Rascasse Audience Intelligence

Cranberry juice Audience in United States

A data profile of the people who buy, follow and care about Cranberry juice in United States — modelled from more than twelve digital signal sources. Cranberry juice has an estimated audience of 2,177,824 people in United States.

#36among Beverage in United States#6043among Topic in United States#808in Food & Beverages

The average Cranberry juice fan in United States is 33.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Food and drink, Business, Movies, with strongest over-indexing on Food and drink (1.53× the country average).

Demographically, the Cranberry juice audience skews more female with an average age of 33.6, and over-indexes on personality traits such as Indulgence, Healthy Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Cranberry juice fan in United States is more female, around 33.6 years old, with strong Indulgence tendencies and a notable affinity for Food and drink.

Category: Food & Beverages · Type: Topic · Subtype: Beverage

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Cranberry juice profile in United States.

Audience size
2.2M
in United States
Gender
64.6%♀
35.4% male
Age
33.6
average years
Country rank
#13317
Topic in United States
Fig. 01

Search interest · 12-month trend

-8%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Cranberry juice fans

64.6% are female, 35.4% are male, average age 33.6.

Fig. 02

Gender split

64.6%
Female
35.4%
Male
Demographic split for Cranberry juice audience in United States
MetricValue
Female64.6%
Male35.4%
Average age33.6
Estimated audience size2,177,824
Fig. 03

Age distribution

Ø 33.6
average years
Age distribution of the Cranberry juice audience in United States
Age bracketShare%
16-1935%
20-2922%
30-3917%
40-4915%
50+11%
Fig. 04

Worldwide distribution

25.5%

of the worldwide Cranberry juice audience comes from United States.

Worldwide audience distribution share by country for Cranberry juice
CountryShare
United States25.5%
Japan9.5%
Italy4.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Cranberry juice audience in United States is strongest.

Fig. 05

Top regions by affinity

Cranberry juice fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~30K1.60×
02Texas~300K1.58×
03Louisiana~40K1.47×
04Georgia~90K1.38×
05California~300K1.32×
06Florida~200K1.31×
07New Jersey~70K1.27×
08Alabama~40K1.26×
09New York~200K1.23×
10Maryland~50K1.21×
11Illinois~90K1.20×
12South Carolina~40K1.19×
13North Carolina~80K1.18×
14Nevada~20K1.15×
15Arkansas~20K1.12×
16Delaware~7K1.10×
17Virginia~60K1.07×
18Arizona~50K1.07×
19Tennessee~50K1.06×
20Connecticut~20K1.05×
21New Mexico~10K1.05×
22Massachusetts~40K1.03×
23Oklahoma~20K1.01×
24Hawaii~9K1.01×
25Indiana~40K1.00×
26Washington, District of Columbia~6K0.98×
27Michigan~50K0.96×
28Rhode Island~7K0.95×
29Kansas~20K0.94×
30Nebraska~10K0.94×
31Pennsylvania~70K0.93×
32Kentucky~30K0.93×
33Washington~40K0.90×
34Ohio~60K0.89×
35Missouri~30K0.88×
36Alaska~4K0.85×
37Minnesota~30K0.84×
38Iowa~20K0.84×
39Wisconsin~30K0.82×
40Utah~20K0.82×
41Idaho~9K0.82×
42North Dakota~4K0.82×
43Colorado~30K0.81×
44South Dakota~4K0.81×
45Oregon~20K0.80×
46West Virginia~8K0.77×
47New Hampshire~6K0.72×
48Maine~5K0.69×
49Vermont~3K0.69×
50Montana~4K0.66×
Fig. 06

Affinity by region

Affinity by region — Cranberry juice, United States
0.66×1.00×1.60×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Cranberry juice audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Cranberry juice audience
#·InterestCategoryAffinity×
01AngularJSTechnology & Electronics9.78×
02JuiceFood & Beverages2.49×
03CocktailFood & Beverages2.02×
04Burger KingFood & Beverages1.92×
05Google DriveTechnology & Electronics1.87×
06CuisineFood & Beverages1.76×
07Whole Foods MarketShopping1.75×
08Alcoholic beveragesFood & Beverages1.74×
09Mobile appTechnology & Electronics1.73×
10Trader Joe'sShopping1.72×
11CultureLiterature1.70×
12BusinessBusiness & Career1.64×
13CoffeeFood & Beverages1.64×
14RestaurantsFood & Beverages1.55×
15WaterFood & Beverages1.54×
16Food and drinkFood & Beverages1.53×
17Outdoor recreationSports1.52×
18MoviesMovies & TV1.51×
19PhotographyArts & Culture1.50×
20Personal financeBusiness & Career1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Cranberry juice audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Cranberry juice audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.95×
Healthy LifestyleBALANCE1.77×
Need for SecurityCONSERVATISM1.54×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Cranberry juice audience · Rather not
TraitClusterDeviationScore
SpiritualityBALANCE1.07×
CreativityOPEN1.10×
DIY MentalityTHRILL1.12×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Cranberry juice have in United States?

Cranberry juice has an estimated audience of 2,177,824 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Cranberry juice fans?

64.6% of Cranberry juice fans are female, 35.4% are male, with an average age of 33.6 years.

03

Which brands do Cranberry juice fans like most?

Cranberry juice fans show strongest brand affinity for Food and drink (1.53×), Business (1.64×), and Movies (1.51×) over the country average.

04

Where do Cranberry juice fans live in United States?

Cranberry juice fans in United States are most concentrated in California (reach ~300K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Cranberry juice fans also like?

Beyond Cranberry juice itself, the audience over-indexes on Business (1.64×), Movies (1.51×), Culture (1.7×), and Outdoor recreation (1.52×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Beverage audiences in United States

See Cranberry juice audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Cranberry juice. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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