A data profile of the people who buy, follow and care about Epic Reads in United States — modelled from more than twelve digital signal sources. Epic Reads has an estimated audience of 1,134,112 people in United States.
The average Epic Reads fan in United States is 28.7 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include A Clockwork Orange, Bath and Bodyworks, Young-adult fiction, with strongest over-indexing on A Clockwork Orange (79.52× the country average).
Demographically, the Epic Reads audience skews more female with an average age of 28.7, and over-indexes on personality traits such as Family Orientation, Indulgence.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Epic Reads fan in United States is more female, around 28.7 years old, with strong Family Orientation tendencies and a notable affinity for A Clockwork Orange.
The key figures that characterise the Epic Reads profile in United States.
77.1% are female, 22.9% are male, average age 28.7.
| Metric | Value |
|---|---|
| Female | 77.1% |
| Male | 22.9% |
| Average age | 28.7 |
| Estimated audience size | 1,134,112 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 50% | |
| 20-29 | 25% | |
| 30-39 | 11% | |
| 40-49 | 8% | |
| 50+ | 6% |
of the worldwide Epic Reads audience comes from United States.
| Country | Share |
|---|---|
| United States | 60.9% |
| United Kingdom | 8.3% |
| Australia | 6.1% |
Where the Epic Reads audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Kentucky | ~20K | 1.62× | |
| 02 | California | ~200K | 1.47× | |
| 03 | Michigan | ~40K | 1.46× | |
| 04 | Missouri | ~20K | 1.43× | |
| 05 | Oklahoma | ~20K | 1.43× | |
| 06 | Indiana | ~30K | 1.36× | |
| 07 | Arkansas | ~10K | 1.36× | |
| 08 | South Dakota | ~3K | 1.33× | |
| 09 | Mississippi | ~10K | 1.32× | |
| 10 | Idaho | ~7K | 1.29× | |
| 11 | Washington | ~30K | 1.26× | |
| 12 | New Mexico | ~7K | 1.24× | |
| 13 | Texas | ~100K | 1.19× | |
| 14 | Louisiana | ~20K | 1.17× | |
| 15 | Montana | ~3K | 1.16× | |
| 16 | Washington, District of Columbia | ~4K | 1.14× | |
| 17 | Kansas | ~10K | 1.13× | |
| 18 | North Carolina | ~40K | 1.12× | |
| 19 | Georgia | ~40K | 1.11× | |
| 20 | South Carolina | ~20K | 1.11× | |
| 21 | Arizona | ~20K | 1.08× | |
| 22 | Oregon | ~10K | 1.08× | |
| 23 | West Virginia | ~5K | 1.07× | |
| 24 | Colorado | ~20K | 1.04× | |
| 25 | North Dakota | ~2K | 1.04× | |
| 26 | Wisconsin | ~20K | 1.02× | |
| 27 | Ohio | ~30K | 1.01× | |
| 28 | Illinois | ~40K | 1.00× | |
| 29 | Rhode Island | ~3K | 0.99× | |
| 30 | Alabama | ~10K | 0.94× | |
| 31 | Utah | ~9K | 0.94× | |
| 32 | Pennsylvania | ~30K | 0.92× | |
| 33 | Maine | ~3K | 0.91× | |
| 34 | New Jersey | ~20K | 0.90× | |
| 35 | Nevada | ~9K | 0.88× | |
| 36 | New York | ~50K | 0.87× | |
| 37 | Connecticut | ~9K | 0.87× | |
| 38 | Iowa | ~8K | 0.86× | |
| 39 | Virginia | ~20K | 0.83× | |
| 40 | Massachusetts | ~20K | 0.82× | |
| 41 | Nebraska | ~4K | 0.79× | |
| 42 | Vermont | ~1K | 0.79× | |
| 43 | Alaska | ~2K | 0.77× | |
| 44 | Minnesota | ~10K | 0.75× | |
| 45 | Delaware | ~2K | 0.74× | |
| 46 | Tennessee | ~20K | 0.72× | |
| 47 | New Hampshire | ~3K | 0.68× | |
| 48 | Hawaii | ~3K | 0.65× | |
| 49 | Florida | ~50K | 0.62× | |
| 50 | Maryland | ~10K | 0.54× |
The strongest cross-interests of the Epic Reads audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | A Clockwork Orange | Movies & TV | 79.52× | ||
| 02 | Ally McBeal | Movies & TV | 29.94× | ||
| 03 | Diego Rivera | Arts & Culture | 20.00× | ||
| 04 | James Stewart | Movies & TV | 17.73× | ||
| 05 | Gordon Ramsey | Food & Beverages | 14.70× | ||
| 06 | Shirley MacLaine | Movies & TV | 14.08× | ||
| 07 | Paul Newman | Movies & TV | 13.23× | ||
| 08 | Young-adult fiction | Literature | 12.41× | ||
| 09 | Goodreads | Literature | 11.54× | ||
| 10 | Band of Brothers | Movies & TV | 11.37× | ||
| 11 | Book discussion club | Literature | 10.89× | ||
| 12 | Bath and Bodyworks | Shopping | 10.59× | ||
| 13 | Good Will Hunting | Movies & TV | 10.56× | ||
| 14 | Sam Elliott | Movies & TV | 9.44× | ||
| 15 | QVC | Movies & TV | 6.88× | ||
| 16 | E-book readers | Technology & Electronics | 5.65× | ||
| 17 | Psychological thriller | Literature | 5.29× | ||
| 18 | FedEx | Business & Career | 3.98× | ||
| 19 | Planet Fitness | Sports | 2.75× | ||
| 20 | Internet & Social Media | 2.23× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 2.34× | |
| Indulgence | JOY | 1.77× | |
| Convenience Orientation | PREMIUM | 1.63× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.66× | |
| Risk Appetite | THRILL | 0.75× | |
| Need for Security | CONSERVATISM | 0.85× |
Epic Reads has an estimated audience of 1,134,112 people in United States, concentrated in California and Texas.
77.1% of Epic Reads fans are female, 22.9% are male, with an average age of 28.7 years.
Epic Reads fans show strongest brand affinity for A Clockwork Orange (79.52×), Bath and Bodyworks (10.59×), and Young-adult fiction (12.41×) over the country average.
Epic Reads fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and New York (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Epic Reads itself, the audience over-indexes on Bath and Bodyworks (10.59×), Young-adult fiction (12.41×), Book discussion club (10.89×), and Goodreads (11.54×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Epic Reads. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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