A data profile of the people who buy, follow and care about Digital mixing console in United States — modelled from more than twelve digital signal sources. Digital mixing console has an estimated audience of 482,343 people in United States.
The average Digital mixing console fan in United States is 44.2 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include GarageBand, Heartland (Canadian TV series), Audio-Technica, with strongest over-indexing on GarageBand (71.01× the country average).
Demographically, the Digital mixing console audience skews more male with an average age of 44.2, and over-indexes on personality traits such as Indulgence, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Digital mixing console fan in United States is more male, around 44.2 years old, with strong Indulgence tendencies and a notable affinity for GarageBand.
The key figures that characterise the Digital mixing console profile in United States.
18.5% are female, 81.5% are male, average age 44.2.
| Metric | Value |
|---|---|
| Female | 18.5% |
| Male | 81.5% |
| Average age | 44.2 |
| Estimated audience size | 482,343 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 14% | |
| 30-39 | 17% | |
| 40-49 | 23% | |
| 50+ | 34% |
of the worldwide Digital mixing console audience comes from United States.
| Country | Share |
|---|---|
| United States | 44.3% |
| United Kingdom | 8.3% |
| Germany | 5.3% |
Where the Digital mixing console audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Tennessee | ~20K | 1.59× | |
| 02 | Georgia | ~20K | 1.22× | |
| 03 | Alabama | ~8K | 1.16× | |
| 04 | Arkansas | ~5K | 1.15× | |
| 05 | Alaska | ~1K | 1.13× | |
| 06 | Indiana | ~10K | 1.12× | |
| 07 | Oklahoma | ~6K | 1.12× | |
| 08 | North Dakota | ~1K | 1.11× | |
| 09 | Vermont | <1K | 1.11× | |
| 10 | Maryland | ~9K | 1.10× | |
| 11 | South Carolina | ~8K | 1.10× | |
| 12 | California | ~60K | 1.08× | |
| 13 | North Carolina | ~20K | 1.08× | |
| 14 | Mississippi | ~4K | 1.08× | |
| 15 | South Dakota | ~1K | 1.07× | |
| 16 | Louisiana | ~7K | 1.06× | |
| 17 | Nevada | ~5K | 1.06× | |
| 18 | Kentucky | ~6K | 1.05× | |
| 19 | Washington | ~10K | 1.04× | |
| 20 | Texas | ~40K | 1.03× | |
| 21 | Missouri | ~8K | 1.02× | |
| 22 | Kansas | ~4K | 1.02× | |
| 23 | Montana | ~1K | 1.02× | |
| 24 | Florida | ~30K | 1.01× | |
| 25 | Hawaii | ~2K | 1.01× | |
| 26 | Delaware | ~1K | 1.01× | |
| 27 | Massachusetts | ~9K | 0.99× | |
| 28 | Connecticut | ~5K | 0.98× | |
| 29 | Oregon | ~5K | 0.97× | |
| 30 | Rhode Island | ~1K | 0.97× | |
| 31 | Illinois | ~20K | 0.96× | |
| 32 | Colorado | ~7K | 0.96× | |
| 33 | West Virginia | ~2K | 0.96× | |
| 34 | New Hampshire | ~2K | 0.96× | |
| 35 | Ohio | ~10K | 0.95× | |
| 36 | Nebraska | ~2K | 0.95× | |
| 37 | Idaho | ~2K | 0.95× | |
| 38 | Maine | ~2K | 0.95× | |
| 39 | Washington, District of Columbia | ~1K | 0.95× | |
| 40 | New York | ~30K | 0.94× | |
| 41 | Virginia | ~10K | 0.94× | |
| 42 | New Jersey | ~10K | 0.92× | |
| 43 | New Mexico | ~2K | 0.92× | |
| 44 | Arizona | ~9K | 0.91× | |
| 45 | Pennsylvania | ~10K | 0.89× | |
| 46 | Wisconsin | ~6K | 0.89× | |
| 47 | Minnesota | ~6K | 0.89× | |
| 48 | Iowa | ~4K | 0.89× | |
| 49 | Michigan | ~10K | 0.88× | |
| 50 | Utah | ~4K | 0.87× |
The strongest cross-interests of the Digital mixing console audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | GarageBand | Music & Radio | 71.01× | ||
| 02 | Beyerdynamic | Technology & Electronics | 49.83× | ||
| 03 | Audio-Technica | Technology & Electronics | 25.86× | ||
| 04 | Sennheiser | Technology & Electronics | 24.69× | ||
| 05 | American Musical Supply | Shopping | 23.84× | ||
| 06 | Harman Kardon | Technology & Electronics | 22.75× | ||
| 07 | Roland Corporation | Music & Radio | 20.74× | ||
| 08 | Heartland (Canadian TV series) | Movies & TV | 20.61× | ||
| 09 | Reverb.com | Shopping | 16.94× | ||
| 10 | Eddie Van Halen | Music & Radio | 14.71× | ||
| 11 | TuneCore | Music & Radio | 13.34× | ||
| 12 | Turntablism | Music & Radio | 12.47× | ||
| 13 | Micro Center | Shopping | 6.01× | ||
| 14 | Film score | Music & Radio | 5.77× | ||
| 15 | Cloud computing | Technology & Electronics | 3.79× | ||
| 16 | Tablet computers | Technology & Electronics | 3.53× | ||
| 17 | EBay | Shopping | 2.73× | ||
| 18 | Smartphones | Technology & Electronics | 2.30× | ||
| 19 | Religion | Business & Career | 2.06× | ||
| 20 | Donald Trump | Politics & Society | 1.91× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 2.69× | |
| Tradition | CONSERVATISM | 1.86× | |
| Need for Security | CONSERVATISM | 1.77× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.68× | |
| Pet Ownership | JOY | 0.69× | |
| Healthy Lifestyle | BALANCE | 0.74× |
Digital mixing console has an estimated audience of 482,343 people in United States, concentrated in California and Texas.
18.5% of Digital mixing console fans are female, 81.5% are male, with an average age of 44.2 years.
Digital mixing console fans show strongest brand affinity for GarageBand (71.01×), Heartland (Canadian TV series) (20.61×), and Audio-Technica (25.86×) over the country average.
Digital mixing console fans in United States are most concentrated in California (reach ~60K), Texas (reach ~40K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Digital mixing console itself, the audience over-indexes on Heartland (Canadian TV series) (20.61×), Audio-Technica (25.86×), Sennheiser (24.69×), and Beyerdynamic (49.83×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Digital mixing console. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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