Chris Christie Audience in United States

Chris Christie has an estimated audience of 1,423,474 people in United States. 49.8% are female, 50.2% are male, average age 45.9. Top brand affinities: Real Time with Bill Maher, Drudge Report, New York Post, Kia Sportage, Fox News Channel.

Top brand affinities include Real Time with Bill Maher, Drudge Report, New York Post, with strongest over-indexing on Real Time with Bill Maher (35.27× the country average). Demographically, the Chris Christie audience skews balanced with an average age of 45.9, and over-indexes on personality traits such as Patriotism, Need for Security.

Category: Politics & Society · Type: Person · Subtype: Politician

Demographics of Chris Christie fans

Demographic split for Chris Christie audience in United States
MetricValue
Female49.8%
Male50.2%
Average age45.9
Estimated audience size1,423,474

Audience persona

The typical Chris Christie fan in United States is balanced, around 45.9 years old, with strong Patriotism tendencies and a notable affinity for Real Time with Bill Maher.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Chris Christie audience
BrandAffinityCategory
Real Time with Bill Maher35.27×Movies & TV
Drudge Report11.36×Sports
New York Post6.67×News
Kia Sportage19.29×Cars & Mobility
Fox News Channel2.56×Movies & TV
Bauer Hockey20×Sports
Helen Hunt11.7×Movies & TV
CNN1.89×Movies & TV
Arnold Schwarzenegger5.19×Movies & TV
Politico4.94×Politics & Society
Honda HR-V13.33×Cars & Mobility
MSN1.98×News
Singer-songwriterMusic & Radio
Pension4.3×Business & Career
Real property2.53×Home & Garden
Wells Fargo1.81×Business & Career
Made in USA2.65×Business & Career
Global warming4.74×Politics & Society
American Airlines1.73×Travel & Leisure
Aldi1.73×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Chris Christie audience
TraitClusterScore
PatriotismCONSERVATISM3.07
Need for SecurityCONSERVATISM1.45
Price SensitivityPREMIUM1.31
SpiritualityBALANCE1.24
TravellingTHRILL1.22
Quality AwarenessPREMIUM1.17

Worldwide distribution

Worldwide audience distribution share by country for Chris Christie
CountryShare
United States80.9%
Canada4.7%
United Kingdom3.6%

See Chris Christie audiences in other countries

More Politician audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Chris Christie. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.