Chicago P.D. (season 2) Audience in United States

Chicago P.D. (season 2) logo

Chicago P.D. (season 2) has an estimated audience of 2,337,127 people in United States. 74.8% are female, 25.2% are male, average age 36.7. Top regions: Illinois, Texas, California. Top brand affinities: Hauptschule, Houston County, Georgia, Hatpin, Parasyte, The Wildhearts.

The average Chicago P.D. (season 2) fan in United States is 36.7 years old, more female, and lives primarily in Illinois. The audience is concentrated in Illinois, Texas, California. Top brand affinities include Hauptschule, Houston County, Georgia, Hatpin, with strongest over-indexing on Hauptschule (1.83× the country average). Demographically, the Chicago P.D. (season 2) audience skews more female with an average age of 36.7, and over-indexes on personality traits such as Need for Security, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 19 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Chicago P.D. (season 2) fans

Demographic split for Chicago P.D. (season 2) audience in United States
MetricValue
Female74.8%
Male25.2%
Average age36.7
Estimated audience size2,337,127

Audience persona

The typical Chicago P.D. (season 2) fan in United States is more female, around 36.7 years old, with strong Need for Security tendencies and a notable affinity for Hauptschule.

Top regions in United States

Top regions ranked by reach for Chicago P.D. (season 2) in United States
RegionReachAffinity
Illinois227,9562.93×
Texas172,3500.86×
California156,1700.61×
New York149,5351.14×
Florida133,9920.85×
Pennsylvania106,4631.35×
Ohio90,7601.26×
North Carolina78,6611.12×
Georgia75,2531.05×
Michigan73,8161.21×
New Jersey67,7881.14×
Virginia57,7831.02×
Indiana56,1561.32×
Tennessee54,4081.16×
Massachusetts45,9751×
Maryland44,4521.11×
Missouri42,4591.13×
South Carolina42,0631.2×
Wisconsin42,0591.2×
Alabama39,4811.21×
Louisiana37,9551.26×
Arizona36,4660.76×
Kentucky35,3121.21×
Minnesota31,0810.93×
Mississippi30,5231.59×
Washington29,4420.63×
Connecticut26,4411.13×
Oklahoma24,3090.94×
Colorado22,2480.6×
Arkansas21,7391.13×
Iowa20,9351.09×
Kansas17,5040.95×
Oregon16,2000.6×
Nevada15,9240.7×
West Virginia14,2621.31×
Utah11,0750.53×
Nebraska9,7180.83×
Rhode Island8,3761.13×
New Hampshire8,2830.9×
New Mexico8,2300.7×
Idaho8,1070.69×
Delaware7,8231.21×
Maine7,5380.9×
Hawaii5,7440.57×
Washington, District of Columbia4,6000.65×
Montana4,4870.69×
South Dakota4,1530.77×
North Dakota4,0490.84×
Alaska3,1810.64×
Vermont3,0220.74×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Chicago P.D. (season 2) audience
BrandAffinityCategory
Hauptschule1.83×Kids & Family
Houston County, Georgia2.95×Travel & Leisure
Hatpin5.98×Fashion & Accessoires
Parasyte1.56×Literature
The Wildhearts1.68×Music & Radio
Donmar Warehouse1.74×Arts & Culture
Wedding Favors shop3.14×Kids & Family
Scrapple1.51×Food & Beverages
Facultad de Medicina. UANL1.77×Business & Career
Hà Tiên5.25×Travel & Leisure
Ernesto Chavana1.5×Movies & TV
Xàtiva1.67×Travel & Leisure
Motohiro Hata1.99×Music & Radio
Kano State1.94×Travel & Leisure
Mojinos Escozíos1.67×Music & Radio
McGill University Faculty of Law1.61×Business & Career
Welwyn Hatfield1.89×Travel & Leisure
Maggie Hassan1.74×Politics & Society
Habtamu Wondimu1.56×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Chicago P.D. (season 2) audience
TraitClusterScore
Need for SecurityCONSERVATISM1.38
Sports ActivityPOWER1.01
Luxury OrientationPREMIUM0.88

Worldwide distribution

Worldwide audience distribution share by country for Chicago P.D. (season 2)
CountryShare
United States36.9%
Brazil21.4%
Italy12.6%

See Chicago P.D. (season 2) audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Chicago P.D. (season 2) have in United States?

Chicago P.D. (season 2) has an estimated audience of 2,337,127 people in United States, concentrated in Illinois and Texas.

What is the gender split and age of Chicago P.D. (season 2) fans?

74.8% of Chicago P.D. (season 2) fans are female, 25.2% are male, with an average age of 36.7 years.

Which brands do Chicago P.D. (season 2) fans like most?

Chicago P.D. (season 2) fans show strongest brand affinity for Hauptschule (1.83×), Houston County, Georgia (2.95×), and Hatpin (5.98×) over the country average.

Where do Chicago P.D. (season 2) fans live in United States?

Chicago P.D. (season 2) fans in United States are most concentrated in Illinois (reach 227,956), Texas (reach 172,350), and California (reach 156,170). These three regions account for the largest share of the active audience.

What other brands do Chicago P.D. (season 2) fans also like?

Beyond Chicago P.D. (season 2) itself, the audience over-indexes on Houston County, Georgia (2.95×), Hatpin (5.98×), Parasyte (1.56×), and The Wildhearts (1.68×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Chicago P.D. (season 2). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.