Rascasse Audience Intelligence

Estadio Azteca Audience in United States

A data profile of the people who buy, follow and care about Estadio Azteca in United States — modelled from more than twelve digital signal sources. Estadio Azteca has an estimated audience of 1,464,059 people in United States.

#38among Stadium in United States#1515among POI in United States#1645in Sports

The average Estadio Azteca fan in United States is 40.6 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include FIFA Club World Cup, Web server, Cantinflas, with strongest over-indexing on FIFA Club World Cup (18.27× the country average).

Demographically, the Estadio Azteca audience skews more male with an average age of 40.6, and over-indexes on personality traits such as Spirituality, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Estadio Azteca fan in United States is more male, around 40.6 years old, with strong Spirituality tendencies and a notable affinity for FIFA Club World Cup.

Category: Sports · Type: POI · Subtype: Stadium

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Estadio Azteca profile in United States.

Audience size
1.5M
in United States
Gender
32.0%♀
68.0% male
Age
40.6
average years
Country rank
#18090
POI in United States
Fig. 01

Search interest · 12-month trend

+482%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Estadio Azteca fans

32.0% are female, 68.0% are male, average age 40.6.

Fig. 02

Gender split

32.0%
Female
68.0%
Male
Demographic split for Estadio Azteca audience in United States
MetricValue
Female32.0%
Male68.0%
Average age40.6
Estimated audience size1,464,059
Fig. 03

Age distribution

Ø 40.6
average years
Age distribution of the Estadio Azteca audience in United States
Age bracketShare%
16-1916%
20-2918%
30-3921%
40-4923%
50+22%
Fig. 04

Worldwide distribution

25.4%

of the worldwide Estadio Azteca audience comes from United States.

Worldwide audience distribution share by country for Estadio Azteca
CountryShare
United States25.4%
Mexico23.7%
Italy11.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Estadio Azteca audience in United States is strongest.

Fig. 05

Top regions by affinity

Estadio Azteca fans by region: top regions in United States
#RegionReachAffinity×
01California~600K3.47×
02Texas~400K2.79×
03Illinois~100K2.09×
04Arizona~60K2.03×
05Nevada~30K1.97×
06New Mexico~10K1.60×
07Colorado~40K1.56×
08Oregon~20K1.48×
09Utah~20K1.47×
10Washington~40K1.35×
11Washington, District of Columbia~6K1.25×
12New Jersey~50K1.24×
13North Carolina~50K1.21×
14Georgia~50K1.16×
15New York~90K1.13×
16Kansas~10K1.12×
17Florida~100K1.04×
18Arkansas~10K1.03×
19Idaho~7K1.00×
20Oklahoma~20K0.99×
21Nebraska~7K0.98×
22Delaware~4K0.91×
23Maryland~20K0.87×
24Wisconsin~20K0.87×
25Minnesota~20K0.87×
26Connecticut~10K0.86×
27Indiana~20K0.85×
28Tennessee~20K0.84×
29Virginia~30K0.83×
30South Carolina~20K0.81×
31Rhode Island~4K0.80×
32Alaska~3K0.80×
33Vermont~2K0.80×
34North Dakota~2K0.79×
35Massachusetts~20K0.78×
36Iowa~9K0.78×
37South Dakota~3K0.78×
38Alabama~20K0.77×
39Missouri~20K0.75×
40Montana~3K0.75×
41Kentucky~10K0.71×
42West Virginia~5K0.70×
43Maine~4K0.69×
44Hawaii~4K0.68×
45New Hampshire~4K0.68×
46Louisiana~10K0.66×
47Mississippi~8K0.64×
48Pennsylvania~30K0.61×
49Michigan~20K0.59×
50Ohio~30K0.58×
Fig. 06

Affinity by region

Affinity by region — Estadio Azteca, United States
0.58×1.00×3.47×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Estadio Azteca audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Estadio Azteca audience
#·InterestCategoryAffinity×
01Johan CruyffSports31.20×
02CantinflasMovies & TV24.89×
03Real BetisSports21.27×
04FIFA Club World CupSports18.27×
05El PaísNews11.86×
06Atlético MadridSports11.48×
07Cruz AzulSports8.95×
08Colorado RockiesSports7.77×
09Web serverTechnology & Electronics7.61×
10Club AméricaSports7.34×
11MadridTravel & Leisure7.28×
12Paris Saint-GermainSports7.21×
13San Diego PadresSports6.61×
14Milwaukee BrewersSports5.12×
15Spanish languagePolitics & Society3.26×
16Detroit TigersSports3.26×
17FC BarcelonaSports3.06×
18Real Madrid C.F.Sports2.98×
19Las VegasTravel & Leisure2.80×
20MSNNews2.42×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Estadio Azteca audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Estadio Azteca audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.82×
Urban LifestyleOPEN1.67×
Need for SecurityCONSERVATISM1.41×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Estadio Azteca audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.61×
Luxury OrientationPREMIUM0.70×
Healthy LifestyleBALANCE0.73×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Estadio Azteca have in United States?

Estadio Azteca has an estimated audience of 1,464,059 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Estadio Azteca fans?

32.0% of Estadio Azteca fans are female, 68.0% are male, with an average age of 40.6 years.

03

Which brands do Estadio Azteca fans like most?

Estadio Azteca fans show strongest brand affinity for FIFA Club World Cup (18.27×), Web server (7.61×), and Cantinflas (24.89×) over the country average.

04

Where do Estadio Azteca fans live in United States?

Estadio Azteca fans in United States are most concentrated in California (reach ~600K), Texas (reach ~400K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Estadio Azteca fans also like?

Beyond Estadio Azteca itself, the audience over-indexes on Web server (7.61×), Cantinflas (24.89×), Atlético Madrid (11.48×), and Cruz Azul (8.95×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Estadio Azteca. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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