Cariño Audience in United States

Cariño logo

Cariño has an estimated audience of 704,015 people in United States. 38.7% are female, 61.3% are male, average age 35.9. Top brand affinities: Superintendent (education), The Devil's Rejects, Combat sport, Product design, Huánuco.

Top brand affinities include Superintendent (education), The Devil's Rejects, Combat sport, with strongest over-indexing on Superintendent (education) (19.36× the country average). Demographically, the Cariño audience skews more male with an average age of 35.9, and over-indexes on personality traits such as Career Orientation, Luxury Orientation.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Cariño fans

Demographic split for Cariño audience in United States
MetricValue
Female38.7%
Male61.3%
Average age35.9
Estimated audience size704,015

Audience persona

The typical Cariño fan in United States is more male, around 35.9 years old, with strong Career Orientation tendencies and a notable affinity for Superintendent (education).

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cariño audience
BrandAffinityCategory
Superintendent (education)19.36×Business & Career
The Devil's Rejects20×Movies & TV
Combat sportSports
Product design2.32×Business & Career
Huánuco11.68×Travel & Leisure
Panama3.68×Travel & Leisure
UK garage4.63×Music & Radio
Home equity1.64×Home & Garden
Progressive rock1.75×Music & Radio
Bank account1.99×Business & Career
Queens College, City University of New York5.75×Business & Career
Corona (band)4.23×Music & Radio
Cam Ward2.81×Sports
Kendra Scott1.86×Fashion & Accessoires
Jesse Plemons2.18×Movies & TV
National University of Distance Education20×Business & Career
Pro-Ject2.56×Music & Radio
Elsword10.08×Games
JDSU1.83×Business & Career
Information sensitivity5.03×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cariño audience
TraitClusterScore
Career OrientationPOWER1.9
Luxury OrientationPREMIUM1.55
SustainabilityBALANCE1.38
Design AffinityPREMIUM1.38
Family OrientationCONSERVATISM1.33
LGBTQ+ IdentityOPEN1.29

Worldwide distribution

Worldwide audience distribution share by country for Cariño
CountryShare
United States40.8%
Spain14.4%
Japan8.1%

See Cariño audiences in other countries

More Singer-songwriter audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Cariño. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.