Rascasse Audience Intelligence

College of Charleston Audience in United States

A data profile of the people who buy, follow and care about College of Charleston in United States — modelled from more than twelve digital signal sources. College of Charleston has an estimated audience of 278,898 people in United States.

College of Charleston has an estimated audience of 278,898 people in United States. 63.1% are female, 36.9% are male, average age 39.7. Top brand affinities: Colgate University, FlightAware, Brown University, University of South Carolina, PubMed.

Top brand affinities include Colgate University, FlightAware, Brown University, with strongest over-indexing on Colgate University (186.98× the country average).

Demographically, the College of Charleston audience skews more female with an average age of 39.7, and over-indexes on personality traits such as Convenience Orientation, Quality Awareness.

The typical College of Charleston fan in United States is more female, around 39.7 years old, with strong Convenience Orientation tendencies and a notable affinity for Colgate University.

Category: Business & Career · Type: POI · Subtype: University

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the College of Charleston profile in United States.

Audience size
279K
in United States
Gender
63.1%♀
36.9% male
Age
39.7
average years
Country rank
#50165
POI in United States
Fig. 01

Search interest · 12-month trend

JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of College of Charleston fans

63.1% are female, 36.9% are male, average age 39.7.

Fig. 02

Gender split

63.1%
Female
36.9%
Male
Demographic split for College of Charleston audience in United States
MetricValue
Female63.1%
Male36.9%
Average age39.7
Estimated audience size278,898
Fig. 03

Age distribution

Ø 39.7
average years
Age distribution of the College of Charleston audience in United States
Age bracketShare%
16-1923%
20-2915%
30-3914%
40-4924%
50+22%
Fig. 04

Worldwide distribution

82.6%

of the worldwide College of Charleston audience comes from United States.

Worldwide audience distribution share by country for College of Charleston
CountryShare
United States82.6%
United Kingdom12.6%
Australia2.1%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the College of Charleston audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for College of Charleston audience
#·InterestCategoryAffinity×
01Colgate UniversityBusiness & Career186.98×
02Brown UniversityBusiness & Career46.84×
03Boston CollegeBusiness & Career35.47×
04University of South CarolinaBusiness & Career29.07×
05Yale UniversityBusiness & Career25.21×
06PubMedInternet & Social Media22.56×
07UpToDateHealth18.90×
08FlightAwareTravel & Leisure17.42×
09Proton (automobile)Cars & Mobility16.72×
10New York UniversityBusiness & Career16.09×
11Purdue UniversityBusiness & Career15.18×
12Virginia TechBusiness & Career15.13×
13Duke UniversityBusiness & Career14.34×
14University of PennsylvaniaBusiness & Career13.88×
15Northwestern UniversityBusiness & Career13.57×
16University of Southern CaliforniaBusiness & Career11.39×
17Columbia UniversityBusiness & Career9.97×
18University of FloridaBusiness & Career9.39×
19Men's WearhouseFashion & Accessoires7.01×
20Mortgage loansBusiness & Career2.77×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the College of Charleston audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by College of Charleston audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.59×
Quality AwarenessPREMIUM1.58×
Career OrientationPOWER1.57×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by College of Charleston audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.81×
DIY MentalityTHRILL0.88×
Healthy LifestyleBALANCE0.95×
0×1.00× baseline2×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for College of Charleston. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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