Campspace Audience in United States

Campspace logo

Campspace has an estimated audience of 472,775 people in United States. 47.0% are female, 53.0% are male, average age 42.5. Top brand affinities: Goop, Vocal harmony, Governor of Michigan, Wok, Grinch.

Top brand affinities include Goop, Vocal harmony, Governor of Michigan, with strongest over-indexing on Goop (9.11× the country average). Demographically, the Campspace audience skews balanced with an average age of 42.5, and over-indexes on personality traits such as Risk Appetite, Sustainability.

Category: Travel & Leisure · Type: Website / Newspaper / Magazine · Subtype: Camping

Demographics of Campspace fans

Demographic split for Campspace audience in United States
MetricValue
Female47.0%
Male53.0%
Average age42.5
Estimated audience size472,775

Audience persona

The typical Campspace fan in United States is balanced, around 42.5 years old, with strong Risk Appetite tendencies and a notable affinity for Goop.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Campspace audience
BrandAffinityCategory
Goop9.11×Internet & Social Media
Vocal harmony7.1×Music & Radio
Governor of Michigan11.37×Politics & Society
Wok8.06×Food & Beverages
Grinch4.79×Movies & TV
Hibachi9.33×Food & Beverages
Israel2.36×Travel & Leisure
Cherish (group)11.91×Music & Radio
Google Home6.96×Technology & Electronics
Fairy godmother7.94×Literature
headspace9.66×Health
Hipster9.49×Politics & Society
Historic site4.09×Arts & Culture
Grace Slick8.15×Music & Radio
Kikar HaShabbat12.85×News
El Paso County, Colorado9.92×Travel & Leisure
Mathcore6.08×Music & Radio
TV Fanatic7.87×Movies & TV
No Escape (1994 film)8.23×Movies & TV
Guitarist (magazine)8.15×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Campspace audience
TraitClusterScore
Risk AppetiteTHRILL1.52
SustainabilityBALANCE1.45
Community OrientationOPEN1.43
TravellingTHRILL1.36
DIY MentalityTHRILL1.3
PatriotismCONSERVATISM1.26

Worldwide distribution

Worldwide audience distribution share by country for Campspace
CountryShare
United States50.9%
Belgium7.3%
Netherlands6.6%

See Campspace audiences in other countries

More Camping audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Campspace. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.