A data profile of the people who buy, follow and care about Calzone in United States — modelled from more than twelve digital signal sources. Calzone has an estimated audience of 780,447 people in United States.
The average Calzone fan in United States is 41.7 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Golden Corral, CiCi's Pizza, Marco's Pizza, with strongest over-indexing on Golden Corral (24.24× the country average).
Demographically, the Calzone audience skews more female with an average age of 41.7, and over-indexes on personality traits such as Indulgence, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Calzone fan in United States is more female, around 41.7 years old, with strong Indulgence tendencies and a notable affinity for Golden Corral.
The key figures that characterise the Calzone profile in United States.
62.0% are female, 38.0% are male, average age 41.7.
| Metric | Value |
|---|---|
| Female | 62.0% |
| Male | 38.0% |
| Average age | 41.7 |
| Estimated audience size | 780,447 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 15% | |
| 20-29 | 16% | |
| 30-39 | 20% | |
| 40-49 | 24% | |
| 50+ | 25% |
of the worldwide Calzone audience comes from United States.
| Country | Share |
|---|---|
| United States | 32.1% |
| Poland | 13.1% |
| Mexico | 7.5% |
Where the Calzone audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Rhode Island | ~4K | 1.46× | |
| 02 | Massachusetts | ~20K | 1.43× | |
| 03 | Connecticut | ~10K | 1.24× | |
| 04 | North Carolina | ~30K | 1.16× | |
| 05 | Florida | ~60K | 1.15× | |
| 06 | New Jersey | ~20K | 1.15× | |
| 07 | Oklahoma | ~10K | 1.12× | |
| 08 | Georgia | ~30K | 1.11× | |
| 09 | West Virginia | ~4K | 1.11× | |
| 10 | Pennsylvania | ~30K | 1.10× | |
| 11 | California | ~90K | 1.09× | |
| 12 | Virginia | ~20K | 1.07× | |
| 13 | Texas | ~70K | 1.05× | |
| 14 | New York | ~50K | 1.05× | |
| 15 | Missouri | ~10K | 1.05× | |
| 16 | Colorado | ~10K | 1.05× | |
| 17 | South Carolina | ~10K | 1.05× | |
| 18 | Washington | ~20K | 1.03× | |
| 19 | Arizona | ~20K | 1.02× | |
| 20 | Alaska | ~2K | 1.02× | |
| 21 | Illinois | ~30K | 1.01× | |
| 22 | Delaware | ~2K | 1.01× | |
| 23 | Maryland | ~10K | 1.00× | |
| 24 | New Hampshire | ~3K | 1.00× | |
| 25 | Tennessee | ~20K | 0.99× | |
| 26 | Alabama | ~10K | 0.99× | |
| 27 | Louisiana | ~10K | 0.99× | |
| 28 | Nebraska | ~4K | 0.99× | |
| 29 | Indiana | ~10K | 0.98× | |
| 30 | Utah | ~7K | 0.98× | |
| 31 | Iowa | ~6K | 0.98× | |
| 32 | Idaho | ~4K | 0.98× | |
| 33 | Nevada | ~7K | 0.97× | |
| 34 | Michigan | ~20K | 0.96× | |
| 35 | Arkansas | ~6K | 0.95× | |
| 36 | Vermont | ~1K | 0.95× | |
| 37 | Ohio | ~20K | 0.94× | |
| 38 | New Mexico | ~4K | 0.94× | |
| 39 | Maine | ~3K | 0.93× | |
| 40 | Kentucky | ~9K | 0.91× | |
| 41 | Oregon | ~8K | 0.91× | |
| 42 | North Dakota | ~1K | 0.91× | |
| 43 | South Dakota | ~2K | 0.88× | |
| 44 | Wisconsin | ~10K | 0.87× | |
| 45 | Kansas | ~5K | 0.85× | |
| 46 | Mississippi | ~5K | 0.84× | |
| 47 | Hawaii | ~3K | 0.84× | |
| 48 | Minnesota | ~9K | 0.78× | |
| 49 | Washington, District of Columbia | ~2K | 0.78× | |
| 50 | Montana | ~2K | 0.78× |
The strongest cross-interests of the Calzone audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | CiCi's Pizza | Food & Beverages | 30.56× | ||
| 02 | Golden Corral | Food & Beverages | 24.24× | ||
| 03 | Marco's Pizza | Food & Beverages | 17.18× | ||
| 04 | Sizzler | Food & Beverages | 13.69× | ||
| 05 | California Pizza Kitchen | Food & Beverages | 10.44× | ||
| 06 | LongHorn Steakhouse | Food & Beverages | 7.15× | ||
| 07 | Five Guys | Food & Beverages | 6.38× | ||
| 08 | IHOP | Food & Beverages | 6.15× | ||
| 09 | Applebee's | Food & Beverages | 5.73× | ||
| 10 | Jersey Mike's Subs | Food & Beverages | 5.53× | ||
| 11 | Little Caesars | Food & Beverages | 5.44× | ||
| 12 | The Cheesecake Factory | Food & Beverages | 4.76× | ||
| 13 | Jack in the Box | Food & Beverages | 4.04× | ||
| 14 | Texas Roadhouse | Food & Beverages | 3.94× | ||
| 15 | Olive Garden | Food & Beverages | 3.74× | ||
| 16 | Buffalo Wild Wings | Food & Beverages | 3.34× | ||
| 17 | Panda Express | Food & Beverages | 2.85× | ||
| 18 | Chick-fil-A | Food & Beverages | 2.27× | ||
| 19 | Taco Bell | Food & Beverages | 2.24× | ||
| 20 | Pizza Hut | Food & Beverages | 2.22× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 1.57× | |
| Community Orientation | OPEN | 1.56× | |
| Convenience Orientation | PREMIUM | 1.51× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.74× | |
| Pet Ownership | JOY | 0.83× | |
| Mindfulness | BALANCE | 0.84× |
Calzone has an estimated audience of 780,447 people in United States, concentrated in California and Texas.
62.0% of Calzone fans are female, 38.0% are male, with an average age of 41.7 years.
Calzone fans show strongest brand affinity for Golden Corral (24.24×), CiCi's Pizza (30.56×), and Marco's Pizza (17.18×) over the country average.
Calzone fans in United States are most concentrated in California (reach ~90K), Texas (reach ~70K), and Florida (reach ~60K). These three regions account for the largest share of the active audience.
Beyond Calzone itself, the audience over-indexes on CiCi's Pizza (30.56×), Marco's Pizza (17.18×), LongHorn Steakhouse (7.15×), and IHOP (6.15×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Calzone. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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