Average age | 40.7 |
| Estimated audience size | 888,632 |
Audience persona
The typical Burmese language fan in United States is more female, around 40.7 years old, with strong Community Orientation tendencies and a notable affinity for Zoo Tycoon (series).
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Zoo Tycoon (series) | 196.08× | Games |
| Food quality | 31.03× | Food & Beverages |
| Electrolyte | 9.93× | Health |
| Minnesota | 3.64× | Travel & Leisure |
| Voter registration | 9.03× | Politics & Society |
| Natural rubber | 3.57× | Cars & Mobility |
| Product design | 3.31× | Business & Career |
| Sinaloa | 6.01× | Travel & Leisure |
| Kendra Scott | 4.26× | Fashion & Accessoires |
| Nebraska | 3.76× | Travel & Leisure |
| UK garage | 7.24× | Music & Radio |
| South Yorkshire | 18.3× | Travel & Leisure |
| Pro-Ject | 4.88× | Music & Radio |
| Cam Ward | 4.48× | Sports |
| Kerala | 6.64× | Travel & Leisure |
| Jeep Wagoneer | 5.66× | Cars & Mobility |
| OpenJDK | 20× | |
| Google Analytics | 4.63× | Internet & Social Media |
| Nebraska Cornhuskers football | 3.15× | Sports |
| Tulkarm | 15.71× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 1.94 |
| Travelling | THRILL | 1.91 |
| Spirituality | BALANCE | 1.61 |
| Sports Activity | POWER | 1.58 |
| Extroversion | THRILL | 1.29 |
| Price Sensitivity | PREMIUM | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| Philippines | 15.2% |
| Myanmar | 14.0% |
| Malaysia | 8.9% |
See Burmese language audiences in other countries
More Language audiences in United States
- Spanish language (30,015,718)
- Japanese language (18,484,801)
- English language (17,453,632)
- Ancient Greek (15,507,854)
- Italian language (10,170,199)
How to read this data
Audience size is the estimated number of people in United States who actively search for Burmese language. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.