Deadwood (TV series) Audience in United States

Deadwood (TV series) has an estimated audience of 563,233 people in United States. 38.0% are female, 62.0% are male, average age 41.0. Top brand affinities: Maracaibo, San Pellegrino, Elsword, Minnesota, Home staging.
Top brand affinities include Maracaibo, San Pellegrino, Elsword, with strongest over-indexing on Maracaibo (19.21× the country average). Demographically, the Deadwood (TV series) audience skews more male with an average age of 41.0, and over-indexes on personality traits such as Risk Appetite, Patriotism.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of Deadwood (TV series) fans
| Metric | Value |
|---|---|
| Female | 38.0% |
| Male | 62.0% |
| Average age | 41.0 |
| Estimated audience size | 563,233 |
Audience persona
The typical Deadwood (TV series) fan in United States is more male, around 41.0 years old, with strong Risk Appetite tendencies and a notable affinity for Maracaibo.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Maracaibo | 19.21× | Travel & Leisure |
| San Pellegrino | 8.24× | Food & Beverages |
| Elsword | 18.41× | Games |
| Minnesota | 1.89× | Travel & Leisure |
| Home staging | 5.21× | Home & Garden |
| Alaska | 1.55× | Travel & Leisure |
| Jeff Stelling | 86.82× | Movies & TV |
| Sailor | 3.75× | Travel & Leisure |
| Wise Girl (film) | 92.36× | Movies & TV |
| Nia Jax | 6.63× | Sports |
| Hocus Pocus | 3.13× | Movies & TV |
| Unique Gifts | 1.51× | Shopping |
| Google Photos | 1.5× | Technology & Electronics |
| Historic site | 2.57× | Arts & Culture |
| Nebraska | 1.63× | Travel & Leisure |
| Personalised Gifts | 2.6× | Home & Garden |
| Zack Greinke | 8.92× | Sports |
| Governor of Michigan | 4.07× | Politics & Society |
| REC TEC Grills | 10.27× | Sports |
| Winemaking | 2.38× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 2.33 |
| Patriotism | CONSERVATISM | 1.77 |
| Luxury Orientation | PREMIUM | 1.28 |
| Individualism | JOY | 1.26 |
| Community Orientation | OPEN | 1.25 |
| Extroversion | THRILL | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 46.3% |
| Hungary | 4.9% |
| China | 3.2% |
See Deadwood (TV series) audiences in other countries
More TV series audiences in United States
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- Euphoria (131,605,431)
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- Peacemaker (68,050,277)
- The Gilded Age (36,792,318)
How to read this data
Audience size is the estimated number of people in United States who actively search for Deadwood (TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.