Evel Knievel Audience in United States

Evel Knievel logo

Evel Knievel has an estimated audience of 1,773,756 people in United States. 10.0% are female, 90.0% are male, average age 48.0. Top regions: California, Texas, Florida. Top brand affinities: Minnesota, Urban Outfitters, Israel, Embroidery Library, Alaska.

The average Evel Knievel fan in United States is 48.0 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Minnesota, Urban Outfitters, Israel, with strongest over-indexing on Minnesota (4.7× the country average). Demographically, the Evel Knievel audience skews more male with an average age of 48.0, and over-indexes on personality traits such as Patriotism, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Painter

Demographics of Evel Knievel fans

Demographic split for Evel Knievel audience in United States
MetricValue
Female10.0%
Male90.0%
Average age48.0
Estimated audience size1,773,756

Audience persona

The typical Evel Knievel fan in United States is more male, around 48.0 years old, with strong Patriotism tendencies and a notable affinity for Minnesota.

Top regions in United States

Top regions ranked by reach for Evel Knievel in United States
RegionReachAffinity
California163,3900.84×
Texas122,0220.8×
Florida95,3640.79×
New York76,5050.77×
Pennsylvania58,2860.98×
Ohio56,4821.03×
Illinois54,6690.93×
North Carolina50,0930.94×
Georgia46,4690.85×
Michigan45,0330.97×
Tennessee38,6661.09×
Washington37,7831.06×
Virginia37,1170.86×
New Jersey34,5020.76×
Indiana33,3561.03×
Arizona33,0310.91×
Missouri32,5751.14×
Massachusetts30,3300.87×
Colorado29,0841.04×
Wisconsin25,8520.97×
Minnesota24,6990.97×
South Carolina24,0650.9×
Kentucky23,7501.07×
Alabama23,1710.94×
Maryland22,5100.74×
Nevada22,4791.31×
Oregon21,4761.06×
Louisiana20,2070.88×
Oklahoma19,9361.01×
Kansas19,3671.39×
Idaho18,9442.13×
Utah17,5051.1×
Connecticut15,5530.87×
Iowa14,8361.02×
Arkansas14,549
Mississippi12,6260.86×
Montana11,9452.43×
Nebraska8,922
West Virginia8,4901.03×
New Mexico7,4570.84×
New Hampshire6,995
Maine6,4741.02×
Rhode Island5,1320.91×
Hawaii4,9040.64×
Washington, District of Columbia4,3130.81×
South Dakota3,6970.9×
North Dakota3,5360.97×
Delaware3,3470.68×
Alaska3,0750.81×
Wyoming3,0551.16×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Evel Knievel audience
BrandAffinityCategory
Minnesota4.7×Travel & Leisure
Urban Outfitters4.21×Shopping
Israel3.21×Travel & Leisure
Embroidery Library20×Home & Garden
Alaska1.94×Travel & Leisure
Nebraska2.94×Travel & Leisure
N1 road (South Africa)4.16×Travel & Leisure
Pillow1.79×Home & Garden
3D printing2.02×Technology & Electronics
Product design1.56×Business & Career
MK3.28×Music & Radio
Elsword12.35×Games
Superior Hiking Trail9.38×Travel & Leisure
Winemaking2.94×Food & Beverages
Home staging2.86×Home & Garden
Voter registration2.6×Politics & Society
Gouda cheese11.54×Food & Beverages
Keith Stanfield3.49×Movies & TV
Sailor2.57×Travel & Leisure
WESH2.5×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Evel Knievel audience
TraitClusterScore
PatriotismCONSERVATISM2.57
IndividualismJOY1.64
DIY MentalityTHRILL1.46
Risk AppetiteTHRILL1.41
Convenience OrientationPREMIUM1.38
Need for SecurityCONSERVATISM1.34

Worldwide distribution

Worldwide audience distribution share by country for Evel Knievel
CountryShare
United States62.1%
United Kingdom13.1%
Germany11.6%

See Evel Knievel audiences in other countries

More Painter audiences in United States

Frequently asked questions

How many fans does Evel Knievel have in United States?

Evel Knievel has an estimated audience of 1,773,756 people in United States, concentrated in California and Texas.

What is the gender split and age of Evel Knievel fans?

10.0% of Evel Knievel fans are female, 90.0% are male, with an average age of 48.0 years.

Which brands do Evel Knievel fans like most?

Evel Knievel fans show strongest brand affinity for Minnesota (4.7×), Urban Outfitters (4.21×), and Israel (3.21×) over the country average.

Where do Evel Knievel fans live in United States?

Evel Knievel fans in United States are most concentrated in California (reach 163,390), Texas (reach 122,022), and Florida (reach 95,364). These three regions account for the largest share of the active audience.

What other brands do Evel Knievel fans also like?

Beyond Evel Knievel itself, the audience over-indexes on Urban Outfitters (4.21×), Israel (3.21×), Embroidery Library (20×), and Alaska (1.94×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Evel Knievel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.