Country Inns & Suites Audience in United States

Country Inns & Suites logo

Country Inns & Suites has an estimated audience of 807,817 people in United States. 58.9% are female, 41.1% are male, average age 35.2. Top regions: Georgia, Minnesota, Florida. Top brand affinities: Motel 6, Wingate By Wyndham, Canva, Travelodge, Wyndham Rewards.

The average Country Inns & Suites fan in United States is 35.2 years old, more female, and lives primarily in Georgia. The audience is concentrated in Georgia, Minnesota, Florida. Top brand affinities include Motel 6, Wingate By Wyndham, Canva, with strongest over-indexing on Motel 6 (28.91× the country average). Demographically, the Country Inns & Suites audience skews more female with an average age of 35.2, and over-indexes on personality traits such as Convenience Orientation, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: Brand

Demographics of Country Inns & Suites fans

Demographic split for Country Inns & Suites audience in United States
MetricValue
Female58.9%
Male41.1%
Average age35.2
Estimated audience size807,817

Audience persona

The typical Country Inns & Suites fan in United States is more female, around 35.2 years old, with strong Convenience Orientation tendencies and a notable affinity for Motel 6.

Top regions in United States

Top regions ranked by reach for Country Inns & Suites in United States
RegionReachAffinity
Georgia62,1282.5×
Minnesota48,1894.16×
Florida42,4220.78×
Wisconsin41,5663.42×
North Carolina38,0671.57×
Illinois36,0111.34×
Texas33,5240.48×
Michigan28,0421.33×
Virginia27,4841.4×
Tennessee21,9171.35×
South Carolina21,5571.77×
Ohio21,1720.85×
Iowa20,5723.09×
Indiana19,0651.29×
California18,6620.21×
Pennsylvania18,5710.68×
Maryland16,0151.15×
New York14,6050.32×
Kentucky12,1491.2×
Louisiana10,9741.05×
Arizona10,9680.66×
Oklahoma9,2811.03×
Missouri7,4320.57×
Washington7,1070.44×
West Virginia6,6531.77×
Nebraska6,6251.64×
Arkansas6,6070.99×
Kansas6,5481.03×
Alabama6,3350.56×
North Dakota6,0133.62×
South Dakota5,4262.91×
Oregon5,3020.57×
Mississippi4,4960.68×
New Jersey4,0570.2×
Colorado2,8790.23×
Massachusetts2,3830.15×
Utah1,8220.25×
Montana1,7280.77×
Idaho1,3560.33×
Delaware1,2840.58×
Connecticut1,1310.14×
Washington, District of Columbia1,0880.45×
Nevada1,0690.14×
New Hampshire7800.24×
New Mexico6980.17×
Maine4530.16×
Wyoming3430.29×
Hawaii3130.09×
Vermont2550.18×
Rhode Island2520.1×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Country Inns & Suites audience
BrandAffinityCategory
Motel 628.91×Travel & Leisure
Wingate By Wyndham89.9×Travel & Leisure
Canva15.84×Technology & Electronics
Travelodge73.8×Travel & Leisure
Wyndham Rewards56.54×Shopping
Lombok115.18×Travel & Leisure
San Diego Half Marathon150.03×Sports
Drury Hotels56.32×Travel & Leisure
Alison Krauss29.96×Music & Radio
Rushmore40.49×Movies & TV
Days Inn24.02×Travel & Leisure
Radisson Hotels37.05×Travel & Leisure
Staples (Canada)4.62×Business & Career
Hampton Inn12.27×Travel & Leisure
Day3.8×Business & Career
TeamSnap27.17×Sports
Visit Lake Tahoe South63.2×
Hotel Ramada94.15×Travel & Leisure
Hudl8.03×Sports
Westin Hotels44.53×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Country Inns & Suites audience
TraitClusterScore
Convenience OrientationPREMIUM2.06
Community OrientationOPEN1.74
Family OrientationCONSERVATISM1.71
Quality AwarenessPREMIUM1.62
TravellingTHRILL1.6
SpiritualityBALANCE1.53

Worldwide distribution

Worldwide audience distribution share by country for Country Inns & Suites
CountryShare
United States59.3%
India16.8%
China15.5%

See Country Inns & Suites audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Country Inns & Suites have in United States?

Country Inns & Suites has an estimated audience of 807,817 people in United States, concentrated in Georgia and Minnesota.

What is the gender split and age of Country Inns & Suites fans?

58.9% of Country Inns & Suites fans are female, 41.1% are male, with an average age of 35.2 years.

Which brands do Country Inns & Suites fans like most?

Country Inns & Suites fans show strongest brand affinity for Motel 6 (28.91×), Wingate By Wyndham (89.9×), and Canva (15.84×) over the country average.

Where do Country Inns & Suites fans live in United States?

Country Inns & Suites fans in United States are most concentrated in Georgia (reach 62,128), Minnesota (reach 48,189), and Florida (reach 42,422). These three regions account for the largest share of the active audience.

What other brands do Country Inns & Suites fans also like?

Beyond Country Inns & Suites itself, the audience over-indexes on Wingate By Wyndham (89.9×), Canva (15.84×), Travelodge (73.8×), and Wyndham Rewards (56.54×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Country Inns & Suites. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.