Disney's Grand Floridian Resort & Spa Audience in United States

Disney's Grand Floridian Resort & Spa logo

Disney's Grand Floridian Resort & Spa has an estimated audience of 337,581 people in United States. 71.5% are female, 28.5% are male, average age 43.3. Top regions: Florida, Georgia, Texas. Top brand affinities: Alaska, Whataburger, Elsword, Product design, Gran Torino.

The average Disney's Grand Floridian Resort & Spa fan in United States is 43.3 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, Georgia, Texas. Top brand affinities include Alaska, Whataburger, Elsword, with strongest over-indexing on Alaska (1.97× the country average). Demographically, the Disney's Grand Floridian Resort & Spa audience skews more female with an average age of 43.3, and over-indexes on personality traits such as Family Orientation, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: Brand · Subtype: Hotel

Demographics of Disney's Grand Floridian Resort & Spa fans

Demographic split for Disney's Grand Floridian Resort & Spa audience in United States
MetricValue
Female71.5%
Male28.5%
Average age43.3
Estimated audience size337,581

Audience persona

The typical Disney's Grand Floridian Resort & Spa fan in United States is more female, around 43.3 years old, with strong Family Orientation tendencies and a notable affinity for Alaska.

Top regions in United States

Top regions ranked by reach for Disney's Grand Floridian Resort & Spa in United States
RegionReachAffinity
Florida253,18611.43×
Georgia27,0632.6×
Texas19,7020.68×
New York19,2541.02×
California18,1770.49×
Pennsylvania12,2631.08×
New Jersey10,9851.28×
Illinois10,6180.94×
North Carolina10,4541.03×
Ohio9,4830.91×
Virginia8,5071.03×
Massachusetts7,9251.19×
South Carolina7,0381.39×
Michigan6,7300.76×
Tennessee6,5830.97×
Indiana5,0610.82×
Maryland4,9960.86×
Alabama4,4540.94×
Connecticut4,0071.18×
Louisiana3,9430.91×
Washington3,8220.56×
Kentucky3,5560.84×
Missouri3,5470.65×
Wisconsin3,4440.68×
Colorado3,3140.62×
Minnesota3,2680.68×
Arizona3,1310.45×
Oklahoma2,0720.55×
Mississippi2,0180.73×
Arkansas1,8750.67×
Iowa1,8150.65×
Kansas1,6790.63×
Oregon1,6150.42×
Utah1,6050.53×
New Hampshire1,3521.02×
Nevada1,2720.39×
West Virginia1,2620.8×
Rhode Island1,0240.95×
Maine9430.78×
Delaware9170.98×
Washington, District of Columbia8440.83×
Idaho8160.48×
Nebraska8150.48×
Hawaii7130.49×
New Mexico6280.37×
North Dakota4640.67×
South Dakota4550.58×
Vermont3950.67×
Montana3290.35×
Alaska3020.42×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Disney's Grand Floridian Resort & Spa audience
BrandAffinityCategory
Alaska1.97×Travel & Leisure
Whataburger1.78×Food & Beverages
Elsword16.12×Games
Product design1.72×Business & Career
Gran Torino6.14×Movies & TV
Saxophone technique19.02×Music & Radio
Pillow1.55×Home & Garden
Fairy godmother5.03×Literature
Embroidery Club48.34×Home & Garden
Nurse education2.01×Kids & Family
Electrolyte2.88×Health
Home staging3.1×Home & Garden
Grinch2.28×Movies & TV
Historic site2.4×Arts & Culture
Governor of Michigan4.14×Politics & Society
Iowa State Athletics13.29×Sports
Justice1.58×Politics & Society
Hongik University6.85×Business & Career
Vocal harmony2.42×Music & Radio
JDSU1.6×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Disney's Grand Floridian Resort & Spa audience
TraitClusterScore
Family OrientationCONSERVATISM1.8
Luxury OrientationPREMIUM1.74
TravellingTHRILL1.63
IndulgenceJOY1.47
Design AffinityPREMIUM1.41
Quality AwarenessPREMIUM1.39

Worldwide distribution

Worldwide audience distribution share by country for Disney's Grand Floridian Resort & Spa
CountryShare
United States88.7%
United Kingdom2.6%
Brazil2.0%

See Disney's Grand Floridian Resort & Spa audiences in other countries

More Hotel audiences in United States

Frequently asked questions

How many fans does Disney's Grand Floridian Resort & Spa have in United States?

Disney's Grand Floridian Resort & Spa has an estimated audience of 337,581 people in United States, concentrated in Florida and Georgia.

What is the gender split and age of Disney's Grand Floridian Resort & Spa fans?

71.5% of Disney's Grand Floridian Resort & Spa fans are female, 28.5% are male, with an average age of 43.3 years.

Which brands do Disney's Grand Floridian Resort & Spa fans like most?

Disney's Grand Floridian Resort & Spa fans show strongest brand affinity for Alaska (1.97×), Whataburger (1.78×), and Elsword (16.12×) over the country average.

Where do Disney's Grand Floridian Resort & Spa fans live in United States?

Disney's Grand Floridian Resort & Spa fans in United States are most concentrated in Florida (reach 253,186), Georgia (reach 27,063), and Texas (reach 19,702). These three regions account for the largest share of the active audience.

What other brands do Disney's Grand Floridian Resort & Spa fans also like?

Beyond Disney's Grand Floridian Resort & Spa itself, the audience over-indexes on Whataburger (1.78×), Elsword (16.12×), Product design (1.72×), and Gran Torino (6.14×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Disney's Grand Floridian Resort & Spa. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.