A data profile of the people who buy, follow and care about Electric charge in United States — modelled from more than twelve digital signal sources. Electric charge has an estimated audience of 4,397,522 people in United States.
The average Electric charge fan in United States is 44.6 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Solar panel, Battery charger, Sustainable energy, with strongest over-indexing on Solar panel (4.6× the country average).
Demographically, the Electric charge audience skews more male with an average age of 44.6, and over-indexes on personality traits such as Patriotism, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Electric charge fan in United States is more male, around 44.6 years old, with strong Patriotism tendencies and a notable affinity for Solar panel.
The key figures that characterise the Electric charge profile in United States.
40.2% are female, 59.8% are male, average age 44.6.
| Metric | Value |
|---|---|
| Female | 40.2% |
| Male | 59.8% |
| Average age | 44.6 |
| Estimated audience size | 4,397,522 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 13% | |
| 30-39 | 17% | |
| 40-49 | 25% | |
| 50+ | 34% |
of the worldwide Electric charge audience comes from United States.
| Country | Share |
|---|---|
| United States | 18.7% |
| United Kingdom | 8.2% |
| Thailand | 4.3% |
Where the Electric charge audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Georgia | ~300K | 1.91× | |
| 02 | New Mexico | ~30K | 1.59× | |
| 03 | California | ~700K | 1.54× | |
| 04 | Washington | ~100K | 1.31× | |
| 05 | Oklahoma | ~60K | 1.26× | |
| 06 | Arizona | ~100K | 1.23× | |
| 07 | Oregon | ~60K | 1.23× | |
| 08 | Ohio | ~200K | 1.21× | |
| 09 | South Carolina | ~80K | 1.15× | |
| 10 | New York | ~300K | 1.14× | |
| 11 | Texas | ~400K | 1.13× | |
| 12 | New Jersey | ~100K | 1.11× | |
| 13 | Virginia | ~100K | 1.09× | |
| 14 | Wisconsin | ~70K | 1.09× | |
| 15 | North Dakota | ~10K | 1.08× | |
| 16 | Nebraska | ~20K | 1.04× | |
| 17 | North Carolina | ~100K | 1.03× | |
| 18 | Massachusetts | ~90K | 1.03× | |
| 19 | Kansas | ~40K | 1.03× | |
| 20 | Colorado | ~70K | 1.02× | |
| 21 | Vermont | ~8K | 1.02× | |
| 22 | Alabama | ~60K | 1.01× | |
| 23 | Nevada | ~40K | 1.01× | |
| 24 | Maine | ~20K | 1.01× | |
| 25 | Missouri | ~70K | 1.00× | |
| 26 | Maryland | ~70K | 0.99× | |
| 27 | Kentucky | ~50K | 0.99× | |
| 28 | Florida | ~300K | 0.98× | |
| 29 | Washington, District of Columbia | ~10K | 0.98× | |
| 30 | Tennessee | ~90K | 0.97× | |
| 31 | South Dakota | ~10K | 0.96× | |
| 32 | Alaska | ~9K | 0.96× | |
| 33 | Michigan | ~100K | 0.95× | |
| 34 | Arkansas | ~30K | 0.95× | |
| 35 | Delaware | ~10K | 0.95× | |
| 36 | Hawaii | ~20K | 0.94× | |
| 37 | Connecticut | ~40K | 0.93× | |
| 38 | Utah | ~40K | 0.93× | |
| 39 | New Hampshire | ~20K | 0.93× | |
| 40 | Montana | ~10K | 0.93× | |
| 41 | Idaho | ~20K | 0.90× | |
| 42 | Rhode Island | ~10K | 0.90× | |
| 43 | Indiana | ~70K | 0.89× | |
| 44 | Iowa | ~30K | 0.89× | |
| 45 | Louisiana | ~50K | 0.88× | |
| 46 | West Virginia | ~20K | 0.88× | |
| 47 | Pennsylvania | ~100K | 0.87× | |
| 48 | Illinois | ~100K | 0.87× | |
| 49 | Mississippi | ~30K | 0.86× | |
| 50 | Minnesota | ~50K | 0.79× |
The strongest cross-interests of the Electric charge audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Battery charger | Home & Garden | 7.39× | ||
| 02 | Kelsey Grammer | Movies & TV | 6.40× | ||
| 03 | ABC | Movies & TV | 5.40× | ||
| 04 | Solar panel | Home & Garden | 4.60× | ||
| 05 | Rechargeable battery | Home & Garden | 4.01× | ||
| 06 | Electric bicycle | Cars & Mobility | 3.70× | ||
| 07 | Solar power | Home & Garden | 3.10× | ||
| 08 | Sustainable energy | Home & Garden | 3.06× | ||
| 09 | Renewable energy | Business & Career | 2.36× | ||
| 10 | Self-defense | Sports | 2.34× | ||
| 11 | Tesla Motors | Cars & Mobility | 2.23× | ||
| 12 | Microwave oven | Home & Garden | 2.05× | ||
| 13 | Solar energy | Home & Garden | 2.03× | ||
| 14 | Innovation | Business & Career | 1.88× | ||
| 15 | Real property | Home & Garden | 1.78× | ||
| 16 | Hardware store | Home & Garden | 1.75× | ||
| 17 | Best Buy | Shopping | 1.70× | ||
| 18 | Genetics | Kids & Family | 1.65× | ||
| 19 | Menards | Home & Garden | 1.64× | ||
| 20 | Google Maps | Internet & Social Media | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.81× | |
| Need for Security | CONSERVATISM | 1.59× | |
| Individualism | JOY | 1.44× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.74× | |
| Luxury Orientation | PREMIUM | 0.79× | |
| Design Affinity | PREMIUM | 0.84× |
Electric charge has an estimated audience of 4,397,522 people in United States, concentrated in California and Texas.
40.2% of Electric charge fans are female, 59.8% are male, with an average age of 44.6 years.
Electric charge fans show strongest brand affinity for Solar panel (4.6×), Battery charger (7.39×), and Sustainable energy (3.06×) over the country average.
Electric charge fans in United States are most concentrated in California (reach ~700K), Texas (reach ~400K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Electric charge itself, the audience over-indexes on Battery charger (7.39×), Sustainable energy (3.06×), Best Buy (1.7×), and Solar power (3.1×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Electric charge. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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