A data profile of the people who buy, follow and care about Chris Murphy in United States — modelled from more than twelve digital signal sources. Chris Murphy has an estimated audience of 3,045,233 people in United States.
Chris Murphy has an estimated audience of 3,045,233 people in United States. 36.1% are female, 63.9% are male, average age 37.9. Top brand affinities: Chicago White Sox, MLB, Seattle Mariners, Major League Baseball All-Star Game, Boston Red Sox.
Top brand affinities include Chicago White Sox, MLB, Seattle Mariners, with strongest over-indexing on Chicago White Sox (9.13× the country average).
Demographically, the Chris Murphy audience skews more male with an average age of 37.9, and over-indexes on personality traits such as Patriotism, Risk Appetite.
The typical Chris Murphy fan in United States is more male, around 37.9 years old, with strong Patriotism tendencies and a notable affinity for Chicago White Sox.
The key figures that characterise the Chris Murphy profile in United States.
36.1% are female, 63.9% are male, average age 37.9.
| Metric | Value |
|---|---|
| Female | 36.1% |
| Male | 63.9% |
| Average age | 37.9 |
| Estimated audience size | 3,045,233 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 25% | |
| 20-29 | 18% | |
| 30-39 | 18% | |
| 40-49 | 18% | |
| 50+ | 20% |
of the worldwide Chris Murphy audience comes from United States.
| Country | Share |
|---|---|
| United States | 95.3% |
| United Kingdom | 1.6% |
| Canada | 1.4% |
The strongest cross-interests of the Chris Murphy audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Chicago White Sox | Sports | 9.13× | ||
| 02 | World Series | Sports | 3.83× | ||
| 03 | Major League Baseball All-Star Game | Sports | 3.71× | ||
| 04 | Seattle Mariners | Sports | 3.43× | ||
| 05 | Aaron Judge | Sports | 3.32× | ||
| 06 | Minor League Baseball | Sports | 3.24× | ||
| 07 | Boston Red Sox | Sports | 2.99× | ||
| 08 | Houston Astros | Sports | 2.45× | ||
| 09 | MLB | Sports | 2.33× | ||
| 10 | MLB.com | Sports | 2.27× | ||
| 11 | New York Yankees | Sports | 2.06× | ||
| 12 | Anime convention | Literature | 1.82× | ||
| 13 | House music | Music & Radio | 1.81× | ||
| 14 | CBS Sports | Movies & TV | 1.79× | ||
| 15 | Scooby-Doo | Movies & TV | 1.79× | ||
| 16 | Detroit Tigers | Sports | 1.79× | ||
| 17 | NBA Finals | Sports | 1.59× | ||
| 18 | High school | Business & Career | 1.58× | ||
| 19 | Las Vegas | Travel & Leisure | 1.52× | ||
| 20 | PGA Tour | Sports | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.28× | |
| Risk Appetite | THRILL | 1.14× | |
| Career Orientation | POWER | 1.13× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.80× | |
| Creativity | OPEN | 0.84× | |
| Mindfulness | BALANCE | 0.90× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Chris Murphy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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