Rascasse Audience Intelligence

Cade Cunningham Audience in United States

A data profile of the people who buy, follow and care about Cade Cunningham in United States — modelled from more than twelve digital signal sources. Cade Cunningham has an estimated audience of 4,711,864 people in United States.

#76among Basketball in United States#795among Person in United States#605in Sports

The average Cade Cunningham fan in United States is 32.6 years old, more male, and lives primarily in Michigan.

The audience is concentrated in Michigan, California, Texas.

Top brand affinities include Brook Lopez, Reggie Jackson, Detroit Pistons, with strongest over-indexing on Brook Lopez (16.69× the country average).

Demographically, the Cade Cunningham audience skews more male with an average age of 32.6, and over-indexes on personality traits such as Early Adopter Mentality, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Cade Cunningham fan in United States is more male, around 32.6 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Brook Lopez.

Category: Sports · Type: Person · Subtype: Basketball

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Cade Cunningham profile in United States.

Audience size
4.7M
in United States
Gender
40.4%♀
59.6% male
Age
32.6
average years
Country rank
#7035
Person in United States
Fig. 01

Search interest · 12-month trend

+24%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Cade Cunningham fans

40.4% are female, 59.6% are male, average age 32.6.

Fig. 02

Gender split

40.4%
Female
59.6%
Male
Demographic split for Cade Cunningham audience in United States
MetricValue
Female40.4%
Male59.6%
Average age32.6
Estimated audience size4,711,864
Fig. 03

Age distribution

Ø 32.6
average years
Age distribution of the Cade Cunningham audience in United States
Age bracketShare%
16-1940%
20-2920%
30-3915%
40-4913%
50+11%
Fig. 04

Worldwide distribution

74.9%

of the worldwide Cade Cunningham audience comes from United States.

Worldwide audience distribution share by country for Cade Cunningham
CountryShare
United States74.9%
Canada4.8%
Brazil4.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Cade Cunningham audience in United States is strongest.

Fig. 05

Top regions by affinity

Cade Cunningham fans by region: top regions in United States
#RegionReachAffinity×
01Michigan~800K6.72×
02New York~300K1.35×
03Ohio~200K1.30×
04Maryland~100K1.27×
05New Jersey~100K1.22×
06Georgia~200K1.20×
07Oklahoma~60K1.20×
08Louisiana~70K1.19×
09Washington, District of Columbia~20K1.14×
10North Carolina~200K1.13×
11Massachusetts~100K1.13×
12Indiana~100K1.13×
13Connecticut~50K1.13×
14Illinois~200K1.12×
15Florida~300K1.11×
16Texas~400K1.03×
17Mississippi~40K1.03×
18Virginia~100K1.02×
19South Carolina~70K0.99×
20Delaware~10K0.99×
21Arizona~90K0.98×
22Kentucky~60K0.98×
23Arkansas~40K0.97×
24Tennessee~90K0.95×
25Pennsylvania~100K0.94×
26Missouri~70K0.94×
27Alabama~60K0.92×
28Rhode Island~10K0.87×
29Minnesota~60K0.86×
30Nevada~40K0.83×
31California~400K0.82×
32Wisconsin~60K0.81×
33Maine~10K0.78×
34Kansas~30K0.77×
35New Hampshire~10K0.77×
36Colorado~50K0.75×
37Hawaii~10K0.74×
38Iowa~30K0.73×
39West Virginia~20K0.71×
40Oregon~40K0.70×
41North Dakota~7K0.70×
42Vermont~6K0.70×
43Washington~60K0.62×
44South Dakota~7K0.62×
45Alaska~6K0.62×
46Nebraska~10K0.61×
47Utah~20K0.56×
48Montana~7K0.53×
49New Mexico~10K0.52×
50Idaho~10K0.45×
Fig. 06

Affinity by region

Affinity by region — Cade Cunningham, United States
0.45×1.00×6.72×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Cade Cunningham audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Cade Cunningham audience
#·InterestCategoryAffinity×
01Reggie JacksonSports17.88×
02Brook LopezSports16.69×
03Detroit PistonsSports3.76×
04Minnesota TimberwolvesSports2.92×
05Charlotte HornetsSports2.86×
06Brooklyn NetsSports2.83×
07Phoenix SunsSports2.79×
08Houston RocketsSports2.67×
09College basketballSports2.04×
10LeBron JamesSports1.97×
11NBA FinalsSports1.96×
12Anime conventionLiterature1.94×
13Golden State WarriorsSports1.92×
14Sneaker collectingFashion & Accessoires1.90×
15NBA playoffsSports1.86×
16Scooby-DooMovies & TV1.77×
17Mixed martial artsSports1.71×
18Mobile gameGames1.63×
19Los Angeles LakersSports1.57×
20ESPNMovies & TV1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Cade Cunningham audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Cade Cunningham audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.21×
Convenience OrientationPREMIUM1.17×
Career OrientationPOWER1.15×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Cade Cunningham audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.81×
MindfulnessBALANCE0.85×
Quality AwarenessPREMIUM0.85×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Cade Cunningham have in United States?

Cade Cunningham has an estimated audience of 4,711,864 people in United States, concentrated in Michigan and California.

02

What is the gender split and age of Cade Cunningham fans?

40.4% of Cade Cunningham fans are female, 59.6% are male, with an average age of 32.6 years.

03

Which brands do Cade Cunningham fans like most?

Cade Cunningham fans show strongest brand affinity for Brook Lopez (16.69×), Reggie Jackson (17.88×), and Detroit Pistons (3.76×) over the country average.

04

Where do Cade Cunningham fans live in United States?

Cade Cunningham fans in United States are most concentrated in Michigan (reach ~800K), California (reach ~400K), and Texas (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Cade Cunningham fans also like?

Beyond Cade Cunningham itself, the audience over-indexes on Reggie Jackson (17.88×), Detroit Pistons (3.76×), NBA Finals (1.96×), and College basketball (2.04×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Cade Cunningham. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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