Rascasse Audience Intelligence

Development studies Audience in United States

A data profile of the people who buy, follow and care about Development studies in United States — modelled from more than twelve digital signal sources. Development studies has an estimated audience of 848,983 people in United States.

#354among Field of study in United States#9291among Topic in United States#1560in Politics & Society

The average Development studies fan in United States is 44.1 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Nobel Peace Prize, Civil service, Philanthropy, with strongest over-indexing on Nobel Peace Prize (67.29× the country average).

Demographically, the Development studies audience skews more female with an average age of 44.1, and over-indexes on personality traits such as Community Orientation, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Development studies fan in United States is more female, around 44.1 years old, with strong Community Orientation tendencies and a notable affinity for Nobel Peace Prize.

Category: Politics & Society · Type: Topic · Subtype: Field of study

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Development studies profile in United States.

Audience size
849K
in United States
Gender
62.5%♀
37.5% male
Age
44.1
average years
Country rank
#26400
Topic in United States
Fig. 01

Search interest · 12-month trend

-11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Development studies fans

62.5% are female, 37.5% are male, average age 44.1.

Fig. 02

Gender split

62.5%
Female
37.5%
Male
Demographic split for Development studies audience in United States
MetricValue
Female62.5%
Male37.5%
Average age44.1
Estimated audience size848,983
Fig. 03

Age distribution

Ø 44.1
average years
Age distribution of the Development studies audience in United States
Age bracketShare%
16-1912%
20-2914%
30-3917%
40-4925%
50+32%
Fig. 04

Worldwide distribution

13.2%

of the worldwide Development studies audience comes from United States.

Worldwide audience distribution share by country for Development studies
CountryShare
India30.7%
Mexico13.3%
United States13.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Development studies audience in United States is strongest.

Fig. 05

Top regions by affinity

Development studies fans by region: top regions in United States
#RegionReachAffinity×
01Vermont~2K1.43×
02North Dakota~2K1.32×
03Washington, District of Columbia~3K1.23×
04Rhode Island~3K1.21×
05Delaware~3K1.18×
06Hawaii~4K1.16×
07South Dakota~2K1.16×
08New Hampshire~4K1.15×
09Maine~3K1.14×
10West Virginia~4K1.10×
11Idaho~5K1.09×
12Nebraska~5K1.09×
13Mississippi~8K1.08×
14New Mexico~5K1.06×
15Alaska~2K1.04×
16Iowa~7K1.03×
17Montana~2K1.03×
18Arkansas~7K1.02×
19Kansas~7K1.00×
20Oklahoma~9K0.98×
21Utah~7K0.98×
22Kentucky~10K0.97×
23Connecticut~8K0.97×
24Nevada~8K0.97×
25Louisiana~10K0.96×
26Alabama~10K0.94×
27Oregon~9K0.94×
28South Carolina~10K0.93×
29Indiana~10K0.92×
30Maryland~10K0.92×
31Missouri~10K0.92×
32Wisconsin~10K0.92×
33Minnesota~10K0.91×
34Tennessee~20K0.90×
35Colorado~10K0.90×
36Arizona~20K0.89×
37Massachusetts~10K0.89×
38Washington~10K0.88×
39Michigan~20K0.87×
40Virginia~20K0.87×
41Ohio~20K0.86×
42Georgia~20K0.86×
43North Carolina~20K0.86×
44New Jersey~20K0.86×
45Pennsylvania~20K0.84×
46Illinois~20K0.83×
47Florida~50K0.80×
48New York~40K0.77×
49Texas~50K0.73×
50California~60K0.66×
Fig. 06

Affinity by region

Affinity by region — Development studies, United States
0.66×1.00×1.43×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Development studies audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Development studies audience
#·InterestCategoryAffinity×
01Nobel Peace PrizePolitics & Society67.29×
02Civil servicePolitics & Society44.95×
03Children's rightsKids & Family26.96×
04PhilanthropyArts & Culture14.85×
05Recovery approachHealth9.14×
06Non-alcoholic beverageFood & Beverages5.46×
07Charitable organizationPolitics & Society4.30×
08Child developmentBusiness & Career4.27×
09Nonprofit organizationPolitics & Society2.93×
10EtsyFashion & Accessoires2.61×
11Beauty salonsBeauty & Wellness2.30×
12CNNMovies & TV2.22×
13PinterestInternet & Social Media2.19×
14Health careBusiness & Career2.09×
15WineFood & Beverages2.08×
16CoffeeFood & Beverages2.00×
17RecipesFood & Beverages1.89×
18MedicineBusiness & Career1.89×
19Alcoholic beveragesFood & Beverages1.85×
20CookingFood & Beverages1.74×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Development studies audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Development studies audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN3.09×
Family OrientationCONSERVATISM2.31×
IndividualismJOY1.75×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Development studies audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.58×
Quality AwarenessPREMIUM0.75×
Pet OwnershipJOY0.83×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Development studies have in United States?

Development studies has an estimated audience of 848,983 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Development studies fans?

62.5% of Development studies fans are female, 37.5% are male, with an average age of 44.1 years.

03

Which brands do Development studies fans like most?

Development studies fans show strongest brand affinity for Nobel Peace Prize (67.29×), Civil service (44.95×), and Philanthropy (14.85×) over the country average.

04

Where do Development studies fans live in United States?

Development studies fans in United States are most concentrated in California (reach ~60K), Texas (reach ~50K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Development studies fans also like?

Beyond Development studies itself, the audience over-indexes on Civil service (44.95×), Philanthropy (14.85×), Recovery approach (9.14×), and Charitable organization (4.3×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Development studies audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Development studies. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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