Cadillac Escalade Audience in United States

Cadillac Escalade logo

Cadillac Escalade has an estimated audience of 3,583,954 people in United States. 30.9% are female, 69.1% are male, average age 43.2. Top regions: Texas, California, Florida. Top brand affinities: CarGurus, Cadillac, Used car, Used Cars, SUVs.

The average Cadillac Escalade fan in United States is 43.2 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include CarGurus, Cadillac, Used car, with strongest over-indexing on CarGurus (4.35× the country average). Demographically, the Cadillac Escalade audience skews more male with an average age of 43.2, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Car Model · Subtype: Car type

Demographics of Cadillac Escalade fans

Demographic split for Cadillac Escalade audience in United States
MetricValue
Female30.9%
Male69.1%
Average age43.2
Estimated audience size3,583,954

Audience persona

The typical Cadillac Escalade fan in United States is more male, around 43.2 years old, with strong Risk Appetite tendencies and a notable affinity for CarGurus.

Top regions in United States

Top regions ranked by reach for Cadillac Escalade in United States
RegionReachAffinity
Texas524,5771.7×
California485,0661.23×
Florida392,8791.62×
New York225,5041.13×
Georgia156,8141.42×
Illinois142,6791.2×
North Carolina121,0731.12×
Pennsylvania116,2350.96×
New Jersey112,8301.24×
Ohio107,6400.97×
Michigan106,7461.14×
Virginia91,2961.05×
Tennessee85,6451.19×
Arizona79,0391.08×
Indiana72,0911.1×
Louisiana67,4881.46×
Massachusetts67,1810.95×
Maryland64,8441.05×
Washington64,5270.9×
South Carolina63,5181.18×
Missouri59,9361.04×
Alabama57,7661.15×
Colorado55,1540.98×
Kentucky46,8731.04×
Minnesota46,7060.91×
Oklahoma46,6171.17×
Wisconsin43,3250.8×
Mississippi40,4241.37×
Nevada38,8951.12×
Arkansas37,8501.28×
Connecticut32,8810.91×
Oregon28,4440.69×
Utah26,6710.83×
Kansas26,3890.93×
Iowa24,7370.84×
Nebraska18,5961.03×
New Mexico17,6320.98×
Idaho14,1670.79×
West Virginia13,7570.82×
New Hampshire10,3860.74×
Hawaii9,3510.61×
Delaware9,1010.92×
Rhode Island9,0160.79×
Maine8,1800.64×
Washington, District of Columbia8,0780.75×
North Dakota6,7940.92×
Montana6,7250.68×
South Dakota6,2980.76×
Alaska4,1810.55×
Wyoming3,8750.73×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cadillac Escalade audience
BrandAffinityCategory
CarGurus4.35×Cars & Mobility
Cadillac6.86×Cars & Mobility
Used car3.52×Cars & Mobility
Used Cars3.87×Cars & Mobility
SUVs2.36×Cars & Mobility
Autotrader4.16×Cars & Mobility
AutoZone2.31×Cars & Mobility
Wheel2.62×Cars & Mobility
Commercial vehicle3.36×Cars & Mobility
Jeep Grand Cherokee (WJ)11.94×Cars & Mobility
Motor vehicle2.08×Cars & Mobility
Carfax (company)4.57×Cars & Mobility
Car dealership3.23×Cars & Mobility
General Motors3.22×Cars & Mobility
GMC4.65×Cars & Mobility
Engine2.64×Cars & Mobility
Ford Mustang (third generation)10.8×Cars & Mobility
Tire2.46×Cars & Mobility
Automotive design3.31×Business & Career
Hatchback3.97×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cadillac Escalade audience
TraitClusterScore
Risk AppetiteTHRILL2.59
Luxury OrientationPREMIUM2.09
Quality AwarenessPREMIUM1.73
Family OrientationCONSERVATISM1.53
Need for SecurityCONSERVATISM1.49
Price SensitivityPREMIUM1.28

Worldwide distribution

Worldwide audience distribution share by country for Cadillac Escalade
CountryShare
United States42.8%
Brazil4.8%
Canada4.3%

See Cadillac Escalade audiences in other countries

More Car type audiences in United States

Frequently asked questions

How many fans does Cadillac Escalade have in United States?

Cadillac Escalade has an estimated audience of 3,583,954 people in United States, concentrated in Texas and California.

What is the gender split and age of Cadillac Escalade fans?

30.9% of Cadillac Escalade fans are female, 69.1% are male, with an average age of 43.2 years.

Which brands do Cadillac Escalade fans like most?

Cadillac Escalade fans show strongest brand affinity for CarGurus (4.35×), Cadillac (6.86×), and Used car (3.52×) over the country average.

Where do Cadillac Escalade fans live in United States?

Cadillac Escalade fans in United States are most concentrated in Texas (reach 524,577), California (reach 485,066), and Florida (reach 392,879). These three regions account for the largest share of the active audience.

What other brands do Cadillac Escalade fans also like?

Beyond Cadillac Escalade itself, the audience over-indexes on Cadillac (6.86×), Used car (3.52×), Used Cars (3.87×), and SUVs (2.36×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Cadillac Escalade. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.