Denim Tears Audience in United States

Denim Tears has an estimated audience of 2,777,153 people in United States. 54.2% are female, 45.8% are male, average age 34.0. Top regions: California, New York, Florida. Top brand affinities: Regional styles of Mexican music, Elsword, Stamp collecting, Home equity, Historic site.
The average Denim Tears fan in United States is 34.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Florida. Top brand affinities include Regional styles of Mexican music, Elsword, Stamp collecting, with strongest over-indexing on Regional styles of Mexican music (6.03× the country average). Demographically, the Denim Tears audience skews balanced with an average age of 34.0, and over-indexes on personality traits such as Luxury Orientation, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Fashion & Accessoires · Type: Brand · Subtype: Streetwear
Demographics of Denim Tears fans
| Metric | Value |
|---|---|
| Female | 54.2% |
| Male | 45.8% |
| Average age | 34.0 |
| Estimated audience size | 2,777,153 |
Audience persona
The typical Denim Tears fan in United States is balanced, around 34.0 years old, with strong Luxury Orientation tendencies and a notable affinity for Regional styles of Mexican music.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 572,210 | 1.87× |
| New York | 391,107 | 2.52× |
| Florida | 279,669 | 1.49× |
| Texas | 249,484 | 1.04× |
| Georgia | 170,614 | 1.99× |
| Illinois | 164,808 | 1.78× |
| Pennsylvania | 125,464 | 1.34× |
| North Carolina | 115,307 | 1.38× |
| New Jersey | 103,917 | 1.47× |
| Michigan | 99,221 | 1.37× |
| Ohio | 88,129 | 1.03× |
| Maryland | 87,642 | 1.84× |
| Virginia | 81,621 | 1.21× |
| Massachusetts | 74,424 | 1.36× |
| Tennessee | 55,307 | 0.99× |
| South Carolina | 54,180 | 1.3× |
| Alabama | 52,935 | 1.36× |
| Indiana | 50,386 | 0.99× |
| Washington | 46,719 | 0.84× |
| Missouri | 44,831 | 1× |
| Connecticut | 44,711 | 1.61× |
| Louisiana | 42,443 | 1.19× |
| Nevada | 38,003 | 1.41× |
| Arizona | 37,656 | 0.66× |
| Minnesota | 34,571 | 0.87× |
| Mississippi | 34,431 | 1.5× |
| Wisconsin | 34,367 | 0.82× |
| Kentucky | 26,845 | 0.77× |
| Colorado | 25,437 | 0.58× |
| Oregon | 22,298 | 0.7× |
| Oklahoma | 17,725 | 0.57× |
| Arkansas | 16,880 | 0.74× |
| Kansas | 13,456 | 0.61× |
| Utah | 13,215 | 0.53× |
| Washington, District of Columbia | 12,739 | 1.53× |
| Rhode Island | 11,928 | 1.35× |
| Iowa | 11,879 | 0.52× |
| Delaware | 11,122 | 1.45× |
| Hawaii | 8,959 | 0.75× |
| Nebraska | 8,116 | 0.58× |
| New Mexico | 8,097 | 0.58× |
| West Virginia | 6,870 | 0.53× |
| New Hampshire | 4,914 | 0.45× |
| Idaho | 4,556 | 0.33× |
| Maine | 3,547 | 0.36× |
| South Dakota | 2,234 | 0.35× |
| Alaska | 2,212 | 0.37× |
| North Dakota | 1,933 | 0.34× |
| Montana | 1,618 | 0.21× |
| Vermont | 1,568 | 0.32× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Regional styles of Mexican music | 6.03× | Music & Radio |
| Elsword | 29.89× | Games |
| Stamp collecting | 4.55× | Home & Garden |
| Home equity | 1.52× | Home & Garden |
| Historic site | 3.22× | Arts & Culture |
| Vocal harmony | 3.42× | Music & Radio |
| Bank account | 1.78× | Business & Career |
| Iowa Lottery | 7.46× | Games |
| Grinch | 2.59× | Movies & TV |
| Staycation | 2.06× | Home & Garden |
| JDSU | 1.88× | Business & Career |
| Mathcore | 4.45× | Music & Radio |
| Harlow | 6.45× | Travel & Leisure |
| Goop | 2.89× | Internet & Social Media |
| Governor of Michigan | 3.97× | Politics & Society |
| Eurail | 11.37× | Cars & Mobility |
| Pro-Ject | 2.09× | Music & Radio |
| Graham Greene | 3.09× | Literature |
| Consequence (rapper) | 3.22× | Music & Radio |
| TV Fanatic | 5.3× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 1.66 |
| LGBTQ+ Identity | OPEN | 1.6 |
| Early Adopter Mentality | POWER | 1.55 |
| Design Affinity | PREMIUM | 1.45 |
| Sustainability | BALANCE | 1.37 |
| Indulgence | JOY | 1.3 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 35.6% |
| United Kingdom | 6.8% |
| Poland | 4.7% |
See Denim Tears audiences in other countries
More Streetwear audiences in United States
- Supreme (13,346,002)
- Carhartt (12,854,134)
- Levi Strauss & Co. (11,644,611)
- Stussy (6,665,458)
- American Apparel (6,114,087)
Frequently asked questions
How many fans does Denim Tears have in United States?
Denim Tears has an estimated audience of 2,777,153 people in United States, concentrated in California and New York.
What is the gender split and age of Denim Tears fans?
54.2% of Denim Tears fans are female, 45.8% are male, with an average age of 34.0 years.
Which brands do Denim Tears fans like most?
Denim Tears fans show strongest brand affinity for Regional styles of Mexican music (6.03×), Elsword (29.89×), and Stamp collecting (4.55×) over the country average.
Where do Denim Tears fans live in United States?
Denim Tears fans in United States are most concentrated in California (reach 572,210), New York (reach 391,107), and Florida (reach 279,669). These three regions account for the largest share of the active audience.
What other brands do Denim Tears fans also like?
Beyond Denim Tears itself, the audience over-indexes on Elsword (29.89×), Stamp collecting (4.55×), Home equity (1.52×), and Historic site (3.22×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Denim Tears. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.