Rascasse Audience Intelligence

Citi Field Audience in United States

A data profile of the people who buy, follow and care about Citi Field in United States — modelled from more than twelve digital signal sources. Citi Field has an estimated audience of 3,764,400 people in United States.

#10among Stadium in United States#614among POI in United States#743in Sports

The average Citi Field fan in United States is 38.1 years old, more male, and lives primarily in New York.

The audience is concentrated in New York, New Jersey, California.

Top brand affinities include New York Mets, Seattle Mariners, MLB, with strongest over-indexing on New York Mets (9.95× the country average).

Demographically, the Citi Field audience skews more male with an average age of 38.1, and over-indexes on personality traits such as Patriotism, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Citi Field fan in United States is more male, around 38.1 years old, with strong Patriotism tendencies and a notable affinity for New York Mets.

Category: Sports · Type: POI · Subtype: Stadium

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Citi Field profile in United States.

Audience size
3.8M
in United States
Gender
41.1%♀
58.9% male
Age
38.1
average years
Country rank
#8461
POI in United States
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Citi Field fans

41.1% are female, 58.9% are male, average age 38.1.

Fig. 02

Gender split

41.1%
Female
58.9%
Male
Demographic split for Citi Field audience in United States
MetricValue
Female41.1%
Male58.9%
Average age38.1
Estimated audience size3,764,400
Fig. 03

Age distribution

Ø 38.1
average years
Age distribution of the Citi Field audience in United States
Age bracketShare%
16-1923%
20-2919%
30-3919%
40-4919%
50+19%
Fig. 04

Worldwide distribution

93.2%

of the worldwide Citi Field audience comes from United States.

Worldwide audience distribution share by country for Citi Field
CountryShare
United States93.2%
Canada2.0%
United Kingdom0.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Citi Field audience in United States is strongest.

Fig. 05

Top regions by affinity

Citi Field fans by region: top regions in United States
#RegionReachAffinity×
01New York~3M20.83×
02New Jersey~800K7.20×
03Connecticut~100K3.59×
04Pennsylvania~200K1.36×
05Rhode Island~20K1.16×
06Massachusetts~90K1.13×
07Delaware~10K1.09×
08Washington, District of Columbia~10K1.00×
09Vermont~7K0.98×
10New Hampshire~10K0.91×
11Maine~10K0.76×
12Maryland~50K0.75×
13Virginia~70K0.69×
14California~300K0.63×
15Alaska~5K0.61×
16North Dakota~5K0.59×
17Florida~200K0.56×
18South Dakota~5K0.56×
19North Carolina~70K0.54×
20Montana~6K0.54×
21Illinois~70K0.52×
22Ohio~60K0.51×
23West Virginia~10K0.51×
24Hawaii~9K0.51×
25Georgia~60K0.48×
26Tennessee~40K0.48×
27South Carolina~30K0.48×
28Nevada~20K0.48×
29New Mexico~10K0.48×
30Nebraska~10K0.48×
31Michigan~50K0.47×
32Colorado~30K0.47×
33Iowa~20K0.45×
34Kansas~10K0.45×
35Idaho~9K0.45×
36Missouri~30K0.44×
37Kentucky~20K0.44×
38Arizona~40K0.43×
39Utah~20K0.43×
40Washington~30K0.42×
41Wisconsin~30K0.42×
42Minnesota~30K0.42×
43Indiana~30K0.41×
44Oregon~20K0.41×
45Mississippi~10K0.41×
46Arkansas~10K0.41×
47Louisiana~20K0.39×
48Texas~100K0.38×
49Oklahoma~20K0.37×
50Alabama~20K0.36×
Fig. 06

Affinity by region

Affinity by region — Citi Field, United States
0.36×1.00×20.83×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Citi Field audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Citi Field audience
#·InterestCategoryAffinity×
01New York MetsSports9.95×
02Seattle MarinersSports4.89×
03World SeriesSports4.47×
04Aaron JudgeSports4.37×
05Major League Baseball All-Star GameSports3.65×
06StadiumSports3.57×
07Minor League BaseballSports3.11×
08Boston Red SoxSports3.06×
09Houston AstrosSports2.45×
10New York YankeesSports2.24×
11MLBSports2.18×
12Aaron RodgersSports2.15×
13CBS SportsMovies & TV1.89×
14Detroit TigersSports1.81×
15Anime conventionLiterature1.76×
16PGA TourSports1.71×
17NHLSports1.65×
18Scooby-DooMovies & TV1.62×
19NBA FinalsSports1.61×
20FIFA World CupSports1.60×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Citi Field audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Citi Field audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.41×
Risk AppetiteTHRILL1.20×
Career OrientationPOWER1.16×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Citi Field audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.80×
CreativityOPEN0.83×
MindfulnessBALANCE0.89×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Citi Field have in United States?

Citi Field has an estimated audience of 3,764,400 people in United States, concentrated in New York and New Jersey.

02

What is the gender split and age of Citi Field fans?

41.1% of Citi Field fans are female, 58.9% are male, with an average age of 38.1 years.

03

Which brands do Citi Field fans like most?

Citi Field fans show strongest brand affinity for New York Mets (9.95×), Seattle Mariners (4.89×), and MLB (2.18×) over the country average.

04

Where do Citi Field fans live in United States?

Citi Field fans in United States are most concentrated in New York (reach ~3M), New Jersey (reach ~800K), and California (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Citi Field fans also like?

Beyond Citi Field itself, the audience over-indexes on Seattle Mariners (4.89×), MLB (2.18×), FIFA World Cup (1.6×), and World Series (4.47×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Citi Field. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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