Cariño Audience in United States

Cariño has an estimated audience of 704,015 people in United States. 38.7% are female, 61.3% are male, average age 35.9. Top brand affinities: Superintendent (education), The Devil's Rejects, Combat sport, Product design, Huánuco.
Top brand affinities include Superintendent (education), The Devil's Rejects, Combat sport, with strongest over-indexing on Superintendent (education) (19.36× the country average). Demographically, the Cariño audience skews more male with an average age of 35.9, and over-indexes on personality traits such as Career Orientation, Luxury Orientation.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Cariño fans
| Metric | Value |
|---|---|
| Female | 38.7% |
| Male | 61.3% |
| Average age | 35.9 |
| Estimated audience size | 704,015 |
Audience persona
The typical Cariño fan in United States is more male, around 35.9 years old, with strong Career Orientation tendencies and a notable affinity for Superintendent (education).
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Superintendent (education) | 19.36× | Business & Career |
| The Devil's Rejects | 20× | Movies & TV |
| Combat sport | 2× | Sports |
| Product design | 2.32× | Business & Career |
| Huánuco | 11.68× | Travel & Leisure |
| Panama | 3.68× | Travel & Leisure |
| UK garage | 4.63× | Music & Radio |
| Home equity | 1.64× | Home & Garden |
| Progressive rock | 1.75× | Music & Radio |
| Bank account | 1.99× | Business & Career |
| Queens College, City University of New York | 5.75× | Business & Career |
| Corona (band) | 4.23× | Music & Radio |
| Cam Ward | 2.81× | Sports |
| Kendra Scott | 1.86× | Fashion & Accessoires |
| Jesse Plemons | 2.18× | Movies & TV |
| National University of Distance Education | 20× | Business & Career |
| Pro-Ject | 2.56× | Music & Radio |
| Elsword | 10.08× | Games |
| JDSU | 1.83× | Business & Career |
| Information sensitivity | 5.03× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 1.9 |
| Luxury Orientation | PREMIUM | 1.55 |
| Sustainability | BALANCE | 1.38 |
| Design Affinity | PREMIUM | 1.38 |
| Family Orientation | CONSERVATISM | 1.33 |
| LGBTQ+ Identity | OPEN | 1.29 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 40.8% |
| Spain | 14.4% |
| Japan | 8.1% |
See Cariño audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
- Billie Eilish (15,190,647)
- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
How to read this data
Audience size is the estimated number of people in United States who actively search for Cariño. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.