CornerStone Audience in United States
CornerStone has an estimated audience of 1,455,086 people in United States. 43.2% are female, 56.8% are male, average age 36.3. Top brand affinities: Goop, Governor of Michigan, Cherish (group), Vocal harmony, Historic site.
Top brand affinities include Goop, Governor of Michigan, Cherish (group), with strongest over-indexing on Goop (8.5× the country average). Demographically, the CornerStone audience skews more male with an average age of 36.3, and over-indexes on personality traits such as Family Orientation, Sustainability.
Category: Fashion & Accessoires · Type: Brand · Subtype: Workwear
Demographics of CornerStone fans
| Metric | Value |
|---|---|
| Female | 43.2% |
| Male | 56.8% |
| Average age | 36.3 |
| Estimated audience size | 1,455,086 |
Audience persona
The typical CornerStone fan in United States is more male, around 36.3 years old, with strong Family Orientation tendencies and a notable affinity for Goop.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Goop | 8.5× | Internet & Social Media |
| Governor of Michigan | 11.64× | Politics & Society |
| Cherish (group) | 15.4× | Music & Radio |
| Vocal harmony | 5.99× | Music & Radio |
| Historic site | 5.4× | Arts & Culture |
| Product design | 2.46× | Business & Career |
| Fairy godmother | 8.4× | Literature |
| Grinch | 4.48× | Movies & TV |
| Wok | 6.96× | Food & Beverages |
| TV Fanatic | 11.13× | Movies & TV |
| Hipster | 10.02× | Politics & Society |
| Urban Outfitters | 1.89× | Shopping |
| Mathcore | 7.98× | Music & Radio |
| headspace | 8.82× | Health |
| Harlow | 11.08× | Travel & Leisure |
| No Escape (1994 film) | 10.62× | Movies & TV |
| Google Home | 5.74× | Technology & Electronics |
| Hibachi | 6.81× | Food & Beverages |
| Jaws | 4.22× | Movies & TV |
| Grace Slick | 6.55× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.55 |
| Sustainability | BALANCE | 1.53 |
| Patriotism | CONSERVATISM | 1.47 |
| Luxury Orientation | PREMIUM | 1.47 |
| Design Affinity | PREMIUM | 1.37 |
| LGBTQ+ Identity | OPEN | 1.28 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 53.5% |
| United Kingdom | 10.2% |
| Canada | 7.4% |
See CornerStone audiences in other countries
More Workwear audiences in United States
How to read this data
Audience size is the estimated number of people in United States who actively search for CornerStone. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.