Denim Tears Audience in United States

Denim Tears logo

Denim Tears has an estimated audience of 2,777,153 people in United States. 54.2% are female, 45.8% are male, average age 34.0. Top regions: California, New York, Florida. Top brand affinities: Autism Awareness, Kia Sportage, Diabetes mellitus awareness, Microblogging, Singer-songwriter.

The average Denim Tears fan in United States is 34.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Florida. Top brand affinities include Autism Awareness, Kia Sportage, Diabetes mellitus awareness, with strongest over-indexing on Autism Awareness (14.4× the country average). Demographically, the Denim Tears audience skews balanced with an average age of 34.0, and over-indexes on personality traits such as Luxury Orientation, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Brand · Subtype: Streetwear

Demographics of Denim Tears fans

Demographic split for Denim Tears audience in United States
MetricValue
Female54.2%
Male45.8%
Average age34.0
Estimated audience size2,777,153

Audience persona

The typical Denim Tears fan in United States is balanced, around 34.0 years old, with strong Luxury Orientation tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Denim Tears in United States
RegionReachAffinity
California572,2101.87×
New York391,1072.52×
Florida279,6691.49×
Texas249,4841.04×
Georgia170,6141.99×
Illinois164,8081.78×
Pennsylvania125,4641.34×
North Carolina115,3071.38×
New Jersey103,9171.47×
Michigan99,2211.37×
Ohio88,1291.03×
Maryland87,6421.84×
Virginia81,6211.21×
Massachusetts74,4241.36×
Tennessee55,3070.99×
South Carolina54,1801.3×
Alabama52,9351.36×
Indiana50,3860.99×
Washington46,7190.84×
Missouri44,8311×
Connecticut44,7111.61×
Louisiana42,4431.19×
Nevada38,0031.41×
Arizona37,6560.66×
Minnesota34,5710.87×
Mississippi34,4311.5×
Wisconsin34,3670.82×
Kentucky26,8450.77×
Colorado25,4370.58×
Oregon22,2980.7×
Oklahoma17,7250.57×
Arkansas16,8800.74×
Kansas13,4560.61×
Utah13,2150.53×
Washington, District of Columbia12,7391.53×
Rhode Island11,9281.35×
Iowa11,8790.52×
Delaware11,1221.45×
Hawaii8,9590.75×
Nebraska8,1160.58×
New Mexico8,0970.58×
West Virginia6,8700.53×
New Hampshire4,9140.45×
Idaho4,5560.33×
Maine3,5470.36×
South Dakota2,2340.35×
Alaska2,2120.37×
North Dakota1,9330.34×
Montana1,6180.21×
Vermont1,5680.32×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Denim Tears audience
BrandAffinityCategory
Autism Awareness14.4×Health
Kia Sportage29.89×Cars & Mobility
Diabetes mellitus awareness9.48×Health
Microblogging9.66×Technology & Electronics
Singer-songwriter4.3×Music & Radio
Google Maps4.14×Internet & Social Media
Indeed.com3.62×Business & Career
Income tax10.09×Business & Career
Houston Astros6.99×Sports
Honda HR-V19.98×Cars & Mobility
Beetlejuice3.72×Movies & TV
Enterprise Rent-A-Car4.57×Cars & Mobility
Capital One3.01×Business & Career
Streetwear3.7×Fashion & Accessoires
Pre-school playgroup21.82×Kids & Family
Carhartt5.6×Fashion & Accessoires
Los Angeles Dodgers4.41×Sports
JD Sports7.86×Shopping
Aaron Rodgers3.93×Sports
DraftKings9.35×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Denim Tears audience
TraitClusterScore
Luxury OrientationPREMIUM1.66
LGBTQ+ IdentityOPEN1.6
Early Adopter MentalityPOWER1.55
Design AffinityPREMIUM1.45
SustainabilityBALANCE1.37
IndulgenceJOY1.3

Worldwide distribution

Worldwide audience distribution share by country for Denim Tears
CountryShare
United States35.6%
United Kingdom6.8%
Poland4.7%

See Denim Tears audiences in other countries

More Streetwear audiences in United States

Frequently asked questions

How many fans does Denim Tears have in United States?

Denim Tears has an estimated audience of 2,777,153 people in United States, concentrated in California and New York.

What is the gender split and age of Denim Tears fans?

54.2% of Denim Tears fans are female, 45.8% are male, with an average age of 34.0 years.

Which brands do Denim Tears fans like most?

Denim Tears fans show strongest brand affinity for Autism Awareness (14.4×), Kia Sportage (29.89×), and Diabetes mellitus awareness (9.48×) over the country average.

Where do Denim Tears fans live in United States?

Denim Tears fans in United States are most concentrated in California (reach 572,210), New York (reach 391,107), and Florida (reach 279,669). These three regions account for the largest share of the active audience.

What other brands do Denim Tears fans also like?

Beyond Denim Tears itself, the audience over-indexes on Kia Sportage (29.89×), Diabetes mellitus awareness (9.48×), Microblogging (9.66×), and Singer-songwriter (4.3×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Denim Tears. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.