Constellation Audience in United States

Constellation logo

Constellation has an estimated audience of 3,050,880 people in United States. 53.8% are female, 46.2% are male, average age 40.1. Top regions: Texas, California, Florida. Top brand affinities: Kia Sportage, Autism Awareness, Diabetes mellitus awareness, Singer-songwriter, Microblogging.

The average Constellation fan in United States is 40.1 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Kia Sportage, Autism Awareness, Diabetes mellitus awareness, with strongest over-indexing on Kia Sportage (17.18× the country average). Demographically, the Constellation audience skews balanced with an average age of 40.1, and over-indexes on personality traits such as Extroversion, Social Media Usage. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: POI · Subtype: Concert venue

Demographics of Constellation fans

Demographic split for Constellation audience in United States
MetricValue
Female53.8%
Male46.2%
Average age40.1
Estimated audience size3,050,880

Audience persona

The typical Constellation fan in United States is balanced, around 40.1 years old, with strong Extroversion tendencies and a notable affinity for Kia Sportage.

Top regions in United States

Top regions ranked by reach for Constellation in United States
RegionReachAffinity
Texas358,3451.37×
California314,6820.94×
Florida188,7830.91×
Georgia154,1261.64×
New York154,0300.9×
Illinois125,9941.24×
Pennsylvania107,2451.04×
Ohio89,8000.96×
North Carolina87,3120.95×
Michigan73,4650.92×
Washington73,3371.2×
Virginia72,9410.98×
Arizona65,5541.05×
New Jersey65,2550.84×
Maryland61,0201.16×
Massachusetts59,0880.98×
Indiana55,8171×
Tennessee54,9970.9×
Wisconsin48,5771.06×
Colorado48,0071×
Missouri47,4510.96×
Minnesota46,0101.05×
South Carolina41,8860.91×
Alabama38,6100.91×
Oregon38,4831.1×
Oklahoma35,4801.05×
Kentucky33,6430.88×
Louisiana32,7320.83×
Connecticut32,2151.05×
Utah31,6851.16×
Nevada27,7590.94×
Iowa25,1391×
Kansas24,3211.01×
Mississippi23,9360.95×
Arkansas22,3770.89×
Idaho15,4301.01×
Nebraska14,6330.96×
New Mexico14,3990.94×
Hawaii14,1971.08×
West Virginia14,0510.99×
New Hampshire12,0441×
Maine11,0951.02×
Montana8,8951.05×
Washington, District of Columbia8,0260.88×
Rhode Island7,8710.81×
South Dakota6,9940.99×
Delaware6,8470.81×
North Dakota6,1720.98×
Alaska5,7340.88×
Vermont5,1030.95×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Constellation audience
BrandAffinityCategory
Kia Sportage17.18×Cars & Mobility
Autism Awareness7.2×Health
Diabetes mellitus awareness4.87×Health
Singer-songwriter2.49×Music & Radio
Microblogging5×Technology & Electronics
MSN2.17×News
Houston Astros4.34×Sports
Hobby Lobby1.96×Home & Garden
Staples (Canada)2.56×Business & Career
Aldi1.82×Shopping
Taco Bell1.88×Food & Beverages
Los Angeles Dodgers3.24×Sports
Honda HR-V11.41×Cars & Mobility
Livemusic2.34×Music & Radio
Best Buy1.73×Shopping
Income tax5.19×Business & Career
Concerts1.51×Music & Radio
Bars1.55×Travel & Leisure
Jack Black4.88×Movies & TV
Aubrey Plaza4.9×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Constellation audience
TraitClusterScore
ExtroversionTHRILL1.28
Social Media UsageJOY1.15
LGBTQ+ IdentityOPEN1.12
Community OrientationOPEN1.03
IndulgenceJOY1.02
Design AffinityPREMIUM1.02

Worldwide distribution

Worldwide audience distribution share by country for Constellation
CountryShare
United States49.1%
United Kingdom8.8%
France7.6%

See Constellation audiences in other countries

More Concert venue audiences in United States

Frequently asked questions

How many fans does Constellation have in United States?

Constellation has an estimated audience of 3,050,880 people in United States, concentrated in Texas and California.

What is the gender split and age of Constellation fans?

53.8% of Constellation fans are female, 46.2% are male, with an average age of 40.1 years.

Which brands do Constellation fans like most?

Constellation fans show strongest brand affinity for Kia Sportage (17.18×), Autism Awareness (7.2×), and Diabetes mellitus awareness (4.87×) over the country average.

Where do Constellation fans live in United States?

Constellation fans in United States are most concentrated in Texas (reach 358,345), California (reach 314,682), and Florida (reach 188,783). These three regions account for the largest share of the active audience.

What other brands do Constellation fans also like?

Beyond Constellation itself, the audience over-indexes on Autism Awareness (7.2×), Diabetes mellitus awareness (4.87×), Singer-songwriter (2.49×), and Microblogging (5×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Constellation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.