Dodgers Nation Audience in United States

Dodgers Nation logo

Dodgers Nation has an estimated audience of 1,217,778 people in United States. 34.9% are female, 65.1% are male, average age 35.2. Top regions: California, Nevada, Arizona. Top brand affinities: Justice, Sinaloa, San Pellegrino, Rajasthan, Alaska.

The average Dodgers Nation fan in United States is 35.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Nevada, Arizona. Top brand affinities include Justice, Sinaloa, San Pellegrino, with strongest over-indexing on Justice (6.77× the country average). Demographically, the Dodgers Nation audience skews more male with an average age of 35.2, and over-indexes on personality traits such as LGBTQ+ Identity, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Type: Video / Board Game

Demographics of Dodgers Nation fans

Demographic split for Dodgers Nation audience in United States
MetricValue
Female34.9%
Male65.1%
Average age35.2
Estimated audience size1,217,778

Audience persona

The typical Dodgers Nation fan in United States is more male, around 35.2 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Justice.

Top regions in United States

Top regions ranked by reach for Dodgers Nation in United States
RegionReachAffinity
California913,3347.45×
Nevada80,6716.85×
Arizona73,8802.97×
Florida51,0110.62×
Texas39,9690.38×
New York37,3960.55×
Hawaii36,8117.03×
New Jersey30,5690.99×
Virginia25,2650.85×
Washington20,3160.83×
Georgia14,4050.38×
Ohio13,9580.37×
Pennsylvania13,8280.34×
Oregon12,7910.92×
Mississippi12,1711.21×
Utah11,9721.1×
Illinois11,8890.29×
Indiana11,2490.51×
Louisiana9,9310.63×
Tennessee9,8230.4×
North Carolina9,6480.26×
New Mexico9,2981.52×
Colorado8,8800.46×
Maryland6,8810.33×
Kentucky6,8560.45×
Iowa6,7380.67×
Idaho6,4411.05×
Montana6,0671.8×
South Carolina5,8290.32×
West Virginia5,4380.96×
Alabama5,2150.31×
Oklahoma4,3540.32×
Delaware4,2961.28×
Michigan4,2290.13×
Missouri4,1250.21×
Arkansas4,0710.41×
Connecticut3,9050.32×
Massachusetts3,6310.15×
Wisconsin3,6050.2×
Washington, District of Columbia3,5270.96×
Minnesota2,0580.12×
Kansas1,7470.18×
South Dakota1,7260.61×
Nebraska1,6210.27×
Alaska1,5340.59×
New Hampshire1,2660.26×
North Dakota1,1860.47×
Wyoming1,1480.64×
Rhode Island1,1290.29×
Maine1,1280.26×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Dodgers Nation audience
BrandAffinityCategory
Justice6.77×Politics & Society
Sinaloa5.52×Travel & Leisure
San Pellegrino10.1×Food & Beverages
Rajasthan20×Travel & Leisure
Alaska1.97×Travel & Leisure
Pro-Ject3.6×Music & Radio
Nebraska Cornhuskers football2.98×Sports
Product design1.52×Business & Career
Kendra Scott2.2×Fashion & Accessoires
edureka26.47×Business & Career
Queens College, City University of New York5.12×Business & Career
Jesse Plemons2.37×Movies & TV
Kia Tigers13.66×Sports
Urban horticulture2.41×Home & Garden
Regional styles of Mexican music1.9×Music & Radio
Jaws3.51×Movies & TV
Jabberwocky (band)5.46×Music & Radio
Goldberg Variations18.18×Music & Radio
Hammock camping3.84×Travel & Leisure
Monogram2.05×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Dodgers Nation audience
TraitClusterScore
LGBTQ+ IdentityOPEN3.65
Family OrientationCONSERVATISM1.5
Urban LifestyleOPEN1.16
Early Adopter MentalityPOWER1.13
Luxury OrientationPREMIUM1.13
Price SensitivityPREMIUM1.1

Worldwide distribution

Worldwide audience distribution share by country for Dodgers Nation
CountryShare
United States72.6%
Japan23.3%
Canada1.5%

See Dodgers Nation audiences in other countries

More audiences in United States

Frequently asked questions

How many fans does Dodgers Nation have in United States?

Dodgers Nation has an estimated audience of 1,217,778 people in United States, concentrated in California and Nevada.

What is the gender split and age of Dodgers Nation fans?

34.9% of Dodgers Nation fans are female, 65.1% are male, with an average age of 35.2 years.

Which brands do Dodgers Nation fans like most?

Dodgers Nation fans show strongest brand affinity for Justice (6.77×), Sinaloa (5.52×), and San Pellegrino (10.1×) over the country average.

Where do Dodgers Nation fans live in United States?

Dodgers Nation fans in United States are most concentrated in California (reach 913,334), Nevada (reach 80,671), and Arizona (reach 73,880). These three regions account for the largest share of the active audience.

What other brands do Dodgers Nation fans also like?

Beyond Dodgers Nation itself, the audience over-indexes on Sinaloa (5.52×), San Pellegrino (10.1×), Rajasthan (20×), and Alaska (1.97×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Dodgers Nation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.