Rascasse Audience Intelligence

East Kalimantan Audience in United States

A data profile of the people who buy, follow and care about East Kalimantan in United States — modelled from more than twelve digital signal sources. East Kalimantan has an estimated audience of 284,575 people in United States.

The average East Kalimantan fan in United States is 40.7 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Stitch!, Peter Thiel, Tape measure, with strongest over-indexing on Stitch! (20.29× the country average).

Demographically, the East Kalimantan audience skews balanced with an average age of 40.7, and over-indexes on personality traits such as Convenience Orientation, Luxury Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical East Kalimantan fan in United States is balanced, around 40.7 years old, with strong Convenience Orientation tendencies and a notable affinity for Stitch!.

Category: Travel & Leisure · Type: POI

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the East Kalimantan profile in United States.

Audience size
285K
in United States
Gender
51.9%
48.1% male
Age
40.7
average years
Country rank
#49660
POI in United States
Fig. 01

Search interest · 12-month trend

+28%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of East Kalimantan fans

51.9% are female, 48.1% are male, average age 40.7.

Fig. 02

Gender split

51.9%
Female
48.1%
Male
Demographic split for East Kalimantan audience in United States
MetricValue
Female51.9%
Male48.1%
Average age40.7
Estimated audience size284,575
Fig. 03

Age distribution

Ø 40.7
average years
Age distribution of the East Kalimantan audience in United States
Age bracketShare%
16-1917%
20-2919%
30-3919%
40-4920%
50+25%
Fig. 04

Worldwide distribution

21.5%

of the worldwide East Kalimantan audience comes from United States.

Worldwide audience distribution share by country for East Kalimantan
CountryShare
Indonesia46.6%
United States21.5%
India4.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the East Kalimantan audience in United States is strongest.

Fig. 05

Top regions by affinity

East Kalimantan fans by region: top regions in United States
#RegionReachAffinity×
01Alaska<1K1.40×
02Vermont<1K1.37×
03North Dakota<1K1.29×
04Washington, District of Columbia~1K1.25×
05Montana<1K1.19×
06South Dakota<1K1.16×
07Delaware<1K1.12×
08Rhode Island~1K1.11×
09Hawaii~1K1.08×
10Maine~1K1.08×
11West Virginia~1K1.06×
12New Hampshire~1K1.06×
13Idaho~1K1.03×
14Washington~6K1.02×
15Nebraska~1K1.00×
16Mississippi~2K0.99×
17New Mexico~1K0.99×
18California~30K0.96×
19Arkansas~2K0.96×
20Oregon~3K0.94×
21Iowa~2K0.94×
22Kansas~2K0.94×
23Massachusetts~5K0.93×
24Colorado~4K0.92×
25Oklahoma~3K0.92×
26Connecticut~3K0.92×
27Nevada~3K0.92×
28Utah~2K0.92×
29Virginia~6K0.91×
30Louisiana~3K0.91×
31Kentucky~3K0.90×
32Alabama~4K0.89×
33New York~10K0.88×
34Maryland~4K0.88×
35South Carolina~4K0.88×
36Missouri~4K0.87×
37Wisconsin~4K0.87×
38Minnesota~4K0.87×
39Indiana~4K0.86×
40Tennessee~5K0.85×
41New Jersey~6K0.84×
42Arizona~5K0.84×
43Michigan~6K0.82×
44Illinois~8K0.80×
45Georgia~7K0.79×
46North Carolina~7K0.79×
47Ohio~7K0.78×
48Pennsylvania~7K0.77×
49Florida~10K0.72×
50Texas~20K0.70×
Fig. 06

Affinity by region

Affinity by region — East Kalimantan, United States
0.70×1.00×1.40×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the East Kalimantan audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for East Kalimantan audience
#·InterestCategoryAffinity×
01Orient WatchFashion & Accessoires33.36×
02Tape measureHome & Garden31.68×
03BroochFashion & Accessoires28.84×
04Stitch!Movies & TV20.29×
05BaguetteFood & Beverages13.40×
06DumboMovies & TV13.17×
07MegamindMovies & TV13.17×
08Tropic ThunderMovies & TV13.17×
09Peter ThielBusiness & Career12.70×
10Wreck-It RalphMovies & TV12.45×
11Giant FoodFood & Beverages10.87×
12Google EarthInternet & Social Media9.85×
13ZootopiaMovies & TV7.59×
14SheetzCars & Mobility6.52×
15Wawa Inc.Shopping5.29×
16BeetlejuiceMovies & TV4.90×
17IHOPFood & Beverages3.38×
18FedExBusiness & Career3.15×
19Discount storesShopping2.85×
20Mortgage loansBusiness & Career2.36×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the East Kalimantan audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by East Kalimantan audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.76×
Luxury OrientationPREMIUM1.65×
Quality AwarenessPREMIUM1.63×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by East Kalimantan audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.75×
MindfulnessBALANCE0.87×
TraditionCONSERVATISM0.88×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does East Kalimantan have in United States?

East Kalimantan has an estimated audience of 284,575 people in United States, concentrated in California and Texas.

02

What is the gender split and age of East Kalimantan fans?

51.9% of East Kalimantan fans are female, 48.1% are male, with an average age of 40.7 years.

03

Which brands do East Kalimantan fans like most?

East Kalimantan fans show strongest brand affinity for Stitch! (20.29×), Peter Thiel (12.7×), and Tape measure (31.68×) over the country average.

04

Where do East Kalimantan fans live in United States?

East Kalimantan fans in United States are most concentrated in California (reach ~30K), Texas (reach ~20K), and New York (reach ~10K). These three regions account for the largest share of the active audience.

05

What other brands do East Kalimantan fans also like?

Beyond East Kalimantan itself, the audience over-indexes on Peter Thiel (12.7×), Tape measure (31.68×), Wawa Inc. (5.29×), and Google Earth (9.85×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for East Kalimantan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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