A data profile of the people who buy, follow and care about Destiny 2 in United States — modelled from more than twelve digital signal sources. Destiny 2 has an estimated audience of 890,255 people in United States.
The average Destiny 2 fan in United States is 25.8 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include The Last of Us, Monster Hunter (video game), Monster Hunter, with strongest over-indexing on The Last of Us (24.69× the country average).
Demographically, the Destiny 2 audience skews more male with an average age of 25.8, and over-indexes on personality traits such as Patriotism, Social Media Usage.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Destiny 2 fan in United States is more male, around 25.8 years old, with strong Patriotism tendencies and a notable affinity for The Last of Us.
The key figures that characterise the Destiny 2 profile in United States.
13.9% are female, 86.1% are male, average age 25.8.
| Metric | Value |
|---|---|
| Female | 13.9% |
| Male | 86.1% |
| Average age | 25.8 |
| Estimated audience size | 890,255 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 56% | |
| 20-29 | 28% | |
| 30-39 | 10% | |
| 40-49 | 4% | |
| 50+ | 2% |
of the worldwide Destiny 2 audience comes from United States.
| Country | Share |
|---|---|
| United States | 39.9% |
| United Kingdom | 6.3% |
| France | 5.6% |
Where the Destiny 2 audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Alaska | ~3K | 1.49× | |
| 02 | Utah | ~10K | 1.36× | |
| 03 | Oregon | ~10K | 1.34× | |
| 04 | Washington | ~20K | 1.29× | |
| 05 | Idaho | ~6K | 1.28× | |
| 06 | Kentucky | ~10K | 1.27× | |
| 07 | Oklahoma | ~10K | 1.27× | |
| 08 | Wyoming | ~2K | 1.22× | |
| 09 | North Dakota | ~2K | 1.19× | |
| 10 | Kansas | ~8K | 1.17× | |
| 11 | West Virginia | ~5K | 1.17× | |
| 12 | Missouri | ~20K | 1.13× | |
| 13 | Arizona | ~20K | 1.12× | |
| 14 | Tennessee | ~20K | 1.05× | |
| 15 | Indiana | ~20K | 1.05× | |
| 16 | Ohio | ~30K | 1.04× | |
| 17 | Arkansas | ~7K | 1.04× | |
| 18 | Virginia | ~20K | 1.03× | |
| 19 | Colorado | ~10K | 1.03× | |
| 20 | Montana | ~2K | 1.03× | |
| 21 | New Hampshire | ~3K | 1.01× | |
| 22 | Michigan | ~20K | 0.98× | |
| 23 | Nevada | ~8K | 0.98× | |
| 24 | Pennsylvania | ~30K | 0.97× | |
| 25 | Wisconsin | ~10K | 0.97× | |
| 26 | Alabama | ~10K | 0.94× | |
| 27 | Louisiana | ~10K | 0.93× | |
| 28 | North Carolina | ~20K | 0.92× | |
| 29 | Iowa | ~7K | 0.92× | |
| 30 | Hawaii | ~3K | 0.92× | |
| 31 | Texas | ~70K | 0.91× | |
| 32 | South Dakota | ~2K | 0.91× | |
| 33 | Florida | ~50K | 0.90× | |
| 34 | Georgia | ~20K | 0.90× | |
| 35 | Minnesota | ~10K | 0.90× | |
| 36 | Delaware | ~2K | 0.90× | |
| 37 | Maryland | ~10K | 0.89× | |
| 38 | California | ~80K | 0.88× | |
| 39 | Maine | ~3K | 0.88× | |
| 40 | Illinois | ~30K | 0.87× | |
| 41 | Nebraska | ~4K | 0.87× | |
| 42 | New Mexico | ~4K | 0.87× | |
| 43 | South Carolina | ~10K | 0.86× | |
| 44 | Mississippi | ~6K | 0.86× | |
| 45 | Connecticut | ~7K | 0.82× | |
| 46 | Rhode Island | ~2K | 0.80× | |
| 47 | Massachusetts | ~10K | 0.79× | |
| 48 | New Jersey | ~20K | 0.77× | |
| 49 | New York | ~40K | 0.73× | |
| 50 | Washington, District of Columbia | ~2K | 0.60× |
The strongest cross-interests of the Destiny 2 audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Gears of War | Games | 45.05× | ||
| 02 | Super Mario World | Games | 36.19× | ||
| 03 | Monster Hunter (video game) | Games | 33.30× | ||
| 04 | Bloodborne | Games | 26.32× | ||
| 05 | The Last of Us | Games | 24.69× | ||
| 06 | Hitman (video game series) | Games | 23.33× | ||
| 07 | Elden Ring | Games | 21.53× | ||
| 08 | God of War (series) | Games | 20.83× | ||
| 09 | Monster Hunter | Games | 19.18× | ||
| 10 | Fallout (series) | Games | 15.00× | ||
| 11 | Resident Evil | Games | 13.94× | ||
| 12 | Assassin's Creed | Games | 12.59× | ||
| 13 | Counter-Strike: Global Offensive | Games | 12.15× | ||
| 14 | Call of Duty | Games | 12.02× | ||
| 15 | Gaming | Games | 8.64× | ||
| 16 | Epic Games | Games | 8.05× | ||
| 17 | Action role-playing game | Games | 7.80× | ||
| 18 | Twitch | Games | 6.47× | ||
| 19 | Mobile game | Games | 4.56× | ||
| 20 | Superman | Movies & TV | 3.21× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.90× | |
| Social Media Usage | JOY | 1.57× | |
| Early Adopter Mentality | POWER | 1.26× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 0.47× | |
| Quality Awareness | PREMIUM | 0.51× | |
| Spirituality | BALANCE | 0.58× |
Destiny 2 has an estimated audience of 890,255 people in United States, concentrated in California and Texas.
13.9% of Destiny 2 fans are female, 86.1% are male, with an average age of 25.8 years.
Destiny 2 fans show strongest brand affinity for The Last of Us (24.69×), Monster Hunter (video game) (33.3×), and Monster Hunter (19.18×) over the country average.
Destiny 2 fans in United States are most concentrated in California (reach ~80K), Texas (reach ~70K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Destiny 2 itself, the audience over-indexes on Monster Hunter (video game) (33.3×), Monster Hunter (19.18×), Gears of War (45.05×), and Elden Ring (21.53×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Destiny 2. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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