Rascasse Audience Intelligence

Charlotte Russe (clothing retailer) Target Market in United States

A data profile of the people who buy, follow and care about Charlotte Russe (clothing retailer) in United States — modelled from more than twelve digital signal sources. Charlotte Russe (clothing retailer) has an estimated audience of 2,651,869 people in United States.

The average Charlotte Russe (clothing retailer) fan in United States is 34.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include Whataburger, Dream, Yogurtland, with strongest over-indexing on Whataburger (8.2× the country average).

Demographically, the Charlotte Russe (clothing retailer) audience skews more female with an average age of 34.9, and over-indexes on personality traits such as Indulgence, Price Sensitivity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Charlotte Russe (clothing retailer) fan in United States is more female, around 34.9 years old, with strong Indulgence tendencies and a notable affinity for Whataburger.

Category: Fashion & Accessoires · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Charlotte Russe (clothing retailer) profile in United States.

Audience size
2.7M
in United States
Gender
75.0%
25.0% male
Age
34.9
average years
Country rank
#11384
Brand in United States
Fig. 01

Search interest · 12-month trend

+9%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Charlotte Russe (clothing retailer)

75.0% are female, 25.0% are male, average age 34.9.

Fig. 02

Gender split

75.0%
Female
25.0%
Male
Demographic split for Charlotte Russe (clothing retailer) audience in United States
MetricValue
Female75.0%
Male25.0%
Average age34.9
Estimated audience size2,651,869
Fig. 03

Age distribution

Ø 34.9
average years
Age distribution of the Charlotte Russe (clothing retailer) audience in United States
Age bracketShare%
16-1929%
20-2923%
30-3919%
40-4916%
50+12%
Fig. 04

Worldwide distribution

81.3%

of the worldwide Charlotte Russe (clothing retailer) audience comes from United States.

Worldwide audience distribution share by country for Charlotte Russe (clothing retailer)
CountryShare
United States81.3%
Netherlands2.9%
Germany2.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Charlotte Russe (clothing retailer) audience in United States is strongest.

Fig. 05

Top regions by affinity

Charlotte Russe (clothing retailer) customers by region in United States
#RegionReachAffinity×
01Nevada~60K2.39×
02Mississippi~50K2.12×
03Florida~300K1.72×
04Georgia~100K1.67×
05New York~200K1.63×
06New Jersey~100K1.61×
07Illinois~100K1.56×
08Rhode Island~10K1.55×
09Connecticut~40K1.54×
10Wisconsin~60K1.45×
11Arizona~70K1.38×
12New Hampshire~10K1.36×
13Texas~300K1.35×
14Kentucky~40K1.35×
15Indiana~60K1.28×
16New Mexico~20K1.25×
17Massachusetts~60K1.22×
18Missouri~50K1.22×
19Virginia~80K1.21×
20Maryland~50K1.19×
21South Carolina~50K1.17×
22Michigan~80K1.14×
23Colorado~50K1.09×
24California~300K1.08×
25Pennsylvania~90K1.06×
26Ohio~80K1.03×
27North Carolina~80K1.02×
28Alabama~40K1.00×
29Tennessee~50K0.94×
30Minnesota~30K0.86×
31Louisiana~30K0.83×
32Delaware~6K0.81×
33Kansas~20K0.79×
34Washington, District of Columbia~5K0.63×
35Washington~30K0.62×
36West Virginia~8K0.62×
37Arkansas~10K0.59×
38Vermont~3K0.57×
39Oklahoma~20K0.56×
40Nebraska~7K0.53×
41South Dakota~3K0.52×
42Alaska~3K0.52×
43Hawaii~6K0.51×
44Maine~5K0.51×
45North Dakota~3K0.51×
46Iowa~10K0.48×
47Oregon~10K0.44×
48Utah~10K0.44×
49Idaho~6K0.42×
50Montana~3K0.42×
Fig. 06

Affinity by region

Affinity by region — Charlotte Russe (clothing retailer), United States
0.42×1.00×2.39×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Charlotte Russe (clothing retailer) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Charlotte Russe (clothing retailer) audience
#·InterestCategoryAffinity×
01Theo RossiMovies & TV43.30×
02Snow Tha ProductMusic & Radio35.01×
03YogurtlandFood & Beverages27.24×
04JarritosFood & Beverages25.74×
05Oscar De La HoyaSports25.37×
06JWowwMovies & TV24.24×
07The LoftMovies & TV23.68×
08Taco CabanaFood & Beverages21.49×
09University of CaliforniaBusiness & Career15.81×
10Round Table PizzaFood & Beverages13.74×
11La Roche-PosayBeauty & Wellness13.36×
12El Pollo LocoFood & Beverages11.33×
13DreamHealth10.89×
14WhataburgerFood & Beverages8.20×
15Famous FootwearFood & Beverages7.60×
16H&MShopping5.14×
17Personal careHealth4.92×
18ULTA BeautyBeauty & Wellness4.65×
19WingstopFood & Beverages4.60×
20Mobile gameGames3.69×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Charlotte Russe (clothing retailer) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Charlotte Russe (clothing retailer) audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY3.04×
Price SensitivityPREMIUM2.24×
Pet OwnershipJOY2.01×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Charlotte Russe (clothing retailer) audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.43×
IndividualismJOY0.80×
Need for SecurityCONSERVATISM0.83×
1.00× baseline
Section 06

Frequently asked questions

01

Who is Charlotte Russe (clothing retailer)'s target market in United States?

Charlotte Russe (clothing retailer)'s target market in United States covers an estimated 2,651,869 people, concentrated in California and Florida.

02

What is the gender split and age of Charlotte Russe (clothing retailer) customers?

75.0% of the Charlotte Russe (clothing retailer) audience are female, 25.0% are male, with an average age of 34.9 years.

03

Which brands do Charlotte Russe (clothing retailer) fans like most?

Charlotte Russe (clothing retailer) fans show strongest brand affinity for Whataburger (8.2×), Dream (10.89×), and Yogurtland (27.24×) over the country average.

04

Where do Charlotte Russe (clothing retailer) fans live in United States?

Charlotte Russe (clothing retailer) fans in United States are most concentrated in California (reach ~300K), Florida (reach ~300K), and Texas (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Charlotte Russe (clothing retailer) fans also like?

Beyond Charlotte Russe (clothing retailer) itself, the audience over-indexes on Dream (10.89×), Yogurtland (27.24×), The Loft (23.68×), and Personal care (4.92×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Charlotte Russe (clothing retailer). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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