Conan Gray Audience in United States

Conan Gray has an estimated audience of 2,689,061 people in United States. 69.4% are female, 30.6% are male, average age 29.1. Top regions: California, Texas, New York. Top brand affinities: Lorde, Sabrina Carpenter, Harry Styles, Fifth Harmony, Ariana Grande.

The average Conan Gray fan in United States is 29.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Lorde, Sabrina Carpenter, Harry Styles, with strongest over-indexing on Lorde (22.84× the country average). Demographically, the Conan Gray audience skews more female with an average age of 29.1, and over-indexes on personality traits such as LGBTQ+ Identity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Conan Gray fans

Demographic split for Conan Gray audience in United States
MetricValue
Female69.4%
Male30.6%
Average age29.1
Estimated audience size2,689,061

Audience persona

The typical Conan Gray fan in United States is more female, around 29.1 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Lorde.

Top regions in United States

Top regions ranked by reach for Conan Gray in United States
RegionReachAffinity
California366,5411.24×
Texas322,2021.39×
New York166,6951.11×
Florida164,2090.9×
Illinois96,3751.08×
Pennsylvania94,6081.04×
Georgia89,0661.08×
North Carolina88,5111.09×
Ohio81,3990.98×
Michigan79,9421.14×
Washington78,0001.45×
New Jersey72,0061.05×
Arizona69,0931.26×
Massachusetts67,2801.27×
Virginia64,2250.98×
Indiana57,3501.17×
Tennessee50,9320.94×
Minnesota45,8561.19×
Oregon43,2981.4×
Maryland42,8780.93×
Missouri41,9900.97×
Wisconsin38,6740.96×
South Carolina37,1780.92×
Colorado36,0910.85×
Alabama34,8150.93×
Oklahoma34,4811.15×
Kentucky33,9351.01×
Utah32,8241.36×
Louisiana31,3360.9×
Nevada29,3521.13×
Connecticut26,0520.97×
Arkansas21,0950.95×
Kansas19,7030.93×
Iowa19,5650.88×
Mississippi17,0020.77×
Idaho14,5771.08×
New Mexico13,8851.03×
Nebraska11,6000.86×
New Hampshire11,0901.05×
West Virginia10,1540.81×
Hawaii9,9540.86×
Maine8,7350.91×
Rhode Island8,2990.97×
Washington, District of Columbia8,2961.03×
Delaware6,0640.82×
Montana5,2510.7×
South Dakota4,3230.7×
Vermont4,1730.88×
North Dakota3,9060.71×
Alaska3,7250.65×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Conan Gray audience
BrandAffinityCategory
Lorde22.84×Music & Radio
Sabrina Carpenter8.47×Music & Radio
Harry Styles10.72×Music & Radio
Fifth Harmony23.51×Music & Radio
Ariana Grande5.98×Music & Radio
Calum Scott28.43×Music & Radio
Houston Astros6.14×Sports
Autism Awareness6.61×Health
Superman1.9×Movies & TV
Charli XCX9.05×Music & Radio
Hart of Dixie22.27×Movies & TV
Do it yourself (DIY)2.2×Home & Garden
Diabetes mellitus awareness4.36×Health
Harry Potter2.31×Movies & TV
Millie Bobby Brown4.03×Movies & TV
YouTube Music3.23×Internet & Social Media
Madison Beer5.76×Music & Radio
Leona Lewis24.28×Music & Radio
Singer-songwriter2.27×Music & Radio
Bridgit Mendler13.2×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Conan Gray audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.02
SustainabilityBALANCE1.49
Early Adopter MentalityPOWER1.41
MindfulnessBALANCE1.33
ExtroversionTHRILL1.27
Design AffinityPREMIUM1.24

Worldwide distribution

Worldwide audience distribution share by country for Conan Gray
CountryShare
United States54.7%
United Kingdom5.9%
Canada4.1%

See Conan Gray audiences in other countries

More Singer-songwriter audiences in United States

Frequently asked questions

How many fans does Conan Gray have in United States?

Conan Gray has an estimated audience of 2,689,061 people in United States, concentrated in California and Texas.

What is the gender split and age of Conan Gray fans?

69.4% of Conan Gray fans are female, 30.6% are male, with an average age of 29.1 years.

Which brands do Conan Gray fans like most?

Conan Gray fans show strongest brand affinity for Lorde (22.84×), Sabrina Carpenter (8.47×), and Harry Styles (10.72×) over the country average.

Where do Conan Gray fans live in United States?

Conan Gray fans in United States are most concentrated in California (reach 366,541), Texas (reach 322,202), and New York (reach 166,695). These three regions account for the largest share of the active audience.

What other brands do Conan Gray fans also like?

Beyond Conan Gray itself, the audience over-indexes on Sabrina Carpenter (8.47×), Harry Styles (10.72×), Fifth Harmony (23.51×), and Ariana Grande (5.98×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Conan Gray. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.