Rascasse Audience Intelligence

Fort Worth Stock Show & Rodeo Audience in United States

A data profile of the people who buy, follow and care about Fort Worth Stock Show & Rodeo in United States — modelled from more than twelve digital signal sources. Fort Worth Stock Show & Rodeo has an estimated audience of 622,815 people in United States.

#1among Rodeo in United States#387among Event in United States#3054in Sports

The average Fort Worth Stock Show & Rodeo fan in United States is 32.4 years old, balanced, and lives primarily in Texas.

The audience is concentrated in Texas, California, Oklahoma.

Top brand affinities include Boot Barn, Rodeo, Hank Williams Jr., with strongest over-indexing on Boot Barn (30.96× the country average).

Demographically, the Fort Worth Stock Show & Rodeo audience skews balanced with an average age of 32.4, and over-indexes on personality traits such as Convenience Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Fort Worth Stock Show & Rodeo fan in United States is balanced, around 32.4 years old, with strong Convenience Orientation tendencies and a notable affinity for Boot Barn.

Category: Sports · Type: Event · Subtype: Rodeo

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Fort Worth Stock Show & Rodeo profile in United States.

Audience size
623K
in United States
Gender
53.2%♀
46.8% male
Age
32.4
average years
Country rank
#32082
Event in United States
Fig. 01

Search interest · 12-month trend

+16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Fort Worth Stock Show & Rodeo fans

53.2% are female, 46.8% are male, average age 32.4.

Fig. 02

Gender split

53.2%
Female
46.8%
Male
Demographic split for Fort Worth Stock Show & Rodeo audience in United States
MetricValue
Female53.2%
Male46.8%
Average age32.4
Estimated audience size622,815
Fig. 03

Age distribution

Ø 32.4
average years
Age distribution of the Fort Worth Stock Show & Rodeo audience in United States
Age bracketShare%
16-1942%
20-2919%
30-3914%
40-4914%
50+11%
Fig. 04

Worldwide distribution

95.7%

of the worldwide Fort Worth Stock Show & Rodeo audience comes from United States.

Worldwide audience distribution share by country for Fort Worth Stock Show & Rodeo
CountryShare
United States95.7%
Japan1.5%
Mexico1.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Fort Worth Stock Show & Rodeo audience in United States is strongest.

Fig. 05

Top regions by affinity

Fort Worth Stock Show & Rodeo fans by region: top regions in United States
#RegionReachAffinity×
01Texas~500K14.93×
02Oklahoma~30K4.07×
03South Dakota~3K2.34×
04North Dakota~2K1.49×
05Wyoming~1K1.40×
06Montana~2K1.26×
07Kansas~6K1.18×
08Iowa~6K1.12×
09Nebraska~3K1.08×
10Arkansas~5K1.04×
11New Mexico~3K1.01×
12Alaska~1K0.98×
13Idaho~3K0.95×
14Delaware~2K0.94×
15Rhode Island~2K0.93×
16West Virginia~3K0.92×
17Hawaii~2K0.92×
18New Hampshire~2K0.92×
19Maine~2K0.92×
20Louisiana~7K0.90×
21Washington, District of Columbia~2K0.90×
22Missouri~9K0.89×
23Mississippi~5K0.89×
24Colorado~9K0.88×
25Connecticut~5K0.87×
26South Carolina~8K0.83×
27Utah~5K0.83×
28Nevada~5K0.82×
29Kentucky~6K0.81×
30Maryland~9K0.80×
31Alabama~7K0.80×
32Oregon~6K0.80×
33Massachusetts~10K0.79×
34New Jersey~10K0.78×
35Wisconsin~7K0.77×
36Minnesota~7K0.76×
37Indiana~9K0.75×
38Tennessee~9K0.74×
39Arizona~9K0.72×
40Washington~9K0.70×
41Michigan~10K0.69×
42Virginia~10K0.69×
43Pennsylvania~10K0.66×
44North Carolina~10K0.66×
45Georgia~10K0.65×
46Ohio~10K0.65×
47Illinois~10K0.61×
48New York~20K0.53×
49Florida~20K0.52×
50California~30K0.42×
Fig. 06

Affinity by region

Affinity by region — Fort Worth Stock Show & Rodeo, United States
0.42×1.00×14.93×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Fort Worth Stock Show & Rodeo audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Fort Worth Stock Show & Rodeo audience
#·InterestCategoryAffinity×
01Boot BarnFashion & Accessoires30.96×
02BSNHealth28.38×
03Hank Williams Jr.Music & Radio24.21×
04Bordeaux wineFood & Beverages22.69×
05StetsonFashion & Accessoires21.15×
06Rose LeslieMovies & TV20.00×
07Changing HabitsHealth15.11×
08Know Your MemeInternet & Social Media15.03×
09AriatFashion & Accessoires13.32×
10Sarah Jessica ParkerMovies & TV13.02×
11Dallas StarsSports12.68×
12Kentucky DerbySports11.67×
13Wrangler (jeans)Fashion & Accessoires9.73×
14RodeoSports7.75×
15Weather forecastingHome & Garden7.73×
16Cane CorsoFood & Beverages7.34×
17KayakTravel & Leisure6.71×
18WhataburgerFood & Beverages4.16×
19United AirlinesTravel & Leisure3.25×
20LivestockPets & Animals3.17×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Fort Worth Stock Show & Rodeo audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Fort Worth Stock Show & Rodeo audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM2.14×
PatriotismCONSERVATISM1.99×
Family OrientationCONSERVATISM1.67×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Fort Worth Stock Show & Rodeo audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.72×
Healthy LifestyleBALANCE0.84×
ExtroversionTHRILL0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Fort Worth Stock Show & Rodeo have in United States?

Fort Worth Stock Show & Rodeo has an estimated audience of 622,815 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Fort Worth Stock Show & Rodeo fans?

53.2% of Fort Worth Stock Show & Rodeo fans are female, 46.8% are male, with an average age of 32.4 years.

03

Which brands do Fort Worth Stock Show & Rodeo fans like most?

Fort Worth Stock Show & Rodeo fans show strongest brand affinity for Boot Barn (30.96×), Rodeo (7.75×), and Hank Williams Jr. (24.21×) over the country average.

04

Where do Fort Worth Stock Show & Rodeo fans live in United States?

Fort Worth Stock Show & Rodeo fans in United States are most concentrated in Texas (reach ~500K), California (reach ~30K), and Oklahoma (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Fort Worth Stock Show & Rodeo fans also like?

Beyond Fort Worth Stock Show & Rodeo itself, the audience over-indexes on Rodeo (7.75×), Hank Williams Jr. (24.21×), Weather forecasting (7.73×), and Dallas Stars (12.68×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Fort Worth Stock Show & Rodeo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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