Rascasse Audience Intelligence

Élite Audience in United States

A data profile of the people who buy, follow and care about Élite in United States — modelled from more than twelve digital signal sources. Élite has an estimated audience of 1,494,698 people in United States.

#316among TV series in United States#1198among Movie / TV Show / Series in United States#2954in Movies & TV

The average Élite fan in United States is 35.6 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include House of Cards (U.S. TV series), Breaking Bad, 24 (TV series), with strongest over-indexing on House of Cards (U.S. TV series) (71.51× the country average).

Demographically, the Élite audience skews balanced with an average age of 35.6, and over-indexes on personality traits such as Early Adopter Mentality, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Élite fan in United States is balanced, around 35.6 years old, with strong Early Adopter Mentality tendencies and a notable affinity for House of Cards (U.S. TV series).

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Élite profile in United States.

Audience size
1.5M
in United States
Gender
51.6%♀
48.4% male
Age
35.6
average years
Country rank
#17816
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Élite viewers

51.6% are female, 48.4% are male, average age 35.6.

Fig. 02

Gender split

51.6%
Female
48.4%
Male
Demographic split for Élite audience in United States
MetricValue
Female51.6%
Male48.4%
Average age35.6
Estimated audience size1,494,698
Fig. 03

Age distribution

Ø 35.6
average years
Age distribution of the Élite audience in United States
Age bracketShare%
16-1932%
20-2919%
30-3917%
40-4917%
50+16%
Fig. 04

Worldwide distribution

10.7%

of the worldwide Élite audience comes from United States.

Worldwide audience distribution share by country for Élite
CountryShare
Brazil11.6%
United States10.7%
India6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Élite audience in United States is strongest.

Fig. 05

Top regions by affinity

Élite fans by region: top regions in United States
#RegionReachAffinity×
01Arkansas~20K1.45×
02Rhode Island~6K1.33×
03Florida~100K1.28×
04Texas~200K1.23×
05Michigan~50K1.21×
06Louisiana~20K1.21×
07New York~100K1.20×
08Illinois~60K1.17×
09Mississippi~10K1.17×
10California~200K1.16×
11Wisconsin~30K1.15×
12Georgia~50K1.12×
13New Mexico~9K1.12×
14North Dakota~3K1.11×
15Oklahoma~20K1.09×
16New Jersey~40K1.07×
17Colorado~30K1.06×
18South Carolina~20K1.06×
19Arizona~30K1.05×
20Alabama~20K1.02×
21Kansas~10K1.02×
22Nebraska~8K1.01×
23Pennsylvania~50K0.99×
24Massachusetts~30K0.99×
25Ohio~50K0.98×
26Connecticut~10K0.98×
27Tennessee~30K0.97×
28West Virginia~7K0.97×
29Virginia~40K0.95×
30Maryland~20K0.95×
31Missouri~20K0.95×
32Idaho~7K0.94×
33North Carolina~40K0.93×
34Kentucky~20K0.92×
35Utah~10K0.92×
36Indiana~30K0.91×
37Washington, District of Columbia~4K0.91×
38Iowa~10K0.90×
39Wyoming~2K0.90×
40Minnesota~20K0.89×
41Nevada~10K0.89×
42Alaska~3K0.89×
43South Dakota~3K0.88×
44Washington~30K0.86×
45Hawaii~6K0.86×
46Delaware~4K0.86×
47New Hampshire~5K0.80×
48Oregon~10K0.79×
49Montana~3K0.79×
50Maine~4K0.77×
Fig. 06

Affinity by region

Affinity by region — Élite, United States
0.77×1.00×1.45×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Élite audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Élite audience
#·InterestCategoryAffinity×
01House of Cards (U.S. TV series)Movies & TV71.51×
0224 (TV series)Movies & TV26.21×
03Breaking BadMovies & TV24.30×
04Walk the LineMovies & TV23.66×
05Cameron MonaghanMovies & TV17.98×
06Hell on Wheels (TV series)Movies & TV16.81×
07Jeremy Allen WhiteMovies & TV16.17×
08Westworld (TV series)Movies & TV16.17×
09Sherlock (TV series)Movies & TV14.52×
10Desperate HousewivesMovies & TV14.32×
11Die HardMovies & TV14.24×
12Emmy RossumMovies & TV12.76×
13Hannibal (TV series)Movies & TV11.33×
14Gossip GirlMovies & TV8.95×
15International educationBusiness & Career8.33×
16Sex and the CityMovies & TV7.81×
17True DetectiveMovies & TV5.02×
18Movie theaterMovies & TV3.66×
19Stranger ThingsMovies & TV2.98×
20SupermanMovies & TV1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Élite audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Élite audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.33×
Community OrientationOPEN1.32×
IndulgenceJOY1.16×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Élite audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.82×
Quality AwarenessPREMIUM0.86×
CreativityOPEN0.88×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Élite have in United States?

Élite has an estimated audience of 1,494,698 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Élite viewers?

51.6% of Élite fans are female, 48.4% are male, with an average age of 35.6 years.

03

Which brands do Élite fans like most?

Élite fans show strongest brand affinity for House of Cards (U.S. TV series) (71.51×), Breaking Bad (24.3×), and 24 (TV series) (26.21×) over the country average.

04

Where do Élite fans live in United States?

Élite fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Élite fans also like?

Beyond Élite itself, the audience over-indexes on Breaking Bad (24.3×), 24 (TV series) (26.21×), Jeremy Allen White (16.17×), and Sex and the City (7.81×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More TV series audiences in United States

See Élite audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Élite. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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