Rascasse Audience Intelligence

Cloud Audience in United States

A data profile of the people who buy, follow and care about Cloud in United States — modelled from more than twelve digital signal sources. Cloud has an estimated audience of 7,764,111 people in United States.

#2794among Topic in United States#209in Technology & Electronics

The average Cloud fan in United States is 39.8 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Scooby-Doo, Tampa Bay Lightning, Bath and Bodyworks, with strongest over-indexing on Scooby-Doo (5.89× the country average).

Demographically, the Cloud audience skews more female with an average age of 39.8, and over-indexes on personality traits such as Design Affinity, Luxury Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Cloud fan in United States is more female, around 39.8 years old, with strong Design Affinity tendencies and a notable affinity for Scooby-Doo.

Category: Technology & Electronics · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Cloud profile in United States.

Audience size
7.8M
in United States
Gender
58.5%♀
41.5% male
Age
39.8
average years
Country rank
#4575
Topic in United States
Fig. 01

Search interest · 12-month trend

+31%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Cloud fans

58.5% are female, 41.5% are male, average age 39.8.

Fig. 02

Gender split

58.5%
Female
41.5%
Male
Demographic split for Cloud audience in United States
MetricValue
Female58.5%
Male41.5%
Average age39.8
Estimated audience size7,764,111
Fig. 03

Age distribution

Ø 39.8
average years
Age distribution of the Cloud audience in United States
Age bracketShare%
16-1920%
20-2918%
30-3918%
40-4921%
50+23%
Fig. 04

Worldwide distribution

27.3%

of the worldwide Cloud audience comes from United States.

Worldwide audience distribution share by country for Cloud
CountryShare
United States27.3%
United Kingdom6.0%
Taiwan5.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Cloud audience in United States is strongest.

Fig. 05

Top regions by affinity

Cloud fans by region: top regions in United States
#RegionReachAffinity×
01Michigan~400K2.09×
02Georgia~300K1.28×
03California~1M1.23×
04Virginia~200K1.16×
05Kansas~70K1.15×
06Texas~800K1.14×
07New York~500K1.12×
08Washington~200K1.10×
09Massachusetts~200K1.10×
10Florida~600K1.09×
11North Carolina~200K1.06×
12New Jersey~200K1.06×
13North Dakota~20K1.06×
14Louisiana~100K1.05×
15Oklahoma~90K1.05×
16Oregon~90K1.04×
17Utah~70K1.02×
18Illinois~300K1.01×
19Arizona~200K1.01×
20Maryland~100K1.00×
21Arkansas~60K1.00×
22Hawaii~30K1.00×
23Kentucky~100K0.99×
24Missouri~100K0.97×
25South Carolina~100K0.97×
26Pennsylvania~300K0.96×
27Indiana~100K0.96×
28Washington, District of Columbia~20K0.96×
29Alabama~100K0.95×
30Nevada~70K0.95×
31Rhode Island~20K0.95×
32Connecticut~70K0.94×
33Idaho~40K0.94×
34South Dakota~20K0.94×
35Ohio~200K0.93×
36Mississippi~60K0.93×
37New Mexico~40K0.93×
38Tennessee~100K0.92×
39Colorado~100K0.91×
40Minnesota~100K0.91×
41Iowa~60K0.91×
42Nebraska~40K0.91×
43West Virginia~30K0.89×
44New Hampshire~30K0.88×
45Maine~20K0.87×
46Alaska~10K0.87×
47Montana~20K0.86×
48Delaware~20K0.85×
49Wisconsin~100K0.84×
50Vermont~10K0.79×
Fig. 06

Affinity by region

Affinity by region — Cloud, United States
0.79×1.00×2.09×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Cloud audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Cloud audience
#·InterestCategoryAffinity×
01Armageddon (1998 film)Movies & TV8.80×
02EVA AirTravel & Leisure8.80×
03Sidney CrosbySports7.37×
04Tampa Bay LightningSports7.30×
05Wayne GretzkySports7.18×
06Rosie O'DonnellMovies & TV6.19×
07Scooby-DooMovies & TV5.89×
08Sharon OsbourneMovies & TV4.14×
09Nicholas HoultMovies & TV3.78×
10Minnesota WildSports3.56×
11Bath and BodyworksShopping3.35×
12Seattle MarinersSports3.06×
13InnovationBusiness & Career2.09×
14TripAdvisorTravel & Leisure2.07×
15ExpediaTravel & Leisure1.88×
16Google FlightsTravel & Leisure1.88×
17TicketmasterTravel & Leisure1.74×
18Ace HardwareHome & Garden1.72×
19High schoolBusiness & Career1.71×
20Vintage clothingFashion & Accessoires1.64×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Cloud audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Cloud audience · What stands out
TraitClusterDeviationScore
Design AffinityPREMIUM1.56×
Luxury OrientationPREMIUM1.45×
TravellingTHRILL1.41×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Cloud audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.76×
Social Media UsageJOY0.80×
Convenience OrientationPREMIUM0.85×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Cloud have in United States?

Cloud has an estimated audience of 7,764,111 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Cloud fans?

58.5% of Cloud fans are female, 41.5% are male, with an average age of 39.8 years.

03

Which brands do Cloud fans like most?

Cloud fans show strongest brand affinity for Scooby-Doo (5.89×), Tampa Bay Lightning (7.3×), and Bath and Bodyworks (3.35×) over the country average.

04

Where do Cloud fans live in United States?

Cloud fans in United States are most concentrated in California (reach ~1M), Texas (reach ~800K), and Florida (reach ~600K). These three regions account for the largest share of the active audience.

05

What other brands do Cloud fans also like?

Beyond Cloud itself, the audience over-indexes on Tampa Bay Lightning (7.3×), Bath and Bodyworks (3.35×), Sidney Crosby (7.37×), and Seattle Mariners (3.06×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Technology & Electronics audiences in United States

See Cloud audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Cloud. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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