Rascasse Audience Intelligence

Chakra Audience in United States

A data profile of the people who buy, follow and care about Chakra in United States — modelled from more than twelve digital signal sources. Chakra has an estimated audience of 4,185,853 people in United States.

#4208among Topic in United States#308in Health

The average Chakra fan in United States is 37.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Self-love, Self-awareness, Motivational speaking, with strongest over-indexing on Self-love (2.92× the country average).

Demographically, the Chakra audience skews more female with an average age of 37.0, and over-indexes on personality traits such as Mindfulness, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Chakra fan in United States is more female, around 37.0 years old, with strong Mindfulness tendencies and a notable affinity for Self-love.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Chakra profile in United States.

Audience size
4.2M
in United States
Gender
77.7%♀
22.3% male
Age
37.0
average years
Country rank
#7743
Topic in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Chakra fans

77.7% are female, 22.3% are male, average age 37.0.

Fig. 02

Gender split

77.7%
Female
22.3%
Male
Demographic split for Chakra audience in United States
MetricValue
Female77.7%
Male22.3%
Average age37.0
Estimated audience size4,185,853
Fig. 03

Age distribution

Ø 37.0
average years
Age distribution of the Chakra audience in United States
Age bracketShare%
16-1926%
20-2920%
30-3918%
40-4921%
50+15%
Fig. 04

Worldwide distribution

22.6%

of the worldwide Chakra audience comes from United States.

Worldwide audience distribution share by country for Chakra
CountryShare
United States22.6%
France4.9%
Italy4.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Chakra audience in United States is strongest.

Fig. 05

Top regions by affinity

Chakra fans by region: top regions in United States
#RegionReachAffinity×
01Utah~60K1.51×
02Washington~100K1.40×
03Colorado~80K1.21×
04Arizona~100K1.16×
05Oregon~60K1.16×
06Maine~20K1.16×
07Idaho~20K1.13×
08New Mexico~20K1.11×
09Nevada~40K1.10×
10Hawaii~20K1.09×
11Montana~10K1.08×
12Georgia~100K1.07×
13Vermont~8K1.06×
14Florida~300K1.04×
15New York~200K1.04×
16Alaska~9K1.04×
17New Hampshire~20K1.02×
18California~500K1.01×
19Missouri~70K0.99×
20Pennsylvania~100K0.97×
21Ohio~100K0.97×
22Massachusetts~80K0.97×
23Indiana~70K0.97×
24Rhode Island~10K0.97×
25North Carolina~100K0.96×
26Louisiana~50K0.96×
27Connecticut~40K0.96×
28Michigan~100K0.95×
29New Jersey~100K0.95×
30Illinois~100K0.94×
31Wisconsin~60K0.94×
32Minnesota~60K0.94×
33Arkansas~30K0.94×
34Washington, District of Columbia~10K0.94×
35Maryland~70K0.93×
36Tennessee~80K0.92×
37South Carolina~60K0.92×
38Kansas~30K0.92×
39South Dakota~9K0.92×
40North Dakota~8K0.92×
41Texas~300K0.91×
42Iowa~30K0.90×
43Nebraska~20K0.90×
44Delaware~10K0.90×
45Kentucky~50K0.89×
46Oklahoma~40K0.88×
47West Virginia~20K0.88×
48Virginia~90K0.87×
49Alabama~50K0.86×
50Mississippi~30K0.86×
Fig. 06

Affinity by region

Affinity by region — Chakra, United States
0.86×1.00×1.51×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Chakra audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Chakra audience
#·InterestCategoryAffinity×
01Traditional Chinese medicineBusiness & Career6.22×
02Self-healingHealth5.56×
03HinduismPolitics & Society3.85×
04BuddhismHealth3.33×
05Self-awarenessHealth3.23×
06Motivational speakingBusiness & Career3.18×
07Self-loveHealth2.92×
08MindfulnessHealth2.84×
09InnovationBusiness & Career2.55×
10Handmade jewelryFashion & Accessoires2.36×
11Alternative medicineBusiness & Career2.33×
12Britney SpearsMusic & Radio2.25×
13Natural skin careBeauty & Wellness2.21×
14Vintage clothingFashion & Accessoires1.95×
15Five BelowShopping1.81×
16MeditationHealth1.66×
17Local foodFood & Beverages1.66×
18TraditionPolitics & Society1.58×
19EtsyFashion & Accessoires1.55×
20Do it yourself (DIY)Home & Garden1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Chakra audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Chakra audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE3.18×
SpiritualityBALANCE1.59×
TraditionCONSERVATISM1.53×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Chakra audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.83×
Social Media UsageJOY0.86×
Convenience OrientationPREMIUM0.87×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Chakra have in United States?

Chakra has an estimated audience of 4,185,853 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Chakra fans?

77.7% of Chakra fans are female, 22.3% are male, with an average age of 37.0 years.

03

Which brands do Chakra fans like most?

Chakra fans show strongest brand affinity for Self-love (2.92×), Self-awareness (3.23×), and Motivational speaking (3.18×) over the country average.

04

Where do Chakra fans live in United States?

Chakra fans in United States are most concentrated in California (reach ~500K), Texas (reach ~300K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Chakra fans also like?

Beyond Chakra itself, the audience over-indexes on Self-awareness (3.23×), Motivational speaking (3.18×), Self-healing (5.56×), and Do it yourself (DIY) (1.53×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Chakra audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Chakra. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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