Cheyenne Frontier Days Audience in United States

Cheyenne Frontier Days logo

Cheyenne Frontier Days has an estimated audience of 459,191 people in United States. 52.9% are female, 47.1% are male, average age 42.6. Top regions: Colorado, Wyoming, Texas. Top brand affinities: Sailor, Tech News, Building envelope, Minnesota, Historic site.

The average Cheyenne Frontier Days fan in United States is 42.6 years old, balanced, and lives primarily in Colorado. The audience is concentrated in Colorado, Wyoming, Texas. Top brand affinities include Sailor, Tech News, Building envelope, with strongest over-indexing on Sailor (16.79× the country average). Demographically, the Cheyenne Frontier Days audience skews balanced with an average age of 42.6, and over-indexes on personality traits such as Patriotism, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Event · Subtype: Rodeo

Demographics of Cheyenne Frontier Days fans

Demographic split for Cheyenne Frontier Days audience in United States
MetricValue
Female52.9%
Male47.1%
Average age42.6
Estimated audience size459,191

Audience persona

The typical Cheyenne Frontier Days fan in United States is balanced, around 42.6 years old, with strong Patriotism tendencies and a notable affinity for Sailor.

Top regions in United States

Top regions ranked by reach for Cheyenne Frontier Days in United States
RegionReachAffinity
Colorado48,3406.68×
Wyoming21,16831.1×
Texas7,0950.18×
Nebraska4,6832.03×
California3,6540.07×
Arizona2,2580.24×
Utah2,1060.51×
Florida2,0210.07×
Montana1,9951.57×
Kansas1,9910.55×
South Dakota1,9051.79×
Missouri1,8450.25×
Illinois1,6590.11×
Oklahoma1,6360.32×
Tennessee1,5240.17×
New Mexico1,4080.61×
Iowa1,3150.35×
Minnesota1,2350.19×
North Carolina1,1820.09×
New York1,1620.05×
Washington1,1610.13×
Ohio1,1440.08×
Georgia1,1370.08×
Idaho1,1180.49×
Pennsylvania1,0590.07×
Wisconsin1,0140.15×
Indiana9410.11×
Virginia8910.08×
Arkansas8600.23×
Kentucky8590.15×
Michigan8560.07×
Oregon8520.16×
Louisiana8160.14×
North Dakota7920.84×
Nevada7670.17×
Alabama7020.11×
South Carolina5960.09×
Mississippi5450.14×
New Jersey3890.03×
Massachusetts3870.04×
Maryland3860.05×
Connecticut2150.05×
West Virginia1780.08×
Hawaii1480.07×
Alaska1320.13×
Washington, District of Columbia1070.08×
New Hampshire1000.06×
Maine960.06×
Delaware590.05×
Rhode Island550.04×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cheyenne Frontier Days audience
BrandAffinityCategory
Sailor16.79×Travel & Leisure
Tech News19.44×Technology & Electronics
Building envelope19.36×Home & Garden
Minnesota3.02×Travel & Leisure
Historic site6.6×Arts & Culture
Israel2.73×Travel & Leisure
Sinaloa4.14×Travel & Leisure
Hibachi8.04×Food & Beverages
Governor of Michigan7.21×Politics & Society
Goop5.16×Internet & Social Media
Elsword15.23×Games
Justice2.32×Politics & Society
Pillow1.72×Home & Garden
Nebraska2.02×Travel & Leisure
Google Home4.72×Technology & Electronics
Jeep Wagoneer4.15×Cars & Mobility
Wok4.59×Food & Beverages
Cherish (group)7.3×Music & Radio
Nebraska Cornhuskers football2.38×Sports
headspace6.11×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cheyenne Frontier Days audience
TraitClusterScore
PatriotismCONSERVATISM1.85
Community OrientationOPEN1.72
Risk AppetiteTHRILL1.68
ExtroversionTHRILL1.32
TraditionCONSERVATISM1.31
Family OrientationCONSERVATISM1.26

Worldwide distribution

Worldwide audience distribution share by country for Cheyenne Frontier Days
CountryShare
United States83.8%
Canada5.2%
Italy2.7%

See Cheyenne Frontier Days audiences in other countries

More Rodeo audiences in United States

Frequently asked questions

How many fans does Cheyenne Frontier Days have in United States?

Cheyenne Frontier Days has an estimated audience of 459,191 people in United States, concentrated in Colorado and Wyoming.

What is the gender split and age of Cheyenne Frontier Days fans?

52.9% of Cheyenne Frontier Days fans are female, 47.1% are male, with an average age of 42.6 years.

Which brands do Cheyenne Frontier Days fans like most?

Cheyenne Frontier Days fans show strongest brand affinity for Sailor (16.79×), Tech News (19.44×), and Building envelope (19.36×) over the country average.

Where do Cheyenne Frontier Days fans live in United States?

Cheyenne Frontier Days fans in United States are most concentrated in Colorado (reach 48,340), Wyoming (reach 21,168), and Texas (reach 7,095). These three regions account for the largest share of the active audience.

What other brands do Cheyenne Frontier Days fans also like?

Beyond Cheyenne Frontier Days itself, the audience over-indexes on Tech News (19.44×), Building envelope (19.36×), Minnesota (3.02×), and Historic site (6.6×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Cheyenne Frontier Days. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.