Cooper DeJean Audience in United States
Cooper DeJean has an estimated audience of 2,657,236 people in United States. 44.1% are female, 55.9% are male, average age 36.0. Top brand affinities: Google Maps, Aaron Rodgers, Capital One, Indeed.com, CarGurus.
Top brand affinities include Google Maps, Aaron Rodgers, Capital One, with strongest over-indexing on Google Maps (15.56× the country average). Demographically, the Cooper DeJean audience skews more male with an average age of 36.0, and over-indexes on personality traits such as Extroversion, Social Media Usage.
Category: Sports · Type: Person · Subtype: American football
Demographics of Cooper DeJean fans
| Metric | Value |
|---|---|
| Female | 44.1% |
| Male | 55.9% |
| Average age | 36.0 |
| Estimated audience size | 2,657,236 |
Audience persona
The typical Cooper DeJean fan in United States is more male, around 36.0 years old, with strong Extroversion tendencies and a notable affinity for Google Maps.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Google Maps | 15.56× | Internet & Social Media |
| Aaron Rodgers | 23.74× | Sports |
| Capital One | 13.64× | Business & Career |
| Indeed.com | 13.75× | Business & Career |
| CarGurus | 14.85× | Cars & Mobility |
| Enterprise Rent-A-Car | 14.67× | Cars & Mobility |
| Circle K | 14.61× | Shopping |
| Google News | 11.99× | News |
| AccuWeather | 12.57× | Home & Garden |
| Beetlejuice | 8.79× | Movies & TV |
| Bruce Willis | 12.43× | Movies & TV |
| StubHub | 15.21× | Travel & Leisure |
| ICloud | 15.33× | Technology & Electronics |
| Diane Keaton | 9.97× | Movies & TV |
| DeviantArt | 11.22× | Internet & Social Media |
| Khan Academy | 12.7× | Business & Career |
| DuckDuckGo | 13.36× | Internet & Social Media |
| Google Earth | 14.14× | Internet & Social Media |
| Zac Efron | 13.06× | Movies & TV |
| JD Sports | 16.76× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.05 |
| Social Media Usage | JOY | 1.03 |
| Early Adopter Mentality | POWER | 0.99 |
| LGBTQ+ Identity | OPEN | 0.98 |
| Sports Activity | POWER | 0.98 |
| Risk Appetite | THRILL | 0.92 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 89.9% |
| Canada | 3.2% |
| United Kingdom | 1.5% |
See Cooper DeJean audiences in other countries
More American football audiences in United States
- NFL (119,706,874)
- Super Bowl (36,247,515)
- Chicago Bears (28,903,812)
- Buffalo Bills (28,386,856)
- New England Patriots (27,622,856)
How to read this data
Audience size is the estimated number of people in United States who actively search for Cooper DeJean. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.