Cape Cod Audience in United States

Cape Cod logo

Cape Cod has an estimated audience of 2,825,073 people in United States. 62.4% are female, 37.6% are male, average age 45.3. Top regions: Massachusetts, New York, California. Top brand affinities: Alaska, headspace, Kikar HaShabbat, Cherish (group), Governor of Michigan.

The average Cape Cod fan in United States is 45.3 years old, more female, and lives primarily in Massachusetts. The audience is concentrated in Massachusetts, New York, California. Top brand affinities include Alaska, headspace, Kikar HaShabbat, with strongest over-indexing on Alaska (4.07× the country average). Demographically, the Cape Cod audience skews more female with an average age of 45.3, and over-indexes on personality traits such as Travelling, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI

Demographics of Cape Cod fans

Demographic split for Cape Cod audience in United States
MetricValue
Female62.4%
Male37.6%
Average age45.3
Estimated audience size2,825,073

Audience persona

The typical Cape Cod fan in United States is more female, around 45.3 years old, with strong Travelling tendencies and a notable affinity for Alaska.

Top regions in United States

Top regions ranked by reach for Cape Cod in United States
RegionReachAffinity
Massachusetts447,4738.04×
New York264,7631.68×
California177,7120.57×
Texas148,4410.61×
Florida128,6900.67×
Pennsylvania102,6991.08×
New Jersey97,4301.36×
Connecticut90,7283.2×
Illinois69,1660.73×
Ohio63,9320.73×
Virginia60,4990.88×
North Carolina55,5270.65×
Georgia54,4090.63×
Michigan48,0460.65×
Maryland44,0830.91×
Rhode Island41,3744.6×
Tennessee36,5710.65×
Colorado30,4960.68×
Indiana30,4910.59×
Washington30,2240.53×
Arizona28,5250.49×
South Carolina27,7660.65×
Missouri27,5150.6×
New Hampshire27,0312.43×
Minnesota26,3900.65×
Wisconsin26,0520.61×
Kentucky22,9230.65×
Alabama20,1270.51×
Maine18,6111.84×
Louisiana18,5630.51×
Oklahoma16,5720.53×
Oregon15,3920.48×
Utah14,4540.57×
Iowa12,3140.53×
Kansas12,1750.55×
Nevada11,8930.44×
Arkansas11,7710.51×
Mississippi10,2610.44×
Vermont9,7171.96×
Washington, District of Columbia9,6431.14×
West Virginia8,5300.65×
Nebraska7,8380.55×
Idaho6,3390.45×
Delaware6,1610.79×
Hawaii6,0300.5×
New Mexico5,7930.41×
Montana3,4840.44×
South Dakota2,7580.42×
Alaska2,6190.43×
North Dakota2,5050.43×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cape Cod audience
BrandAffinityCategory
Alaska4.07×Travel & Leisure
headspace11.67×Health
Kikar HaShabbat18.88×News
Cherish (group)11.4×Music & Radio
Governor of Michigan7.33×Politics & Society
Goop5.12×Internet & Social Media
Wok5.41×Food & Beverages
Fairy godmother6.06×Literature
Israel1.71×Travel & Leisure
Nationality1.68×Politics & Society
Historic site3.33×Arts & Culture
Google Home4.73×Technology & Electronics
Google Analytics3.57×Internet & Social Media
Cryptic crossword9.45×Technology & Electronics
The Gruffalo (film)10.89×Movies & TV
Grace Slick5.11×Music & Radio
Nebraska Cornhuskers football2×Sports
Hibachi4.29×Food & Beverages
edureka18.58×Business & Career
TV Fanatic5.39×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cape Cod audience
TraitClusterScore
TravellingTHRILL1.56
Design AffinityPREMIUM1.33
Early Adopter MentalityPOWER1.28
PatriotismCONSERVATISM1.22
Urban LifestyleOPEN1.2
Community OrientationOPEN1.17

Worldwide distribution

Worldwide audience distribution share by country for Cape Cod
CountryShare
United States67.9%
South Africa5.2%
Taiwan4.4%

See Cape Cod audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Cape Cod have in United States?

Cape Cod has an estimated audience of 2,825,073 people in United States, concentrated in Massachusetts and New York.

What is the gender split and age of Cape Cod fans?

62.4% of Cape Cod fans are female, 37.6% are male, with an average age of 45.3 years.

Which brands do Cape Cod fans like most?

Cape Cod fans show strongest brand affinity for Alaska (4.07×), headspace (11.67×), and Kikar HaShabbat (18.88×) over the country average.

Where do Cape Cod fans live in United States?

Cape Cod fans in United States are most concentrated in Massachusetts (reach 447,473), New York (reach 264,763), and California (reach 177,712). These three regions account for the largest share of the active audience.

What other brands do Cape Cod fans also like?

Beyond Cape Cod itself, the audience over-indexes on headspace (11.67×), Kikar HaShabbat (18.88×), Cherish (group) (11.4×), and Governor of Michigan (7.33×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Cape Cod. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.