Califia Farms Audience in United States
Califia Farms has an estimated audience of 666,518 people in United States. 51.6% are female, 48.4% are male, average age 38.9. Top regions: California, New York, Texas. Top brand affinities: Google Photos, Changing Habits, French toast, Google Maps, Febreze.
The average Califia Farms fan in United States is 38.9 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Google Photos, Changing Habits, French toast, with strongest over-indexing on Google Photos (52.02× the country average). Demographically, the Califia Farms audience skews balanced with an average age of 38.9, and over-indexes on personality traits such as Family Orientation, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Type: Topic
Demographics of Califia Farms fans
| Metric | Value |
|---|---|
| Female | 51.6% |
| Male | 48.4% |
| Average age | 38.9 |
| Estimated audience size | 666,518 |
Audience persona
The typical Califia Farms fan in United States is balanced, around 38.9 years old, with strong Family Orientation tendencies and a notable affinity for Google Photos.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 216,584 | 2.95× |
| New York | 63,648 | 1.71× |
| Texas | 54,847 | 0.96× |
| Florida | 50,774 | 1.13× |
| Illinois | 30,761 | 1.39× |
| New Jersey | 25,454 | 1.5× |
| Pennsylvania | 24,029 | 1.07× |
| Georgia | 23,451 | 1.14× |
| North Carolina | 21,944 | 1.09× |
| Ohio | 19,035 | 0.93× |
| Michigan | 17,967 | 1.03× |
| Virginia | 17,803 | 1.1× |
| Massachusetts | 17,223 | 1.31× |
| Washington | 14,342 | 1.07× |
| Arizona | 13,983 | 1.03× |
| Tennessee | 12,906 | 0.97× |
| Maryland | 12,342 | 1.08× |
| Colorado | 12,259 | 1.17× |
| Connecticut | 10,023 | 1.5× |
| Indiana | 9,668 | 0.79× |
| Minnesota | 9,605 | 1.01× |
| Missouri | 9,142 | 0.85× |
| South Carolina | 9,142 | 0.91× |
| Wisconsin | 9,005 | 0.9× |
| Oregon | 8,005 | 1.05× |
| Louisiana | 7,277 | 0.85× |
| Kentucky | 6,913 | 0.83× |
| Nevada | 6,196 | 0.96× |
| Alabama | 5,865 | 0.63× |
| Oklahoma | 4,943 | 0.67× |
| Arkansas | 4,699 | 0.86× |
| Utah | 4,528 | 0.76× |
| Iowa | 3,902 | 0.71× |
| Kansas | 3,729 | 0.71× |
| Mississippi | 3,394 | 0.62× |
| Idaho | 3,272 | 0.98× |
| Rhode Island | 2,819 | 1.33× |
| New Hampshire | 2,784 | 1.06× |
| Washington, District of Columbia | 2,755 | 1.38× |
| Maine | 2,621 | 1.1× |
| Nebraska | 2,460 | 0.74× |
| New Mexico | 2,315 | 0.69× |
| Hawaii | 2,181 | 0.76× |
| West Virginia | 1,648 | 0.53× |
| Delaware | 1,585 | 0.86× |
| Montana | 1,434 | 0.78× |
| Vermont | 1,096 | 0.94× |
| Alaska | 987 | 0.69× |
| South Dakota | 849 | 0.55× |
| North Dakota | 827 | 0.6× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Google Photos | 52.02× | Technology & Electronics |
| Changing Habits | 40.91× | Health |
| French toast | 42.72× | Food & Beverages |
| Google Maps | 5.95× | Internet & Social Media |
| Febreze | 36.28× | Home & Garden |
| Indeed.com | 6.02× | Business & Career |
| Kimchi | 37.12× | Food & Beverages |
| Ghost Rider | 74.88× | Movies & TV |
| Staples (Canada) | 6.36× | Business & Career |
| Rice milk | 56.92× | Food & Beverages |
| Bubble Shooter | 26.12× | Games |
| Google News | 6.33× | News |
| Charles Barkley | 20× | Sports |
| Planet Fitness | 4.16× | Sports |
| Hot pot | 24.59× | Food & Beverages |
| Enterprise Rent-A-Car | 6.01× | Cars & Mobility |
| Capital One | 3.91× | Business & Career |
| Soy milk | 32.26× | Food & Beverages |
| Circle K | 6.74× | Shopping |
| Oatly | 53.85× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 2.62 |
| LGBTQ+ Identity | OPEN | 2.19 |
| Sustainability | BALANCE | 1.8 |
| Price Sensitivity | PREMIUM | 1.42 |
| Healthy Lifestyle | BALANCE | 1.4 |
| DIY Mentality | THRILL | 1.36 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 61.9% |
| Japan | 4.9% |
| United Kingdom | 3.6% |
See Califia Farms audiences in other countries
More audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Califia Farms have in United States?
Califia Farms has an estimated audience of 666,518 people in United States, concentrated in California and New York.
What is the gender split and age of Califia Farms fans?
51.6% of Califia Farms fans are female, 48.4% are male, with an average age of 38.9 years.
Which brands do Califia Farms fans like most?
Califia Farms fans show strongest brand affinity for Google Photos (52.02×), Changing Habits (40.91×), and French toast (42.72×) over the country average.
Where do Califia Farms fans live in United States?
Califia Farms fans in United States are most concentrated in California (reach 216,584), New York (reach 63,648), and Texas (reach 54,847). These three regions account for the largest share of the active audience.
What other brands do Califia Farms fans also like?
Beyond Califia Farms itself, the audience over-indexes on Changing Habits (40.91×), French toast (42.72×), Google Maps (5.95×), and Febreze (36.28×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Califia Farms. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.