Equity loan Audience in United States

Equity loan has an estimated audience of 783,173 people in United States. 48.7% are female, 51.3% are male, average age 46.5. Top regions: California, Texas, Florida. Top brand affinities: Historic site, Fairy godmother, Israel, Vocal harmony, Hipster.
The average Equity loan fan in United States is 46.5 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Historic site, Fairy godmother, Israel, with strongest over-indexing on Historic site (10.96× the country average). Demographically, the Equity loan audience skews balanced with an average age of 46.5, and over-indexes on personality traits such as Quality Awareness, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of Equity loan fans
| Metric | Value |
|---|---|
| Female | 48.7% |
| Male | 51.3% |
| Average age | 46.5 |
| Estimated audience size | 783,173 |
Audience persona
The typical Equity loan fan in United States is balanced, around 46.5 years old, with strong Quality Awareness tendencies and a notable affinity for Historic site.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 92,848 | 1.08× |
| Texas | 88,598 | 1.32× |
| Florida | 58,944 | 1.11× |
| New York | 40,973 | 0.94× |
| Georgia | 28,981 | 1.2× |
| North Carolina | 27,973 | 1.19× |
| Illinois | 26,394 | 1.01× |
| Pennsylvania | 24,336 | 0.92× |
| Ohio | 24,075 | 1× |
| Michigan | 22,193 | 1.08× |
| Virginia | 21,194 | 1.11× |
| New Jersey | 19,540 | 0.98× |
| Tennessee | 19,064 | 1.21× |
| Washington | 16,718 | 1.06× |
| Arizona | 16,528 | 1.03× |
| Massachusetts | 15,789 | 1.02× |
| Indiana | 14,904 | 1.04× |
| Missouri | 14,800 | 1.17× |
| Maryland | 14,539 | 1.08× |
| South Carolina | 13,605 | 1.15× |
| Alabama | 12,595 | 1.15× |
| Louisiana | 11,890 | 1.18× |
| Colorado | 11,683 | 0.95× |
| Oklahoma | 11,188 | 1.29× |
| Kentucky | 10,240 | 1.04× |
| Wisconsin | 9,510 | 0.81× |
| Oregon | 8,719 | 0.97× |
| Minnesota | 8,638 | 0.77× |
| Arkansas | 8,160 | 1.26× |
| Nevada | 7,910 | 1.04× |
| Connecticut | 7,756 | 0.99× |
| Kansas | 7,587 | 1.23× |
| Mississippi | 7,204 | 1.12× |
| Utah | 5,982 | 0.85× |
| Iowa | 5,019 | 0.78× |
| New Mexico | 4,087 | 1.04× |
| Hawaii | 3,541 | 1.05× |
| New Hampshire | 3,277 | 1.06× |
| Idaho | 3,261 | 0.83× |
| Nebraska | 3,179 | 0.81× |
| West Virginia | 3,048 | 0.84× |
| Rhode Island | 2,662 | 1.07× |
| Maine | 2,660 | 0.95× |
| Delaware | 2,119 | 0.98× |
| Washington, District of Columbia | 2,084 | 0.89× |
| Alaska | 1,632 | 0.97× |
| Montana | 1,487 | 0.68× |
| South Dakota | 1,149 | 0.63× |
| Vermont | 1,076 | 0.78× |
| North Dakota | 994 | 0.62× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Historic site | 10.96× | Arts & Culture |
| Fairy godmother | 13.7× | Literature |
| Israel | 3.82× | Travel & Leisure |
| Vocal harmony | 7.52× | Music & Radio |
| Hipster | 11.66× | Politics & Society |
| Governor of Michigan | 8.9× | Politics & Society |
| Biltwell Inc. | 36.41× | Cars & Mobility |
| Mathcore | 7.6× | Music & Radio |
| Grinch | 3.81× | Movies & TV |
| TV Fanatic | 9.78× | Movies & TV |
| Ennis | 26.17× | Travel & Leisure |
| Goop | 4.73× | Internet & Social Media |
| Lahaina, Hawaii | 16.14× | Travel & Leisure |
| El Paso County, Colorado | 11.24× | Travel & Leisure |
| Jeep Wagoneer | 4.74× | Cars & Mobility |
| Electrolyte | 3.8× | Health |
| Harlow | 8.76× | Travel & Leisure |
| Jesse Plemons | 2.47× | Movies & TV |
| Hibachi | 5.52× | Food & Beverages |
| Kendra Scott | 1.94× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 2.58 |
| Patriotism | CONSERVATISM | 2.14 |
| Travelling | THRILL | 1.68 |
| Career Orientation | POWER | 1.65 |
| Luxury Orientation | PREMIUM | 1.52 |
| Family Orientation | CONSERVATISM | 1.33 |
Worldwide distribution
| Country | Share |
|---|---|
| India | 22.4% |
| France | 17.2% |
| United States | 10.9% |
See Equity loan audiences in other countries
More Business & Career audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Equity loan have in United States?
Equity loan has an estimated audience of 783,173 people in United States, concentrated in California and Texas.
What is the gender split and age of Equity loan fans?
48.7% of Equity loan fans are female, 51.3% are male, with an average age of 46.5 years.
Which brands do Equity loan fans like most?
Equity loan fans show strongest brand affinity for Historic site (10.96×), Fairy godmother (13.7×), and Israel (3.82×) over the country average.
Where do Equity loan fans live in United States?
Equity loan fans in United States are most concentrated in California (reach 92,848), Texas (reach 88,598), and Florida (reach 58,944). These three regions account for the largest share of the active audience.
What other brands do Equity loan fans also like?
Beyond Equity loan itself, the audience over-indexes on Fairy godmother (13.7×), Israel (3.82×), Vocal harmony (7.52×), and Hipster (11.66×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Equity loan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.