Destiny 2 Audience in United States

Destiny 2 has an estimated audience of 862,768 people in United States. 13.9% are female, 86.1% are male, average age 25.8. Top regions: California, Texas, Florida. Top brand affinities: The Last of Us, Monster Hunter (video game), Monster Hunter, Gears of War, Elden Ring.
The average Destiny 2 fan in United States is 25.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include The Last of Us, Monster Hunter (video game), Monster Hunter, with strongest over-indexing on The Last of Us (24.69× the country average). Demographically, the Destiny 2 audience skews more male with an average age of 25.8, and over-indexes on personality traits such as Early Adopter Mentality, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Games · Type: Video / Board Game · Subtype: Video game
Demographics of Destiny 2 fans
| Metric | Value |
|---|---|
| Female | 13.9% |
| Male | 86.1% |
| Average age | 25.8 |
| Estimated audience size | 862,768 |
Audience persona
The typical Destiny 2 fan in United States is more male, around 25.8 years old, with strong Early Adopter Mentality tendencies and a notable affinity for The Last of Us.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 88,488 | 0.93× |
| Texas | 69,801 | 0.94× |
| Florida | 55,746 | 0.95× |
| New York | 37,168 | 0.77× |
| Pennsylvania | 29,330 | 1.01× |
| Ohio | 27,666 | 1.04× |
| Illinois | 27,275 | 0.95× |
| Georgia | 24,339 | 0.92× |
| North Carolina | 24,273 | 0.94× |
| Michigan | 22,984 | 1.02× |
| Washington | 22,381 | 1.29× |
| Virginia | 22,279 | 1.06× |
| Arizona | 20,509 | 1.16× |
| Tennessee | 18,419 | 1.06× |
| New Jersey | 17,465 | 0.8× |
| Missouri | 16,671 | 1.2× |
| Indiana | 16,253 | 1.03× |
| Colorado | 14,345 | 1.05× |
| Massachusetts | 14,045 | 0.83× |
| Kentucky | 13,994 | 1.29× |
| Maryland | 13,653 | 0.92× |
| Oregon | 13,286 | 1.34× |
| Wisconsin | 12,523 | 0.96× |
| Oklahoma | 12,477 | 1.3× |
| Alabama | 11,693 | 0.97× |
| South Carolina | 11,535 | 0.89× |
| Minnesota | 11,043 | 0.89× |
| Utah | 10,608 | 1.37× |
| Louisiana | 10,530 | 0.95× |
| Kansas | 8,213 | 1.21× |
| Nevada | 7,637 | 0.92× |
| Arkansas | 7,357 | 1.03× |
| Connecticut | 7,157 | 0.83× |
| Iowa | 6,332 | 0.89× |
| Mississippi | 6,024 | 0.85× |
| Idaho | 5,304 | 1.23× |
| West Virginia | 4,500 | 1.12× |
| Nebraska | 3,649 | 0.84× |
| Hawaii | 3,562 | 0.96× |
| New Mexico | 3,547 | 0.82× |
| New Hampshire | 3,378 | 0.99× |
| Alaska | 2,658 | 1.44× |
| Maine | 2,464 | 0.8× |
| Montana | 2,354 | 0.98× |
| Delaware | 2,148 | 0.9× |
| North Dakota | 2,050 | 1.16× |
| Rhode Island | 1,997 | 0.73× |
| South Dakota | 1,653 | 0.83× |
| Wyoming | 1,563 | 1.22× |
| Washington, District of Columbia | 1,511 | 0.58× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| The Last of Us | 24.69× | Games |
| Monster Hunter (video game) | 33.3× | Games |
| Monster Hunter | 19.18× | Games |
| Gears of War | 45.05× | Games |
| Elden Ring | 21.53× | Games |
| Superman | 3.21× | Movies & TV |
| Twitch | 6.47× | Games |
| Counter-Strike: Global Offensive | 12.15× | Games |
| Bloodborne | 26.32× | Games |
| Hitman (video game series) | 23.33× | Games |
| Resident Evil | 13.94× | Games |
| Mobile game | 4.56× | Games |
| Super Mario World | 36.19× | Games |
| Call of Duty | 12.02× | Games |
| Fallout (series) | 15× | Games |
| God of War (series) | 20.83× | Games |
| Gaming | 8.64× | Games |
| Epic Games | 8.05× | Games |
| Action role-playing game | 7.8× | Games |
| Massively multiplayer online role-playing games | 6.67× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 2.1 |
| Pet Ownership | JOY | 1.46 |
| Extroversion | THRILL | 1.25 |
| Sports Activity | POWER | 1.25 |
| LGBTQ+ Identity | OPEN | 1.24 |
| Risk Appetite | THRILL | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 39.9% |
| United Kingdom | 6.3% |
| France | 5.8% |
See Destiny 2 audiences in other countries
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Frequently asked questions
How many fans does Destiny 2 have in United States?
Destiny 2 has an estimated audience of 862,768 people in United States, concentrated in California and Texas.
What is the gender split and age of Destiny 2 fans?
13.9% of Destiny 2 fans are female, 86.1% are male, with an average age of 25.8 years.
Which brands do Destiny 2 fans like most?
Destiny 2 fans show strongest brand affinity for The Last of Us (24.69×), Monster Hunter (video game) (33.3×), and Monster Hunter (19.18×) over the country average.
Where do Destiny 2 fans live in United States?
Destiny 2 fans in United States are most concentrated in California (reach 88,488), Texas (reach 69,801), and Florida (reach 55,746). These three regions account for the largest share of the active audience.
What other brands do Destiny 2 fans also like?
Beyond Destiny 2 itself, the audience over-indexes on Monster Hunter (video game) (33.3×), Monster Hunter (19.18×), Gears of War (45.05×), and Elden Ring (21.53×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Destiny 2. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.