Rascasse Audience Intelligence

Church of the Highlands Audience in United States

A data profile of the people who buy, follow and care about Church of the Highlands in United States — modelled from more than twelve digital signal sources. Church of the Highlands has an estimated audience of 361,166 people in United States.

#20among Church in United States#590among NGO / Political Party in United States#2441in Politics & Society

The average Church of the Highlands fan in United States is 40.9 years old, more female, and lives primarily in Alabama.

The audience is concentrated in Alabama, Georgia, Florida.

Top brand affinities include QVC, Mortgage loans, Pinterest, with strongest over-indexing on QVC (6.46× the country average).

Demographically, the Church of the Highlands audience skews more female with an average age of 40.9, and over-indexes on personality traits such as Urban Lifestyle, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Church of the Highlands fan in United States is more female, around 40.9 years old, with strong Urban Lifestyle tendencies and a notable affinity for QVC.

Category: Politics & Society · Type: NGO / Political Party · Subtype: Church

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Church of the Highlands profile in United States.

Audience size
361K
in United States
Gender
72.1%♀
27.9% male
Age
40.9
average years
Country rank
#43902
NGO / Political Party in United States
Fig. 01

Search interest · 12-month trend

-15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Church of the Highlands fans

72.1% are female, 27.9% are male, average age 40.9.

Fig. 02

Gender split

72.1%
Female
27.9%
Male
Demographic split for Church of the Highlands audience in United States
MetricValue
Female72.1%
Male27.9%
Average age40.9
Estimated audience size361,166
Fig. 03

Age distribution

Ø 40.9
average years
Age distribution of the Church of the Highlands audience in United States
Age bracketShare%
16-1918%
20-2917%
30-3919%
40-4922%
50+24%
Fig. 04

Worldwide distribution

98.0%

of the worldwide Church of the Highlands audience comes from United States.

Worldwide audience distribution share by country for Church of the Highlands
CountryShare
United States98.0%
United Kingdom1.0%
Canada0.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Church of the Highlands audience in United States is strongest.

Fig. 05

Top regions by affinity

Church of the Highlands fans by region: top regions in United States
#RegionReachAffinity×
01Alabama~200K38.65×
02Washington, District of Columbia~1K1.23×
03Georgia~10K1.16×
04Mississippi~3K1.03×
05Tennessee~7K0.96×
06Vermont<1K0.83×
07Alaska<1K0.82×
08Rhode Island<1K0.81×
09New Hampshire~1K0.74×
10Maine<1K0.73×
11South Dakota<1K0.72×
12North Dakota<1K0.70×
13Louisiana~3K0.69×
14Montana<1K0.69×
15New Mexico~1K0.68×
16West Virginia~1K0.65×
17Hawaii~1K0.64×
18Idaho~1K0.63×
19Delaware<1K0.63×
20Utah~2K0.61×
21Nevada~2K0.59×
22Nebraska~1K0.57×
23Connecticut~2K0.55×
24Arkansas~2K0.51×
25Kansas~1K0.48×
26Oklahoma~2K0.47×
27Iowa~1K0.46×
28Kentucky~2K0.44×
29Oregon~2K0.44×
30South Carolina~2K0.43×
31Wisconsin~2K0.39×
32New Jersey~4K0.38×
33Massachusetts~3K0.38×
34Missouri~2K0.38×
35North Carolina~4K0.37×
36Indiana~2K0.37×
37Florida~9K0.35×
38Minnesota~2K0.35×
39Maryland~2K0.34×
40Colorado~2K0.34×
41Arizona~2K0.32×
42Washington~2K0.32×
43Virginia~3K0.31×
44Michigan~3K0.29×
45Ohio~3K0.27×
46Texas~8K0.26×
47Pennsylvania~3K0.26×
48Illinois~3K0.25×
49New York~4K0.21×
50California~7K0.17×
Fig. 06

Affinity by region

Affinity by region — Church of the Highlands, United States
0.17×1.00×38.65×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Church of the Highlands audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Church of the Highlands audience
#·InterestCategoryAffinity×
01Toyota CrownCars & Mobility14.38×
02EucerinBeauty & Wellness14.38×
03QVCMovies & TV6.46×
04Atlanta BravesSports5.18×
05Drudge ReportSports4.99×
06Weather forecastingHome & Garden4.47×
07FedExBusiness & Career4.06×
08Home automationTechnology & Electronics4.03×
09Mortgage loansBusiness & Career3.72×
10Discount storesShopping3.59×
11Shopping mallsShopping3.05×
12Real propertyHome & Garden2.99×
13PinterestInternet & Social Media2.82×
14ReligionBusiness & Career2.46×
15FurnitureHome & Garden2.26×
16AirbnbTravel & Leisure2.19×
17McDonald'sFood & Beverages2.10×
18BarbecueFood & Beverages2.08×
19Country musicMusic & Radio1.87×
20Donald TrumpPolitics & Society1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Church of the Highlands audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Church of the Highlands audience · What stands out
TraitClusterDeviationScore
Urban LifestyleOPEN2.88×
Family OrientationCONSERVATISM2.15×
Convenience OrientationPREMIUM2.13×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Church of the Highlands audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.82×
Risk AppetiteTHRILL0.87×
Healthy LifestyleBALANCE0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Church of the Highlands have in United States?

Church of the Highlands has an estimated audience of 361,166 people in United States, concentrated in Alabama and Georgia.

02

What is the gender split and age of Church of the Highlands fans?

72.1% of Church of the Highlands fans are female, 27.9% are male, with an average age of 40.9 years.

03

Which brands do Church of the Highlands fans like most?

Church of the Highlands fans show strongest brand affinity for QVC (6.46×), Mortgage loans (3.72×), and Pinterest (2.82×) over the country average.

04

Where do Church of the Highlands fans live in United States?

Church of the Highlands fans in United States are most concentrated in Alabama (reach ~200K), Georgia (reach ~10K), and Florida (reach ~9K). These three regions account for the largest share of the active audience.

05

What other brands do Church of the Highlands fans also like?

Beyond Church of the Highlands itself, the audience over-indexes on Mortgage loans (3.72×), Pinterest (2.82×), FedEx (4.06×), and Discount stores (3.59×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Church of the Highlands. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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