College of Charleston Audience in United States

College of Charleston logo

College of Charleston has an estimated audience of 278,898 people in United States. 63.1% are female, 36.9% are male, average age 39.7. Top brand affinities: Paul Casey, Vaillant Group, Gimnástica Segoviana CF, Gogomantv, Final Fantasy I.

Top brand affinities include Paul Casey, Vaillant Group, Gimnástica Segoviana CF, with strongest over-indexing on Paul Casey (45.04× the country average). Demographically, the College of Charleston audience skews more female with an average age of 39.7, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite.

Category: Business & Career · Type: POI · Subtype: University

Demographics of College of Charleston fans

Demographic split for College of Charleston audience in United States
MetricValue
Female63.1%
Male36.9%
Average age39.7
Estimated audience size278,898

Audience persona

The typical College of Charleston fan in United States is more female, around 39.7 years old, with strong Luxury Orientation tendencies and a notable affinity for Paul Casey.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for College of Charleston audience
BrandAffinityCategory
Paul Casey45.04×Sports
Vaillant Group42.05×Home & Garden
Gimnástica Segoviana CF34.72×Sports
Gogomantv34.22×Internet & Social Media
Final Fantasy I24.14×Games
edureka23.53×Business & Career
Guillermo Francella19.44×Movies & TV
Greatest element17.67×Business & Career
Dilgo Khyentse15.03×Literature
Keeping Chickens15.02×Pets & Animals
The Kessler14.3×Arts & Culture
Elsword14.29×Games
Kepala Batas, Penang14.08×Travel & Leisure
Countrywide13.6×Home & Garden
Scott Kelby13.18×Literature
Kevin Carroll12.55×Movies & TV
Easy Home Meals12.23×Food & Beverages
PosterGully.com11.78×Arts & Culture
Militarism11.74×Politics & Society
Kean University11.33×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by College of Charleston audience
TraitClusterScore
Luxury OrientationPREMIUM3.45
Risk AppetiteTHRILL1.91
TravellingTHRILL1.67
Design AffinityPREMIUM1.63
Community OrientationOPEN1.35
Sports ActivityPOWER1.33

Worldwide distribution

Worldwide audience distribution share by country for College of Charleston
CountryShare
United States86.7%
United Kingdom13.3%

See College of Charleston audiences in other countries

More University audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for College of Charleston. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.