Collin Morikawa Audience in United States

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Collin Morikawa has an estimated audience of 1,195,321 people in United States. 34.6% are female, 65.4% are male, average age 37.3. Top regions: California, Florida, Texas. Top brand affinities: Product design, Home equity, Alaska, Minnesota, UK garage.

The average Collin Morikawa fan in United States is 37.3 years old, more male, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Product design, Home equity, Alaska, with strongest over-indexing on Product design (2.84× the country average). Demographically, the Collin Morikawa audience skews more male with an average age of 37.3, and over-indexes on personality traits such as Luxury Orientation, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Golf

Demographics of Collin Morikawa fans

Demographic split for Collin Morikawa audience in United States
MetricValue
Female34.6%
Male65.4%
Average age37.3
Estimated audience size1,195,321

Audience persona

The typical Collin Morikawa fan in United States is more male, around 37.3 years old, with strong Luxury Orientation tendencies and a notable affinity for Product design.

Top regions in United States

Top regions ranked by reach for Collin Morikawa in United States
RegionReachAffinity
California157,1261.2×
Florida89,3231.1×
Texas78,2890.76×
New York59,7270.89×
Ohio46,3771.26×
North Carolina44,8031.25×
Georgia42,1471.14×
Pennsylvania41,9691.04×
Illinois40,9281.03×
Michigan34,9941.12×
Massachusetts31,2261.33×
New Jersey27,5570.91×
South Carolina26,2681.46×
Virginia26,1300.9×
Tennessee23,4080.98×
Arizona22,0670.9×
Indiana21,3150.98×
Washington21,2990.89×
Hawaii21,1334.11×
Minnesota20,8011.21×
Colorado20,2591.08×
Wisconsin18,8821.05×
Kentucky17,2291.15×
Missouri16,8570.87×
Connecticut15,7331.31×
Maryland14,9850.73×
Alabama14,3890.86×
Nevada12,4231.07×
Oregon11,8940.87×
Louisiana11,4610.74×
Oklahoma9,8550.74×
Iowa9,7940.99×
Utah8,3810.78×
Kansas7,9340.84×
Arkansas6,5320.66×
Nebraska6,4771.08×
Mississippi6,3520.65×
New Hampshire5,1841.1×
Idaho4,3870.73×
Maine3,8720.9×
Rhode Island3,7730.99×
West Virginia3,6780.66×
New Mexico3,5190.59×
Washington, District of Columbia3,2500.9×
Montana2,8730.87×
Delaware2,5660.78×
South Dakota2,1130.76×
North Dakota2,0430.83×
Vermont1,8120.86×
Alaska1,1380.45×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Collin Morikawa audience
BrandAffinityCategory
Product design2.84×Business & Career
Home equity2.84×Home & Garden
Alaska2.14×Travel & Leisure
Minnesota1.92×Travel & Leisure
UK garage5.51×Music & Radio
Urban Outfitters1.83×Shopping
Pro-Ject4.01×Music & Radio
Kap G35.18×Music & Radio
Ixtapaluca13.82×Travel & Leisure
Whitley County, Kentucky12.65×Travel & Leisure
Fayette County, Georgia20.95×Travel & Leisure
Nebraska1.73×Travel & Leisure
Elsword10.18×Games
Google Photos1.53×Technology & Electronics
Sinaloa2.24×Travel & Leisure
Justice1.66×Politics & Society
Iyanla Vanzant8.17×Business & Career
JDSU1.68×Business & Career
Staycation1.78×Home & Garden
Mothercare1.72×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Collin Morikawa audience
TraitClusterScore
Luxury OrientationPREMIUM1.67
Family OrientationCONSERVATISM1.63
Risk AppetiteTHRILL1.5
Career OrientationPOWER1.49
Sports ActivityPOWER1.31
Quality AwarenessPREMIUM1.24

Worldwide distribution

Worldwide audience distribution share by country for Collin Morikawa
CountryShare
United States72.3%
United Kingdom7.3%
Canada5.8%

See Collin Morikawa audiences in other countries

More Golf audiences in United States

Frequently asked questions

How many fans does Collin Morikawa have in United States?

Collin Morikawa has an estimated audience of 1,195,321 people in United States, concentrated in California and Florida.

What is the gender split and age of Collin Morikawa fans?

34.6% of Collin Morikawa fans are female, 65.4% are male, with an average age of 37.3 years.

Which brands do Collin Morikawa fans like most?

Collin Morikawa fans show strongest brand affinity for Product design (2.84×), Home equity (2.84×), and Alaska (2.14×) over the country average.

Where do Collin Morikawa fans live in United States?

Collin Morikawa fans in United States are most concentrated in California (reach 157,126), Florida (reach 89,323), and Texas (reach 78,289). These three regions account for the largest share of the active audience.

What other brands do Collin Morikawa fans also like?

Beyond Collin Morikawa itself, the audience over-indexes on Home equity (2.84×), Alaska (2.14×), Minnesota (1.92×), and UK garage (5.51×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Collin Morikawa. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.